Optimize your Listing on google, Tripadvisor and Viator to make your business visible to the world.

1. Claim your business online

2. 97 70
2/3% %
of consumers
search for a
business on the
Internet.
of mobile searches
lead to action
within one hour.
of consumers use
local search weekly
and even more
importantly
You no longer control how people find you. Therefore, it is essential to have your information
everywhere that consumers search.
People who search on mobile apps aren’t just browsing the web, they are actively looking for
a place to eat, stay,or shop. If you’re not listed, they won’t find you.
Many travelers are actively searching for local experiences in the destinations that they are
visiting. The search results can drive substantial traffic, leads and business to your venue.
There are many ways you can optimize your site for local search.
If you’re an established tourism business in Egypt, chances are your business already exists in
Local search and review travel sites you’ll just need to claim it. Or you will probably have to be
added.

3. By claiming and optimizing your free business listings,
your business will become visible on local search results
and on mobile phone map searches.
The way consumers find a local business has fundamentally
changed in the last few years.
Small businesses can no longer rely on printed
directories,local advertising, or passing foot traffic to attract
new customers.
When was the last time you saw someone walking around
town with a paper map in their hands?
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4. Local search is any type of search, whether from a desktop or mobile
device, that includes the name of the city/town within the search
term. Also known as “geo-targeted” keywords, examples include:
Restaurants in cairo Kitesurfing in Egypt Hotel in Sharm El Sheikh

5. Local search sites & travel related review sites applicable in egypt:
Google+ Local/Google Maps/Google Places
TripAdvisor (for lodging, attractions, and restaurants)
Viator

6. Adding or Claiming Your
Business on
Google My Business

7. It lets you create a place for yourself/ your business and it
shows it along with a map (google maps)
This is local powerful search, plus listing on google maps
makes it so effective.
Your local listing will be found in Google+ making it easy for
people to review and share your business with friends and
around the web.
People search on the move, and google maps makes it easy
to reach your business.

8. You can add your business to Google Maps by starting a My
Business Google+ account and confirming that you own or
work for the business.
When you update your business›s information through
Google My Business, your new business information will
appear on Google Maps, Search, and Earth.
Your visitors will be able to readily find information about your
business, learn about your services, and write reviews that
can help your business grow and gain credibility.

9. Visit http://www.google.com/business
and select “Get on Google”
Type in your Business Name and select
the one that represents (or closest to) your
listing
Confirm the mailing address and click
through to verify the listing. Select the
verification method you want Google to use
when they contact you with a unique PIN
code.
Request your pin number to authorize
the listing. Google will then take up to 2
weeks to review and publish your «place»
submission.
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10. When your pin number arrives, sign back
into http://www.google.com/business
and type the verification PIN code into its
corresponding field on the Google Places
website after you have received it.
Update your listing with photos and useful
information. Use the “About Us” Section to
tell your story – with links to different parts
of your website.
You can always check the search results to
validate the update made on your listing.
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Feature your listing on
#thisisegypt

11. Claiming Your Business on
Trip advisor

12. TripAdvisor is the world’s largest travel community. Listings available
for lodging, restaurants, and attractions.

13. Go to the business owners page.
You must be an official representative of
the property, service, or company. Click on
the one that best describes your venue.
(Hotel/Accommodation, Vacation Rental,
Restaurant, and Attraction).
Search for your business name and city.
If your business is not listed, go to the new
listing page and follow the prompts.
Register your listing.
Click “Register for this business” which is
the only way you can manage your listing.
Registration is free.
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14. Sign in using Facebook or Google+.
Alternatively, you can complete a
registration form. If you are already a
TripAdvisor member, sign in using your
current credentials.
Complete the registration form. This step
connects your TripAdvisor account to the
business listing.
Verify your business. For security,
TripAdvisor requires that you verify your
identity using one of three ways: Facebook
profile (recommended), credit card details,
or documentation sent via email or fax.
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Feature your listing on
#thisisegypt

15. Accommodations
http://www.tripadvisor.com/GetListedAccommodation
Restaurants
http://www.tripadvisor.com/GetListedRestaurant
Attractions
http://www.tripadvisor.com/GetListedAttraction
for vacation rentals
(these are paid listings, however a free trial is offered)
https://rentals.tripadvisor.com/register?m=20348
If your business is not listed, for:
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Feature your listing on
#thisisegypt

16. Business Listing with
viator

17. Add customer value and loyalty, plus build an extra revenue stream by joining Viator›s
industry-leading Travel Partner Program.
Viator is always looking for new, quality products from local operators who provide guided tours,
attraction tickets and passes, outdoor activities, and other special offerings to leisure travelers.
As a Viator supplier, you will have access to the world’s largest audience of travel planners
through distribution on Viator, TripAdvisor and our global network of affiliate sites.
Register as a supplier and follow the instructions

18. Viator Benefits

19. Other listing websites

20. www.CitySearch.com
www.Local.com
www.YP.com
www.MerchantCircle.com
www.Manta.com
Other Listing
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21. UPDATE YOU SOCIAL
& PUPLIC CHANNELS

22. Optimize your site and social channels
Update the profile information
Add the location
Share continues pictures and videos.
Add proper description doe your business
Post daily and keep your account active
Reply to your customers in short time
facebook twitter pinterest google + youtube instagram flickr website
Feature your listing on
#thisisegypt

23. Feature your venue photos On google maps via Panoramio
http://www.panoramio.com/
Upload your venue Photos by location
Encourage your visitors to upload your venue experience
Push the photos on #thisisegypt to gain more exposure

24. Thank you!