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Technology Solutions To Meet
Growing Capacity Demands

              Ken Wright
    Chief Technology Officer, ARRIS

             CANITEC
          Monterrey, Mexico
           28 April, 2010
Topics of Discussion
▪ Drivers of Capacity Pressures

▪ Technology Solution Alternatives




                                     2
Topics of Discussion
▪ Drivers of Capacity Pressures
  - Exponential growth in internet traffic




                                             3
Demand for Convergence and
Bandwidth Growing
                                         U.S. Online Video Viewed on Major Video Properties*
                           20

                                                           More than Doubled in 24 Months
Videos Viewed (Billions)




                           15


                                                                                                                                                                                     IP Video
                           10
                                                                                                                                                                              All Video
                                                                                                                                                                             on Demand

                            5                                                                                                                                       High Definition             100
                                                                                                                                                                   Video on Demand
                                                                                                                                                                                                90
                            0                                                                                                                                                Video
                                Mar-07 Jul-07 Sep-07 Nov-07 Dec-07 Jan-08 Feb-08 Mar-08 Apr-08 May-08 Jul-08 Oct-08 Feb-09 Mar-09 Apr-09 Jun-09 Jul-09                                          80
                                                                                                                                                                             Blogs




                                                                                                                                                                                                         Megabits per Second
                                                                                                                                                                Podcasting                      70
                                                150% More Bandwidth Consumed




                                                                                                                                                                                                             per Subscriber
                                                                                                                                                                  Online-
                                                                                                                                                                  Games                         60
                                                                       Per Subscriber
                                                                                                                                                                Video
                                                                        Every Year                                                                               Mail
                                                                                                                                                                                                50


                                                                        Since 1982                                                                   Video on
                                                                                                                                                     Demand
                                                                                                                                                                                                40

                                                                                                                                        Digital                                                 30
                                                                                                                                        Photos
                                                                                                                                    VoIP                                                        20
                                                                                                   Web    Digital Music
                                                                                                 Browsing                                                                                       10
                                                                                  E-Mail
                                                                                                                                                                Time                            0
Sources: Comscore, ARRIS estimates


                                                                                                                                                                                                     www.arrisi.com            4
Over The Top (OTT) Trends
                                            Total Online Videos Viewed/Month
            16
                                                                                                 14.3
            14

            12
 Billions




            10

             8       7.2


             6

             4

             2

             0



                 © Copyright 2009. Broadband Directions LLC. All rights reserved.   Source: comScore
Over The Top (OTT) Trends
                              Number of Minutes Watched/Average Viewer/Month

                400
 # of minutes




                350                                                                               327

                300

                250

                200
                       151
                150

                100

                 50

                  0



                                                                                         Source: comScore
                      © Copyright 2009. Broadband Directions LLC. All rights reserved.
IP Video...
It's Here To Stay... And It's Growing!
     Overall Online Video Usage (U.S.)
                                                 Year-Over-   Month-Over-
                                Oct-09
                                                 Year         Month


     Unique Viewers             138,623,000      +14.8%       -0.5%



     Total Streams              11,226,935,000   +26.2%       +1.9%


     Streams per Viewer         81.0             +9.9%        +2.4%


     Time per Viewer (min)      212.5            +23.8%       +8.9%



     Source: The Nielsen Company

                                                                      www.arrisi.com   7
On Demand
Drivers For Growth




                                                                                                                                       8
© Copyright 2008. Broadband Directions LLC. All rights reserved.   All images are the property of their respective copyright owners.
Several Applications Are Currently
Driving the DOCSIS Bandwidth Growth
▪ Many MSOs indicated average downstream traffic levels
  increased by 40-50% in 2009... some saw even larger
  increases
▪ Recent measurements indicate that more than 60% of
  the Internet traffic is created by:
  - Peer-to-peer file transfers (mostly movies)
  - Progressive video downloads (YouTube, Hulu, Netflix, etc.)




