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16	     SOCIAL	MEDIA
	     	     EXCHANGE					MAY/JUNE	201
                                    1                                                                                 Reprinted with permission from Exchange magazine.
                                                                                                                Visit us at www.ChildCareExchange.com or call (800) 221-2864.
                                                                                                                Multiple use copy agreement available for educators by request.




     Tools of engagement
     Status report on technology in early childhood education
     by	Fran	Simon	and	Chip	Donohue


     We’ve got the whole world                                              smartphones, and WiFi connections to              digital tools to communicate, engage,
     in our hands                                                           the Internet. But it appears that early           and connect with others (Donohue, 2010;
                                                                            childhood educators are slower to adopt           Simon & Donohue, 2011). In fact, we
     In recent years, a tidal wave of mobile                                iPads and other tablets with multi-touch          even use these tools to conduct virtual
     digital devices and applications (apps)                                screens, e-book readers, MP3 players,             debates about and research their useful-
     has found its way into the daily lives of                              and gaming devices. Free Web 2.0 tools            ness. Technology and media are rapidly
     early childhood professionals every-                                   for communication and collaboration               expanding the materials and experiences
     where. It is safe to say that the speed at                             like Google Docs and Skype, and social            to which young children have access
     which new digital devices and apps get                                 media tools like Facebook, Twitter, and           in their homes and in their classrooms.
     into our hands will not slow down.                                     YouTube have also been slowly adopted             This unparalleled access is affecting the
     Our digital life is here to stay.                                      even though these digital devices and             ways in which young children interact
                                                                            apps have become ubiquitous in the                with the world and others, influenc-
     Most of us don’t give a second thought                                 personal and professional lives of                ing the content and delivery methods
     to using ATM machines, digital                                         millions of users around the world. In            of teacher education and professional
     cameras, Flip videocams, cell phones,                                  fact, a 2011 annual technology study              development, and providing early child-
                                                                            for PBS (Grunwald, 2011) reports good             hood professionals with new opportuni-
                                                                            news and bad — that Pre-K Teachers                ties to connect with other professionals,
                        Fran Simon has been a professional Early            “trail K–12 teachers in their use of digital      parents, and stakeholders from around
                        Childhood educator and a passionate tech-
                        nologist since 1981. Early in her career as a
                                                                            media and technology, but many see                the world.
                        multi-site child care administrator, she learned    the benefits of age-appropriate digital
                        that her ability to use technology to accomplish
                                                                            content and technology.” Interestingly,           The push/pull of technology adoption is
                        her goals was one of the most powerful skills
     in her administrative toolkit, so she set out to learn more and do     the report also finds that overall Pre-K          felt throughout the field. We’re not quite
     more to connect early childhood educators to technology. Fran          teachers have wholeheartedly welcomed             sure how to manage our desire to con-
     used those skills in her positions at Teaching Strategies, Inc., the
                                                                            and adopted the use of digital cameras            tinue to connect with children and fami-
     National Association of Child Care Resource and Referral Agen-
     cies (NACCRRA), and as Vice President of the Technology and            at a significantly higher rate than K-12          lies on a very personal ‘high-touch’ level
     Young Children Interest Forum of NAEYC. A frequent presenter at
                                                                            teachers, and they “consider digital              and still take advantage of all that 21st
     national conferences, Fran is now the Chief Engagement Officer of
     Engagement Strategies, LLC, and the founder of Early Childhood         cameras to be the most valuable instruc-          century technology has to offer. Some
     Investigations Webinars, an ongoing series of free webinars for
                                                                            tional technology.”                               of us are convinced that the best way
     early education professionals.
                                                                                                                              to ensure developmentally appropriate
                       Chip Donohue, PhD, is the Director of Distance
                                                                            Finding our 21st century balance                  practice and deep personal relationships
                       Learning at Erikson Institute in Chicago and
                       a Senior Fellow of the Fred Rogers Center for
                                                                                                                              is to avoid technology altogether. Others
                       Early Learning and Children’s Media. He is           Ironically, on one hand, the field contin-        are tentatively exploring the integration
                       a leader in the innovative use of technology
                                                                            ues to struggle with a low-tech/high-             of technology into our daily administra-
                       and distance learning methods to increase
                       access, create pathways, enhance learning,           touch sense of itself in a digital world,         tive and classroom practices and think-
     and improve teaching practices in early childhood education. He        while on the other hand we have already           ing deeply about how to use technology
     spends lots of time playing with new technology tools to enable
     relationships and build learning communities online.                   begun to use many of these powerful               intentionally and with clearly defined
SOCIAL	MEDIA	       17
                                               	    	                                            MAY/JUNE	201
                                                                                                            1					EXCHANGE



objectives. And, of course, other early     tening to music; making reservations or
childhood educators are fearlessly devel-   purchasing tickets; and playing games.
oping and implementing technology in
their programs.                             Think about your own use of digital

