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Anatomy of a Website
- 2. Your website is
probably the most
important marketing
asset for your
business.
- 3. It is often the first
contact your
customers will have
with your business.
- 5. What is the point?
Every website has a
purpose, why do you have a
website? What are you
trying to achieve?
- 6. What am I supposed
to do?
It is important that this is
clear the second they view
the site.
- 7. Is the navigation and
layout easy and
predictable?
Do not make it hard for
visitors to navigate your
website.
- 8. What do you offer?
It is best to talk about what
benefit you can provide the
customer and what makes
you a better solution than
your competition.
- 9. Are your contact
details readily
available?
Always make sure that you
provide complete contact
details for clients.
- 10. Is your site secured?
You want to make customers
feel safe to order from you.
- 11. Do you have social
media integration?
It not only makes it easy for
people to share your site but
it also helps with your
search engine rankings.
- 12. Is your website mobile
friendly?
Mobile phones and tablet
devices are fast becoming
the preferred internet
browsing platform.
- 13. Always remember that it is crucial
that you setup your website
correctly as it is the foundation of
your online marketing.