                                                                 10
Data Speed Trends for Modems Predict
     Ongoing Exponential Growth
                  Max Permitted Bandwidth for Modems (bps)                                     (1.5) (2006-1982) = 5M/300
                                                                                               (1.5) (2016-2006) = 300M/5M
       100G                    "Past performance is no guarantee of
                                                                                                              100 Gbps
         10G                   future results, but..."
                                                                                            ???               10 Gbps
                               The past 25-years show a
           1G                                                                                                 1 Gbps
                               constant increase of ~1.5x per year...
       100M                                                                                                   ~300 Mbps
                                                                              12 Mbps                         50 Mbps
         10M                                                                                                  12 Mbps
                                                                                           The Era of
          1M                                                            1 Mbps 5 Mbps                         ~3.5 Mbps
                                                                                           Wideband
                                                                256 kbps
                                                                           512 kbps      Cable Modems
       100k                                               56 kbps
                                                  28 kbps           128 kbps    90 kbps
         10k                         9.6 kbps             33 kbps                       Avg. BW
                                                  14.4 kbps            The Era of
                  1.2 kbps           2.4 kbps                        Cable Modems
           1k
                   300 bps               The Era of
         100
                                      Dial-Up Modems
           10
                                                                                                                  Year
            1
                1982          1986         1990       1994     1998    2002     2006    2010      2014 2016                  11

ARRIS Confidential and Proprietary
Trends and Predictions of
Maximum Offered Modem Bandwidths

                                              100G
Max DS Permitted Bandwidth for Modems (bps)




                                                                                                                      The Era of
                                              10G                                                                     Wideband
                                                                                                                    Cable Modems
                                               1G          The past 25-years show a constant
                                                           bandwidth increase of ~1.5x every year...                    200 Mbps     ~300 Mbps ?
                                              100M                                                           50 Mbps
                                              10M                                                         12 Mbps

                                               1M                                                   1 Mbps 5 Mbps
                                                                                            256 kbps
                                                                                                       512 kbps
                                              100k                                    56 kbps
                                                                              28 kbps           128 kbps
                                              10k                9.6 kbps             33 kbps
                                                                              14.4 kbps            The Era of
                                                      1.2 kbps   2.4 kbps                        Cable Modems
                                               1k
                                                      300 bps        The Era of
                                              100
                                                                      Dial-Up
                                               10                     Modems

                                                1
                                                                                                                                          Year
                                                    1982     1986      1990       1994    1998     2002     2006       2010   2014 2016

                                                                                                                                                 12
Trends in the Next Decade:
Bandwidth Growth
                                                        ???
                                                              >1000

                                          IPTV + HSD
          # DOCSIS Downstreams
           Required for 40K HHP
                 Headend




                                                       HSD

                                     40
                                                                      Year


▪ HSD & IPTV demands will lead to even more DOCSIS
  downstreams per headend
▪ ARRIS CMTSs must (and will) reduce the price/DOCSIS
  downstream to enable this evolution
ARRIS Confidential and Proprietary                                           13
Topics of Discussion
▪ Drivers of Capacity Pressures
  - Exponential growth in internet traffic
  - Increase in other Unicast traffic (voice, Video On Demand,
    etc.)
  - Deployment of HD channels
  - 3D - Each program requires ~1.3x to ~1.5x the bandwidth
  - Simulcasting will require many resolutions for different
    devices
   ▪ Example: 600 kbps for cell phones, 1.75 Mbps for PCs, 3.75 Mbps for
     Standard-Definition TVs, and 15 Mbps for High-Definition TVs




                                                                           14
Topics of Discussion
▪ Drivers of Capacity Pressures
▪ Technology Solution Alternatives
  - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz)
  - Analog recapture -> All Digital (but still a lot of analog TVs)




                                                                      15
Evolution of Bandwidth & Utilization
Upstream Capacity Limited
    -Status monitoring
    -Set-tops return
     Set-                                            2000
    -DOCSIS return
                                                                                         DOCSIS forward
                                     Analog Video            Digital broadcast




  20
       40
         50                                          MHz         550                         750              860
  -Status monitoring
  -Set-tops return
   Set-                                                                            -VOD, SVOD
  -DOCSIS return
  -CBR telephony return
                                                      2004                         -DOCSIS forward
                                                                                   -CBR telephony forward
                                     Analog Video             Digital broadcast




  20
       40
          50                                          MHz        550                         750              860

   -Status monitoring                                                                        -VOD, SVOD
   -Set-tops return
    Set-                                                                                     -DOCSIS
   -DOCSIS return                                                                            -SME
   -CBR telephony return                             2008                                    -CBR telephony
   -VoIP & SME return                                                                        -VoIP
                                     Analog Video            Digital broadcast    HDTV




