The Youth Sport Trust is a charity established in 1995 that uses sport to change lives. It has two main locations, with 90 staff in Loughborough and 20 in London. Its mission is that sport changes lives. It faces new challenges with leadership and funding changes since 2010. Its strategic plan focuses on being efficient, agile, self-supporting, and providing an evidence base on impact. It has a broad range of partners in both the public and private sectors to help address challenges in society through sport.
6. Key Messages
1. Need to be lean and mean (Best value and
right structure)
2. Need to be agile (Investment principles)
3. Need to be self supporting (Commercial
strategy)
4. Need strong evidence base of impact plus
wider policy world (Knowledge bank)
11. The power of sport
“Sport has the power to change the
world, it has the power to unite
people in a way that little else does
Nelson Mandela
12. The reach of sport
Economy Health Crime
Challenges
facing our society
27. A broad range of partners
• Public and private investors
• Schools
• National Governing Bodies of sport
• Other stakeholders
28. Our corporate partners
Sainsbury’s 2012 Sky Sports Lloyds TSB National
School Games Living for Sport School Sport Week
Matalan TOP Sport Bupa Young Ambassadors
Matalan yoUR Activity Start to Move Presented by adidas
29. How we can work together
1. Government announcement £150m March
2013
2. Investment Link to TRANSFORMING THE
QUALITY AND PROVISION OF SCHOOL SPORT
AND PE
3. Investment linked to OFSTED outcomes
4. Spending decision is heavily with Schools
30. How we can work together
1. Key is to be innovative
2. Cross curricular resources
3. Use our networks
4. Case studies
5. Marketing and promotion
6. Joint Initiatives