Using technology to
                                            devices and apps. How many of these
                                            activities are routine in your personal
                                                                                          Focus on
communicate and collaborate:                life? How many of these techniques and
                                            tools do you use in you professional life?
                                                                                         What Matters
Probing the boundaries of
                                            What devices and apps do you use the
engagement
                                            most? Do you use the same devices and
In this Exchange Status Report we look at   apps to manage your program or con-
current technology trends and promis-       nect with colleagues, staff, and families?
ing practices in the ways early child-
hood professionals are using digital        In 2011 and beyond, technology will
technology to communicate, collaborate,     continue to change how and where we
connect, and build professional commu-      do our banking and pay our bills, find
nities of interest and practice. Examples   the price of an item or compare prices
of effective practice are identified and    to other stores nearby, pay for things
shared to improve how early child-          at the store or from vending machines,
hood professionals use these enabling       check in for a flight, read books, watch     Learn about effective
technologies and how they participate       movies, access health records and health
                                                                                         teacher-child interactions
in the social networks and communities      care services, and locate friends nearby.
                                                                                         using the CLASS lens.
                                                                                                          TM



found online. Innovative uses of technol-   These are profound changes in our lives,
ogy are identified to describe and define   and more applications are introduced         Looking at CLASSrooms
the current state of technology use and     every day. But what is even more strik-
                                                                                         • Online, pre-k professional
to highlight emerging technologies and      ing is the impact of technology on the
                                                                                           development
applications that will encourage and        ways we connect with the other adults
                                                                                         • Self-paced
enable early childhood professionals to     in our professional lives — colleagues,
                                            clients, college students, families in our   • Uses real classroom video
communicate, collaborate, connect, and
build communities in engaging and em-       programs, staff members, board mem-
powering ways. With powerful digital        bers, legislators, policy makers, funding
tools in our hand it really is a “small     and government agencies, vendors,
world, after all.”                          and all of the others who revolve in our
                                            early childhood universe. How do we
Gazing into our virtual crystal ball        effectively engage with others on behalf
                                            of children and families in a rapidly
Before we can narrow our focus to how       changing and increasingly wired world?                visit
technology is impacting early childhood     We early childhood educators often find          teachstone.com
professionals and the field, we need        ourselves asking “How do Facebook,
to make a few educated guesses about        Twitter, YouTube, texting, and smart-             for a free demo
where technology-enabled communica-         phones apply to my work?”                            or to enroll
tion and engagement is headed in this,
the second decade of the 21st century.      Our ‘small world’ trends                        Show. Empower.
According to the Pew Internet and           Here are six important trends and a few
                                                                                               Improve.
American Life Project (Zickuhr, 2010),      predictions about the tools of engage-
we use our digital devices and apps for     ment we’ll be using most often and
a number of activities including: sending   more effectively and the implications for
and receiving email; searching for infor-   early childhood educators:
mation on the Internet; social network-
ing; getting the news and reading blogs;    1. Smartphones will become the
buying products; watching videos; lis-      essential tools for Internet access and
18	   SOCIAL	MEDIA
	     	   EXCHANGE					MAY/JUNE	201
                                  1