  20
       40
         50                                           MHz        550                          750             860
                                                                                            -VOD, SVOD
   -Status monitoring                                                                       -DOCSIS
   -Set-tops return
    Set-                                                                                    -SME
   -DOCSIS return                                    2012                                   -SDV
   -VoIP & SME return                                                                       -VoIP
                                                                                            -IPTV
              Standard Definition Digital Video     HDTV                                   Unicast




  20
       40
         50                                           MHz        550                         750              860   1,000
Topics of Discussion
▪ Drivers of Capacity Pressures
▪ Technology Solution Alternatives
  - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz)
  - Analog recapture -> All Digital (but still a lot of analog TVs)
  - Higher order compression (MPEG 4) and modulation (1024
    QAM) (limited by installed base of set-tops)
  - DOCSIS 3.0
    • 4 channels yields 160 Mbps




                                                                      17
MSOs Are Moving Toward DOCSIS
For Their IP Video Delivery
▪ Based on a trusted DOCSIS architecture
▪ Converges transport of voice, high speed data, and IP
  video
▪ Provides channel-bonding and stat-mux gains for 30%
  or more extra content offerings
▪ Provides high availability and intelligent packet
  scheduling of CMTS, as well as CMTS quality of service
▪ Provides the next generation of cost-effective CMTS
  solutions geared toward IP Video transport
  - Moore's Law silicon benefits
  - Increased packet size trends due to IP video
  - Multi-core chip architectures
                                                           18
IPTV over DOCSIS –
Cost Reductions Due to Larger IPTV Packet Sizes
                                                  Avg. Packet Size for HSD = 300 bytes Avg. Packet Size for IPTV = 1370 bytes
CMTS HSD:
              300    300   300   300    Processor can process all                            100% processor
     1 Gbps                             300B 416K packets/sec...                            capacity is utilized
  416K packets/second arrive

CMTS without optimization for IPTV:
                       1370             Processor can process 416K
     1 Gbps
                                                                                             Only 22% of
                                        packets/sec but there are not
  91K packets/second arrive                                                              processor’s power is
                                         enough packets arriving...
                                                                                               utilized

 CMTS Optimized for IPTV:
                       1370

     1 Gbps                             Processor can process all                            88% processor
     1 Gbps                                 364K 1370B large                                capacity is utilized
     1 Gbps
                                          packets/sec arriving...
     1 Gbps

   364K packets/second arrive
                    4 plus-fold throughput increase via the same processing engine
Topics of Discussion
▪ Drivers of Capacity Pressures
▪ Technology Solution Alternatives
  - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz)
  - Analog recapture -> All Digital (but still a lot of analog TVs)
  - Higher order compression (MPEG 4) and modulation (1024
    QAM) (limited by installed base of set-tops)
  - DOCSIS 3.0
    • 4 channels yields 160 Mbps
  - IP Video




                                                                      20
What is IP Video?
▪ IPTV - overused term, means anything from YouTube video clips to watching full
  programs on Hulu or streamed programs from an MSO’s channel lineup

▪ “Pure” IP Video - delivery of video services over a managed network via Internet
  Protocol (IP) to a screen, through a broadband access network

▪ Screens include:
   - Computers                                             Internet Content   Place and Time
                                                                                  Shifting
   - Hand-Held Devices (cell phones)
   - TVs with IP STBs

▪ Services typically include:
   -   SD and HD video                                     Any Device, Any    Photo and File
   -   Digital Video Recorder                                  Where            Sharing

   -   Video-on-Demand
   -   Electronic Program Guide
   -   Interactive TV applications
   -   Targeted and Personalized Advertising
   -   Blending of internet and video services - widgets
Drivers for IP Video Adoption
▪ Consumer
      -   Any content, Anywhere, Anytime
      -   Content sharing across multiple devices
      -   Personalized and integrated services – one provider
      -   Exponential growth of internet video usage
▪ Cable Operator
      - Competition on user experience and variety of services
      - Additional revenue streams such as targeted advertising
      - Competition on price – reduce Set Top Box costs
▪ Technology
      - DOCSIS 3.0 (IPv6, Multicast, High Asymmetry, M-CMTS)
      - Emergence of Systems on Chip for home devices that are capable of
        “blending” traditional TV with IP Video content
      - Network support for higher security and end-to-end QoS
      - Advancements in processing & memory – Moore’s law
      - Advanced Codecs – MPEG-4, AVC

