How did we get to where we are today with server-based font management? In this presentation, Jim Kidwell covers managing typography from the beginning at the NYC Font Management Symposium at the Fashion Institute of Technology, February 1, 2013.

1. THE EVOLUTION OF
FONT MANAGEMENT
Presented by Jim Kidwell

2. Agenda
10:00
The Evolution of Font Management
10:45
15 Minute Break
11:00
Publicis Case Study
11:45
Lunch
12:45
Fonts, Licenses and Intellectual Property Law
1:45
15 Minute Break
2:00
Panel Discussion

3. THE EVOLUTION OF
FONT MANAGEMENT
Presented by Jim Kidwell

4. Agenda

5. Evolve to Survive
Linotype machines
Letraset
Phototypesetters

6. Macintosh + PC (r)evolution

7. Digital Font Formats
• Bitmapped
• PostScript
• TrueType
• TTC, Multiple Master, dfont, AAT, etc.
• OpenType

8. More Fonts, More Problems
• Limited disk space
• Limited system memory
• Printer fonts didn’t render well onscreen

10. Adobe Type Manager

11. Font Suitcases

12. Mac OS X
• Native onscreen PostScript rendering
• ATM no longer required
• Font Book application

13. Font Book

14. Windows

15. Windows 7 & 8

16. Single User Font Management

17. Modern, Professional
Single User
Font Management

18. Modern Single User
Font Management

21. Modern Single User
Font Management

22. Modern Single User
Font Management

23. Modern Single User
Font Management

25. And… for Windows as well

26. Plug-in based font activation

27. Panel-based management

28. Server-based Font
Management

29. Font Distribution &
Synchronization

30. Why Distribute &
Synchronize?
1. Solve technical issues
a. Missing fonts
b. Incorrect fonts
2. Brand control
3. Font compliance

31. Workgroup Organization

32. Organize by User Type
Production
Design
Editorial

33. Organize by Client
Ford
Macy’s
Nike

34. Organize by Project
Website
Collateral
Event

35. Font Compliance

36. Compliance through
workgroup access

37. Compliance through
user permissions

38. Extending Compliance
to ALL users

39. Fonts and the Web
• Old problem
• The new solutions
• How to deal with it?

40. Previous font use on the web
• Design for end user’s machine
• About 12 “web safe” fonts
• Clunky & boring
• Text locked in images

41. The @font-face Revolution
• Browsers modernize
• @font-face tag
• Fonts can now be on web servers

42. The rub
• Fonts are licensed like all software
• Most fonts were not licensed for
distribution on web servers

43. Web Font Solutions
• Type foundries sell new licenses &
font formats
• Web font services

44. Web Design Process

45. Designing with Web Fonts
• License desktop fonts from foundry
• Plug-in for Photoshop

46. Evolution…

47. Resources
Font Management Best Practices:
Single User & Server-based
• www.extensis.com/fmbpg
Web Font Plug-in for Photoshop
• webfontplugin.com
Connect on Twitter
• @extensis
• @webink
• @jimkidwell