Did you know: a single event share in the UK is worth £2.41 in extra sales and drives 16 visits back to the event page? Learn how to leverage social media to effectively promote & sell more tickets for your next event.

1. Learn how to use social media
to sell out your next event
Marino Fresch– Eventbrite
Zoe Cunningham – Tech Talkfest
Bernie J Mitchell – Engaging People
Katie McPhee - Eventbrite

2. Welcome! On the agenda today:
Introductions
1 – How to sell more tickets with social
sharing
2 – Planning event promotion
3–Q&A

3. How is social media helping event organisers?

4. Vote now!
Which social media platform is most
effective for your events?
A. Facebook
B. Twitter
C. LinkedIn
D. Google +
E. None – traditional marketing
works best for me

5. How to sell more tickets
with social sharing

6. Twitter drives the most ticket sales per share
Apply this to your next event:
• Consider promoting your
events on Twitter if you’re
not already
• Set privacy options to public
on your Eventbrite event
page to enable attendees to
share

7. It takes 3 tweets to sell one ticket
Apply this to your next event:
• Make it easy for attendees to
share your event: consider
sending a pre-written tweet
in confirmation email
• Tweet other businesses &
events & ask for a retweet

8. Tell us now!
How tech savvy are your attendees?

9. Social discovery leads to more mobile sales
Apply this to your next event:
• Sell tickets on a website that
provides mobile optimised
event pages

10. Planning event promotion

11. More post-purchase sharing takes place on Facebook
Apply this to your next event:
• Consider the role each
platform plays in the
promotion process

12. Tell us now!
Questions?

13. Final tips for phenomenal events

14. Resources
• Top ten social media best practices: http://bit.ly/KnJh1J
• Get started on Eventbrite. Create your account here http://bit.ly/1flXPjv and
follow these steps on setting up your event: http://bit.ly/RDLvMk
• Integrate ticket sales for your event into WordPress: http://bit.ly/1dj9Lz6
• Keep you event in front of attendees with Eventbrite for mobile:
http://bit.ly/19dWg2H
• Promote your event with Instagram: http://bit.ly/13q25rK
• Use Tweetwall to increase attendee engagement:
http://blog.eventbrite.com/tweetwall/
• Learn the wonders of the #hashtag:http://blog.eventbrite.com/whats-in-a-
hashtag/
• More social media best practices: http://bit.ly/1bfgVDd

15. Thank you
Twitter: @briteuk
Web: www.eventbrite.co.uk
Email: help@eventbrite.com
Phone: 0800 652 4993