ARRIS Confidential and Proprietary                                          22
Driver is Consumer Demand
Any Content, Any Where, Any Time
    Today’s Cable Video delivery is an “OR” choice for the consumer


Managed Video                                                        Internet Video
•   Tight Control
•   High Value Content                             Internet          • Unlimited Choice of User
                                          OR     Internet              Generated Content
•   Limited Choices of Content
•   Limited choice of destination -                                  • Limited Choice of High
    STB & PC                                                           Value Content
                                                                     • PC, Game Console &
                                                                       Mobile Devices display



                       Consumer Preference is the “AND” Solution



 Hybrid Approach                                              Agnostic Content
 •Central content and storage                                 •Unlimited Content – Movies, TV
 •Move streaming traffic to the edge                          Shows, Internet Video, and User
 •Hierarchical Caching                                        Generated Content
 •Better asset utilization                                    •Time-shifting
 •Scalable IP transport                                       •Targeted Advertising


                                                                                                  23
Examples of IPTV Services
Many MSOs Are Planning to Offer IP
Video Within the Decade
▪ Offers access to a broader audience and all three screens (TV, PC
  and handheld)

▪ Provides a direct conduit to the 15 to 30-year-old demographic

▪ Monetizes high quality video content with new subscription fees

▪ Offers access to the growing "Internet advertising market" through
  directed advertising in IP-based videos

▪ Offers opportunity to become "the organizers" of all IP Video
  content (MSO-based and web-based)

▪ Eliminates high costs of the existing MPEG Set-Top Boxs

                                                                       25
Ultimately Convergence in the Home and
in the Network

Scheduled Programming
                                                                                                       Web Tablet
                         Linear Broadcast
                              Video
                                                                         Smart Phone
                            SDV Video


                 Streaming and
                    Storage
  VoD/nPVR
    Video
                                                Dynamic Multicast
                                            Always-On Static Multicast
                                                                                                                    Simple IP
                                                Dynamic Unicast                       Video Gateway                  Settop
                                                  Static Unicast                                       Home
                 CDN
                                                                                          Data/Video
                                                                                          Data/Video
                                                                                          Data/Video
                                                                             Data/Video   Data/Video
                                                                             Data/Video
                                                                             Data/Video   Data/Video
                                                                                          Data/Video
                                                                             Data/Video
      Internet                                  HFC Network                  Data/Video
                                                                             Data/Video


       Video
                        Intranet /
                         Internet
                                                  (remains
                                                 unchanged)                                    Data/Video
Streaming over DOCSIS3.0

▪ DOCSIS3.0 bonds multiple 6 MHz channels
   - 4x34 mbps = 136 mbps
   - 8x34 mbps = 272 mbps
   - 16x34 mbps = 544 mbps

▪ Inside such a large delivery pipe, it is possible to take advantage of
  “organic” self-averaging of Variable Bit Rate (VBR) streams


                                                      ▪ Peaks of information inside un-
                                                        correlated VBR streams are unlikely
 mbps                          mbps
                                                        to occur at the same time instances.
                         Savings
                                                      ▪ I-frames of streams encoded with
                                                        variable GOP size occur at random,
                                                        un-correlated intervals
                      CBR                             ▪ As a result, the streams naturally
                                              VBR
                                                        self-average their composite bit rate
                                                        resulting in a more predictable
                                                        composite stream with Peak to
                                                        Average (PAR) value closer to 1
                      time
                                               time
View of Individual Streams




   21 streams MPEG4 HD streams each peaking at ~ 20 mbps
Same Streams Packed into 40 mbps Channels




                                                                  40 mbps




6 to 7 RF (6MHz 256 QAM modulated) channels are needed to deliver 21 streams
Same Streams Self-averaging inside 160 mbps




                                                           160 mbps




    4 bonded RF channels can deliver the same 21 streams
VBR Self-averaging inside 320 mbps


       8 bonded RF channels can carry 48 streams
              4 RF channels used




                                                                           320 mbps




             48 HD Video VBR streams packed into octal-bonded DOCSIS3.0.
                    That’s 6 more than 2 x 21 in two quad-bonded
Topics of Discussion
▪ Drivers of Capacity Pressures
▪ Technology Solution Alternatives
  - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz)
  - Analog recapture -> All Digital (but still a lot of analog TVs)
  - Higher order compression (MPEG 4) and modulation (1024
    QAM) (limited by installed base of set-tops)
  - DOCSIS 3.0
    • 4 channels yields 160 Mbps
  - IP Video
  - Service Area Segmentation



