Have a look some excerpts taken from a presentation given by our CEO, Kevin Gosschalk. Within, he talks about FunCaptcha and why we're looking to AWS for scaling needs. Read more in his blog post regarding the experience: ttps://www.funcaptcha.com/2015/04/29/ceo-funcaptcha-aws/ FunCaptcha is a fun, fast and refreshing replacement to the confronting and confusing CAPTCHAs we encounter every day. Through our graphically rich and engaging mini-game based approach, FunCaptcha is completed by over 20% more users than traditional CAPTCHAS while ensuring no bots get through.

1. Redefining the Moment of CAPTCHA

2. This is a
“CAPTCHA”

3. One of the most hated
pieces of user interaction
on the web
- Aaron Young, from user experience
consultancy Bunnyfoot, as quoted on
bbc.co.uk

4. EVEN WORSE ON MOBILE
Tiny letters
Virtual keyboard
...but apps need to
stop spammers and
fraud

5. Hundreds of millions
of bad experiences
per day
x
1 in 4 failure rate
=
Lost users
THE CAPTCHA PROBLEM

6. The FunCaptcha fix

7. The FunCaptcha fix

8. The FunCaptcha fix

9. The FunCaptcha fix

10. The FunCaptcha fix

11. Problem
Hackers now powered by Machine Learning
• CAPTCHAs suck
• 300m of them solved every day
• Users get frustrated and abandon
• OCR CAPTCHAs are broken and cracked

12. FunCaptcha redefines CAPTCHA
Gamified CAPTCHA, Engagement Best Practice
ü Stops all Bots
ü Easy for Humans, 96-99+% vs 65-75%
ü Gamified activity makes it Fun for Humans
ü Optimized for mobile

13. – High scale
• Millions upon millions of bots
• Total market is more than 300m solved CAPTCHAs per day
– High availability
• As close to 100% uptime as possible
• FunCaptcha sits on key conversion funnels
• If we go down, nobody can signup / validate
– Easy of management
• Need to be able to manage hundreds of servers
• Easy to deploy code, with zero downtime
• Services that do the heavy lifting for us
– High performance
• FunCaptcha can be solved within 2-3 seconds, we need to ensure
everything that loads down doesn’t take any longer.
• CDNs, Latency balancing, Multiple regions
Key infrastructure requirements

14. – Multi-region, auto redundancy
• Multiple data centres, all capable of
independent operation
• Automatically falls back if issues within one
region
– Auto scale, high performance
• Servers are automatically added and
removed as scale requires
– Large scale analytics
• Required for bot detection and product
improvements
Infrastructure