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Youth Sport Trust



Strategic Plan
Jo Simpson
Finance and Corporate Services Director
Background


•YST – 1995 Independent Charity

•Group Chair – Baroness Sue Campbell

•Group Chief Executive – John Steele
Locations




      Loughborough       London
      (Head Office +   (PR, Comms,
    Trading Company)   Sponsorship)
         90 staff        20 staff
Belief




         Sport Changes Lives
Context


•Massive change since Sept 2010

•New CEO

•New funding challenges

•Even greater commitment to our mission
Key Messages

1.   Need to be lean and mean (Best value and
     right structure)
2.   Need to be agile (Investment principles)
3.   Need to be self supporting (Commercial
     strategy)
4.   Need strong evidence base of impact plus
     wider policy world (Knowledge bank)
Strategic Plan
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
The power of sport




           “Sport has the power to change the
            world, it has the power to unite
            people in a way that little else does
            Nelson Mandela
The reach of sport




  Economy            Health      Crime

                Challenges
            facing our society
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
YST Strategic Plan Presentation to FSPA on 10/04/13
A broad range of partners


•   Public and private investors
•   Schools
•   National Governing Bodies of sport
•   Other stakeholders
Our corporate partners




  Sainsbury’s 2012         Sky Sports      Lloyds TSB National
   School Games         Living for Sport   School Sport Week




 Matalan TOP Sport          Bupa           Young Ambassadors
Matalan yoUR Activity   Start to Move      Presented by adidas
How we can work together

1.   Government announcement £150m March
     2013
2.   Investment Link to TRANSFORMING THE
     QUALITY AND PROVISION OF SCHOOL SPORT
     AND PE
3.   Investment linked to OFSTED outcomes
4.   Spending decision is heavily with Schools
How we can work together

1.   Key is to be innovative
2.   Cross curricular resources
3.   Use our networks
4.   Case studies
5.   Marketing and promotion
6.   Joint Initiatives

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YST Strategic Plan Presentation to FSPA on 10/04/13

  • 1. Youth Sport Trust Strategic Plan Jo Simpson Finance and Corporate Services Director
  • 2. Background •YST – 1995 Independent Charity •Group Chair – Baroness Sue Campbell •Group Chief Executive – John Steele
  • 3. Locations Loughborough London (Head Office + (PR, Comms, Trading Company) Sponsorship) 90 staff 20 staff
  • 4. Belief Sport Changes Lives
  • 5. Context •Massive change since Sept 2010 •New CEO •New funding challenges •Even greater commitment to our mission
  • 6. Key Messages 1. Need to be lean and mean (Best value and right structure) 2. Need to be agile (Investment principles) 3. Need to be self supporting (Commercial strategy) 4. Need strong evidence base of impact plus wider policy world (Knowledge bank)
  • 11. The power of sport “Sport has the power to change the world, it has the power to unite people in a way that little else does Nelson Mandela
  • 12. The reach of sport Economy Health Crime Challenges facing our society
  • 27. A broad range of partners • Public and private investors • Schools • National Governing Bodies of sport • Other stakeholders
  • 28. Our corporate partners Sainsbury’s 2012 Sky Sports Lloyds TSB National School Games Living for Sport School Sport Week Matalan TOP Sport Bupa Young Ambassadors Matalan yoUR Activity Start to Move Presented by adidas
  • 29. How we can work together 1. Government announcement £150m March 2013 2. Investment Link to TRANSFORMING THE QUALITY AND PROVISION OF SCHOOL SPORT AND PE 3. Investment linked to OFSTED outcomes 4. Spending decision is heavily with Schools
  • 30. How we can work together 1. Key is to be innovative 2. Cross curricular resources 3. Use our networks 4. Case studies 5. Marketing and promotion 6. Joint Initiatives