                                                                      32
Segmentation Solutions
▪ Reduce service group sizes – fewer users sharing
  bandwidth
▪ Relatively low cost way to gain capacity
▪ Only approach that increases both forward & reverse
  capacity
▪ Can be done incrementally where needed, when needed
▪ Optical multi-wavelength techniques now take cost of
  adding fiber out of equation
▪ Amplifier to node upgrades
  - Segment amplifier cascades for service group size reduction.
  - Labor (and cost) can be reduced by up to 40% by reusing
    the amplifier base and eliminating coax resplicing.

                                                                   33
Segmentable Nodes Network View

     4 x 4 Segmentation   Segmented Amplifier Cascades




                                                         34
Existing Fiber is Being Exhausted
Need Emerging for Fiber Reuse Technology
           Late 1990’s              Mid 2000’s           Late 2000’s

                                                    Tx

                                                    Tx
                   Nodes                    Nodes                         New
                                                                        Community
                               Tx                   Tx

                               Tx                   Tx                 Existing fibers
     Tx                                                                 approaching
                               Tx                                        exhaustion
                                                    Tx

                               Tx                   Tx


                                                    Tx

                                                    Tx




                           32X the Capacity of Late 1990’s
www.arrisi.com                                                                           35
Topics of Discussion
▪ Drivers of Capacity Pressures
▪ Technology Solution Alternatives
  - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz)
  - Analog recapture -> All Digital (but still a lot of analog TVs)
  - Higher order compression (MPEG 4) and modulation (1024
    QAM) (limited by installed base of set-tops)
  - DOCSIS 3.0
    • 4 channels yields 160 Mbps
  - IP Video
  - Service Area Segmentation
  - Fiber Deeper and Optical Evolution

                                                                      36
Graceful Evolution Using Existing Infrastructure
Fiber Deep -> RFoG -> EPON




                                                                    37

                                                   ARRIS Confidential
Thank You



Questions?




             38

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Expo Canitec 2010, Taller Arris

  • 1. Technology Solutions To Meet Growing Capacity Demands Ken Wright Chief Technology Officer, ARRIS CANITEC Monterrey, Mexico 28 April, 2010
  • 2. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives 2
  • 3. Topics of Discussion ▪ Drivers of Capacity Pressures - Exponential growth in internet traffic 3
  • 4. Demand for Convergence and Bandwidth Growing U.S. Online Video Viewed on Major Video Properties* 20 More than Doubled in 24 Months Videos Viewed (Billions) 15 IP Video 10 All Video on Demand 5 High Definition 100 Video on Demand 90 0 Video Mar-07 Jul-07 Sep-07 Nov-07 Dec-07 Jan-08 Feb-08 Mar-08 Apr-08 May-08 Jul-08 Oct-08 Feb-09 Mar-09 Apr-09 Jun-09 Jul-09 80 Blogs Megabits per Second Podcasting 70 150% More Bandwidth Consumed per Subscriber Online- Games 60 Per Subscriber Video Every Year Mail 50 Since 1982 Video on Demand 40 Digital 30 Photos VoIP 20 Web Digital Music Browsing 10 E-Mail Time 0 Sources: Comscore, ARRIS estimates www.arrisi.com 4
  • 5. Over The Top (OTT) Trends Total Online Videos Viewed/Month 16 14.3 14 12 Billions 10 8 7.2 6 4 2 0 © Copyright 2009. Broadband Directions LLC. All rights reserved. Source: comScore
  • 6. Over The Top (OTT) Trends Number of Minutes Watched/Average Viewer/Month 400 # of minutes 350 327 300 250 200 151 150 100 50 0 Source: comScore © Copyright 2009. Broadband Directions LLC. All rights reserved.
  • 7. IP Video... It's Here To Stay... And It's Growing! Overall Online Video Usage (U.S.) Year-Over- Month-Over- Oct-09 Year Month Unique Viewers 138,623,000 +14.8% -0.5% Total Streams 11,226,935,000 +26.2% +1.9% Streams per Viewer 81.0 +9.9% +2.4% Time per Viewer (min) 212.5 +23.8% +8.9% Source: The Nielsen Company www.arrisi.com 7
  • 8. On Demand Drivers For Growth 8 © Copyright 2008. Broadband Directions LLC. All rights reserved. All images are the property of their respective copyright owners.
  • 9. Several Applications Are Currently Driving the DOCSIS Bandwidth Growth ▪ Many MSOs indicated average downstream traffic levels increased by 40-50% in 2009... some saw even larger increases ▪ Recent measurements indicate that more than 60% of the Internet traffic is created by: - Peer-to-peer file transfers (mostly movies) - Progressive video downloads (YouTube, Hulu, Netflix, etc.) 10
  • 10. Data Speed Trends for Modems Predict Ongoing Exponential Growth Max Permitted Bandwidth for Modems (bps) (1.5) (2006-1982) = 5M/300 (1.5) (2016-2006) = 300M/5M 100G "Past performance is no guarantee of 100 Gbps 10G future results, but..." ??? 10 Gbps The past 25-years show a 1G 1 Gbps constant increase of ~1.5x per year... 100M ~300 Mbps 12 Mbps 50 Mbps 10M 12 Mbps The Era of 1M 1 Mbps 5 Mbps ~3.5 Mbps Wideband 256 kbps 512 kbps Cable Modems 100k 56 kbps 28 kbps 128 kbps 90 kbps 10k 9.6 kbps 33 kbps Avg. BW 14.4 kbps The Era of 1.2 kbps 2.4 kbps Cable Modems 1k 300 bps The Era of 100 Dial-Up Modems 10 Year 1 1982 1986 1990 1994 1998 2002 2006 2010 2014 2016 11 ARRIS Confidential and Proprietary
  • 11. Trends and Predictions of Maximum Offered Modem Bandwidths 100G Max DS Permitted Bandwidth for Modems (bps) The Era of 10G Wideband Cable Modems 1G The past 25-years show a constant bandwidth increase of ~1.5x every year... 200 Mbps ~300 Mbps ? 100M 50 Mbps 10M 12 Mbps 1M 1 Mbps 5 Mbps 256 kbps 512 kbps 100k 56 kbps 28 kbps 128 kbps 10k 9.6 kbps 33 kbps 14.4 kbps The Era of 1.2 kbps 2.4 kbps Cable Modems 1k 300 bps The Era of 100 Dial-Up 10 Modems 1 Year 1982 1986 1990 1994 1998 2002 2006 2010 2014 2016 12
  • 12. Trends in the Next Decade: Bandwidth Growth ??? >1000 IPTV + HSD # DOCSIS Downstreams Required for 40K HHP Headend HSD 40 Year ▪ HSD & IPTV demands will lead to even more DOCSIS downstreams per headend ▪ ARRIS CMTSs must (and will) reduce the price/DOCSIS downstream to enable this evolution ARRIS Confidential and Proprietary 13
  • 13. Topics of Discussion ▪ Drivers of Capacity Pressures - Exponential growth in internet traffic - Increase in other Unicast traffic (voice, Video On Demand, etc.) - Deployment of HD channels - 3D - Each program requires ~1.3x to ~1.5x the bandwidth - Simulcasting will require many resolutions for different devices ▪ Example: 600 kbps for cell phones, 1.75 Mbps for PCs, 3.75 Mbps for Standard-Definition TVs, and 15 Mbps for High-Definition TVs 14
  • 14. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz) - Analog recapture -> All Digital (but still a lot of analog TVs) 15
  • 15. Evolution of Bandwidth & Utilization Upstream Capacity Limited -Status monitoring -Set-tops return Set- 2000 -DOCSIS return DOCSIS forward Analog Video Digital broadcast 20 40 50 MHz 550 750 860 -Status monitoring -Set-tops return Set- -VOD, SVOD -DOCSIS return -CBR telephony return 2004 -DOCSIS forward -CBR telephony forward Analog Video Digital broadcast 20 40 50 MHz 550 750 860 -Status monitoring -VOD, SVOD -Set-tops return Set- -DOCSIS -DOCSIS return -SME -CBR telephony return 2008 -CBR telephony -VoIP & SME return -VoIP Analog Video Digital broadcast HDTV 20 40 50 MHz 550 750 860 -VOD, SVOD -Status monitoring -DOCSIS -Set-tops return Set- -SME -DOCSIS return 2012 -SDV -VoIP & SME return -VoIP -IPTV Standard Definition Digital Video HDTV Unicast 20 40 50 MHz 550 750 860 1,000
  • 16. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz) - Analog recapture -> All Digital (but still a lot of analog TVs) - Higher order compression (MPEG 4) and modulation (1024 QAM) (limited by installed base of set-tops) - DOCSIS 3.0 • 4 channels yields 160 Mbps 17
  • 17. MSOs Are Moving Toward DOCSIS For Their IP Video Delivery ▪ Based on a trusted DOCSIS architecture ▪ Converges transport of voice, high speed data, and IP video ▪ Provides channel-bonding and stat-mux gains for 30% or more extra content offerings ▪ Provides high availability and intelligent packet scheduling of CMTS, as well as CMTS quality of service ▪ Provides the next generation of cost-effective CMTS solutions geared toward IP Video transport - Moore's Law silicon benefits - Increased packet size trends due to IP video - Multi-core chip architectures 18
  • 18. IPTV over DOCSIS – Cost Reductions Due to Larger IPTV Packet Sizes Avg. Packet Size for HSD = 300 bytes Avg. Packet Size for IPTV = 1370 bytes CMTS HSD: 300 300 300 300 Processor can process all 100% processor 1 Gbps 300B 416K packets/sec... capacity is utilized 416K packets/second arrive CMTS without optimization for IPTV: 1370 Processor can process 416K 1 Gbps Only 22% of packets/sec but there are not 91K packets/second arrive processor’s power is enough packets arriving... utilized CMTS Optimized for IPTV: 1370 1 Gbps Processor can process all 88% processor 1 Gbps 364K 1370B large capacity is utilized 1 Gbps packets/sec arriving... 1 Gbps 364K packets/second arrive 4 plus-fold throughput increase via the same processing engine
  • 19. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz) - Analog recapture -> All Digital (but still a lot of analog TVs) - Higher order compression (MPEG 4) and modulation (1024 QAM) (limited by installed base of set-tops) - DOCSIS 3.0 • 4 channels yields 160 Mbps - IP Video 20
  • 20. What is IP Video? ▪ IPTV - overused term, means anything from YouTube video clips to watching full programs on Hulu or streamed programs from an MSO’s channel lineup ▪ “Pure” IP Video - delivery of video services over a managed network via Internet Protocol (IP) to a screen, through a broadband access network ▪ Screens include: - Computers Internet Content Place and Time Shifting - Hand-Held Devices (cell phones) - TVs with IP STBs ▪ Services typically include: - SD and HD video Any Device, Any Photo and File - Digital Video Recorder Where Sharing - Video-on-Demand - Electronic Program Guide - Interactive TV applications - Targeted and Personalized Advertising - Blending of internet and video services - widgets
  • 21. Drivers for IP Video Adoption ▪ Consumer - Any content, Anywhere, Anytime - Content sharing across multiple devices - Personalized and integrated services – one provider - Exponential growth of internet video usage ▪ Cable Operator - Competition on user experience and variety of services - Additional revenue streams such as targeted advertising - Competition on price – reduce Set Top Box costs ▪ Technology - DOCSIS 3.0 (IPv6, Multicast, High Asymmetry, M-CMTS) - Emergence of Systems on Chip for home devices that are capable of “blending” traditional TV with IP Video content - Network support for higher security and end-to-end QoS - Advancements in processing & memory – Moore’s law - Advanced Codecs – MPEG-4, AVC ARRIS Confidential and Proprietary 22
  • 22. Driver is Consumer Demand Any Content, Any Where, Any Time Today’s Cable Video delivery is an “OR” choice for the consumer Managed Video Internet Video • Tight Control • High Value Content Internet • Unlimited Choice of User OR Internet Generated Content • Limited Choices of Content • Limited choice of destination - • Limited Choice of High STB & PC Value Content • PC, Game Console & Mobile Devices display Consumer Preference is the “AND” Solution Hybrid Approach Agnostic Content •Central content and storage •Unlimited Content – Movies, TV •Move streaming traffic to the edge Shows, Internet Video, and User •Hierarchical Caching Generated Content •Better asset utilization •Time-shifting •Scalable IP transport •Targeted Advertising 23
  • 23. Examples of IPTV Services
  • 24. Many MSOs Are Planning to Offer IP Video Within the Decade ▪ Offers access to a broader audience and all three screens (TV, PC and handheld) ▪ Provides a direct conduit to the 15 to 30-year-old demographic ▪ Monetizes high quality video content with new subscription fees ▪ Offers access to the growing "Internet advertising market" through directed advertising in IP-based videos ▪ Offers opportunity to become "the organizers" of all IP Video content (MSO-based and web-based) ▪ Eliminates high costs of the existing MPEG Set-Top Boxs 25
  • 25. Ultimately Convergence in the Home and in the Network Scheduled Programming Web Tablet Linear Broadcast Video Smart Phone SDV Video Streaming and Storage VoD/nPVR Video Dynamic Multicast Always-On Static Multicast Simple IP Dynamic Unicast Video Gateway Settop Static Unicast Home CDN Data/Video Data/Video Data/Video Data/Video Data/Video Data/Video Data/Video Data/Video Data/Video Data/Video Internet HFC Network Data/Video Data/Video Video Intranet / Internet (remains unchanged) Data/Video
  • 26. Streaming over DOCSIS3.0 ▪ DOCSIS3.0 bonds multiple 6 MHz channels - 4x34 mbps = 136 mbps - 8x34 mbps = 272 mbps - 16x34 mbps = 544 mbps ▪ Inside such a large delivery pipe, it is possible to take advantage of “organic” self-averaging of Variable Bit Rate (VBR) streams ▪ Peaks of information inside un- correlated VBR streams are unlikely mbps mbps to occur at the same time instances. Savings ▪ I-frames of streams encoded with variable GOP size occur at random, un-correlated intervals CBR ▪ As a result, the streams naturally VBR self-average their composite bit rate resulting in a more predictable composite stream with Peak to Average (PAR) value closer to 1 time time
  • 27. View of Individual Streams 21 streams MPEG4 HD streams each peaking at ~ 20 mbps
  • 28. Same Streams Packed into 40 mbps Channels 40 mbps 6 to 7 RF (6MHz 256 QAM modulated) channels are needed to deliver 21 streams
  • 29. Same Streams Self-averaging inside 160 mbps 160 mbps 4 bonded RF channels can deliver the same 21 streams
  • 30. VBR Self-averaging inside 320 mbps 8 bonded RF channels can carry 48 streams 4 RF channels used 320 mbps 48 HD Video VBR streams packed into octal-bonded DOCSIS3.0. That’s 6 more than 2 x 21 in two quad-bonded
  • 31. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz) - Analog recapture -> All Digital (but still a lot of analog TVs) - Higher order compression (MPEG 4) and modulation (1024 QAM) (limited by installed base of set-tops) - DOCSIS 3.0 • 4 channels yields 160 Mbps - IP Video - Service Area Segmentation 32
  • 32. Segmentation Solutions ▪ Reduce service group sizes – fewer users sharing bandwidth ▪ Relatively low cost way to gain capacity ▪ Only approach that increases both forward & reverse capacity ▪ Can be done incrementally where needed, when needed ▪ Optical multi-wavelength techniques now take cost of adding fiber out of equation ▪ Amplifier to node upgrades - Segment amplifier cascades for service group size reduction. - Labor (and cost) can be reduced by up to 40% by reusing the amplifier base and eliminating coax resplicing. 33
  • 33. Segmentable Nodes Network View 4 x 4 Segmentation Segmented Amplifier Cascades 34
  • 34. Existing Fiber is Being Exhausted Need Emerging for Fiber Reuse Technology Late 1990’s Mid 2000’s Late 2000’s Tx Tx Nodes Nodes New Community Tx Tx Tx Tx Existing fibers Tx approaching Tx exhaustion Tx Tx Tx Tx Tx 32X the Capacity of Late 1990’s www.arrisi.com 35
  • 35. Topics of Discussion ▪ Drivers of Capacity Pressures ▪ Technology Solution Alternatives - HFC bandwidth expansion (450 Mhz, 550, 750, 860, 1GHz) - Analog recapture -> All Digital (but still a lot of analog TVs) - Higher order compression (MPEG 4) and modulation (1024 QAM) (limited by installed base of set-tops) - DOCSIS 3.0 • 4 channels yields 160 Mbps - IP Video - Service Area Segmentation - Fiber Deeper and Optical Evolution 36
  • 36. Graceful Evolution Using Existing Infrastructure Fiber Deep -> RFoG -> EPON 37 ARRIS Confidential