     the hub of your digital life. An ultra-       and strategies and solving problems will     tion and accessibility on both ends of the
     mobile device with wireless access            become easier, more broadly collabora-       call.
     puts your desktop and the Internet in         tive, and more timely. Will we abandon
     your pocket. Smartphone cameras will          face-to-face meetings and conferences?       5. Multi-touch screens and devices like
     continue to take over from digital point-     Will we no longer talk to one another?       the iPad, the digital game-changers in
     and-shoot cameras. Applications on your       No! But we will have more options than       2010, will continue to amaze. They offer
     mobile devices will replace software on       ever to engage with one another.             a new, more intuitive user interface with
     your computer. Your software and hard                                                      exciting implications for how we access
     drive will be replaced by ‘cloud comput-      3. Digital multi-tasking will be easy        and use information, entertainment,
     ing’ that you can use on your laptop,         when everything is at your fingertips.       and educational media and open new
     tablet, or Smartphone from anywhere,          You will continue to find it easier and      opportunities for children to interact
     any time. Your personal and business          faster to check your email, listen to        with technology alone and with others.
     email, networking, and application ac-        music, post a message on Facebook,           In fact, iPads and similar tablet devices
     counts will always be on and equally          search the Internet, and get news            offer the most potential for use in both
     accessible in the palm of your hand.          updates all at the same time.                the back office and the classroom.
     Social media combined with handheld
     devices allow you to broadcast informa-       But being able to multi-task may also        The mobility, affordability, ‘always on’
     tion instantly and widely.                    cause some early childhood professionals     connectivity and rapid development of
                                                   to want and need some digital downtime       applications that offer ever-increasing
     Having tools that are always on and           now and then when they can take a break      levels of interactivity may perhaps be
     that blur the lines between personal          from all the digital input and demands.      THE development that causes our field
     and professional communication will                                                        to sit up and take notice of the 21st
     change work/life for early educators,         Certainly we will all need to develop pro-   century. The “Deepening Connections”
     creating new opportunities and chal-          gram policies and procedures that guide      technology study (Grunwald, 2011)
     lenges. Instant access to the Internet and    appropriate technology use, especially       reports that K-12 teachers, much more
     applications will provide early childhood     in the classroom where the focus must        so than preschool teachers, view laptops,
     educators with robust tools that make         always be on the children. The onus is on    mobile tables or book readers (iPad,
     work better, faster, and deeper, as well      us to develop responsive and empow-          Kindle, etc.), and iPod Touch, iPod, and
     as powerful distractions that force us to     ering policies that help us harness the      MP3 players as the portable technolo-
     focus on priorities.                          power at our fingertips, adding powerful     gies with the greatest potential. And
                                                   tools to our toolkits. There are many ex-    indeed, they are.
     2. ‘Always on’ connections will force us      cellent resources for developing technol-
     to continue to seek a balance between         ogy policies, but the unique challenges      The keys to success for use of iPads and
     becoming immersed in a digital world          in the early childhood ecosystem require     similar devices will be:
     and needing face-to-face ‘real’ inter-        that we integrate guiding principles of
     actions with others. We will grapple with     the NAEYC Code of Ethics, the NAEYC          n Assessing apps and websites with
     finding ways to balance our traditional       Position Statement on Technology and           tools that integrate understanding of
     high-touch approach with the high-tech        Young Children, and other guidance for         best practice in early childhood and
     realities with which we are faced in the      best practice and ethical conduct into our     making purchasing decisions based
     21st century.                                 policies.                                      on these assessments.
                                                                                                n Becoming involved in the develop-
     For better or for worse, we will be in-       4. Video calling will be freely available      ment of new apps and insisting that
     stantly available to the adult stakeholders   on multiple devices and offer an effective     developers create apps that encourage
     in our programs. Parents of children in       way to communicate and connect with            divergent and creative thinking and
     our programs, students in colleges and        family, friends, and colleagues near and       deep problem-solving.
     universities, board members, colleagues,      far.                                         n Helping parents make wise choices
     legislators, funders, regulatory agencies,                                                   about the time children spend using
     and staff members will all be instantly       Video calling can be a powerful tool for       these devices and apps, and about
     available to us and we will be instantly      real-time coaching and mentoring, confer-      how to select apps wisely.
     available to them. All of the reporting       ences, connecting children to parents, and   n Developing policies that empower
     we do in our various early childhood          a myriad of other uses that can transform      and govern, but don’t impede the use
     roles will be in real time. Sharing ideas     our field. The only limit is your imagina-     of these technologies.
SOCIAL	MEDIA	                   19
                                                      	        	                                                                                    MAY/JUNE	201
                                                                                                                                                               1					EXCHANGE



6. Social media can change the world.        .............connect .............build.............join .............create .............reconnect .............connect .............build.............

As recent events around the world
have demonstrated, the power of social
media to rally people to a cause, to
engage them in a dialogue about issues,
to advocate for causes, and to take a
stand for a shared belief guarantees that
2011 will continue to see the expansion
and improvement of social media tools
including Facebook, Twitter, LinkedIn,
YouTube, and others. Social media tools
will continue to integrate into web
browsers, our accounts will be connect-                                                                            Turn the Space You Have
ed to each other across platforms, and                                                                             into the Space You Want
our always-in-the-palm-of our-hands
                                                                                                                   Introducing KYDZSuite™, the modular
technology will make our small world
even smaller, more immediate, and more                                                                             system that lets you make the most of any
interconnected. Geolocation is becoming                   Contact us!                                              space. Built to last, eco-friendly, and affordable,
ever more embedded in social media                        800.543.4149 // kydzsuite.com                            KYDZSuite is completely customizable and
tools, and mass texting tools are being                   sales@jonti-craft.com                                    allows your space to change, evolve, and
deployed.                                                                                                          grow—just like your kids.
                                                          2011 Jonti-Craft, Inc.
                                                          ©


It might be difficult to fathom how the
tool we use to connect with friends and
update them on our lives can be useful               456-007_475x425thirdPGad_FNL.indd 1                                                                                     2/3/11 3:27 PM
in early education. After all, we’re not
going to put young children on Face-                                             Top Sites for Technology Trend Watching
book! But, these tools have enormous
                                                    n Jane Hart and the Center for Learning and Performance Technologies:
(and somewhat under-realized) poten-
                                                      www.c4lpt.co.uk/
tial for early childhood professionals.
                                                      • Top 100 articles of 2010:
If the only positive things that could
                                                        www.c4lpt.co.uk/ReadingLists/2010review.html
be said about social media is that it is
                                                      • Top 100 Tools for Learning 2010:
a great way to learn more about new
                                                        www.c4lpt.co.uk/recommended/top100-2010.html
resources, ideas, and trends in real time,
                                                      • Top 100 Tools for Learning 2011 Emerging List:
connect with colleagues to share ideas,
                                                        www.c4lpt.co.uk/recommended/2011.html
and deliver professional development,
that would be a lot in and of itself. But           n Learning Tools Directory 2011:
there is so much more inherent value to               http://janeknight.typepad.com/pick/2011/02/learning-tools-directory-2011.
social media in early childhood. In fact,             html
there’s a dotted line from eCommunica-
                                                    n JWT Intelligence:
tion to early childhood.
                                                      www.slideshare.net/jwtintelligence/2f-100-things-to-watch-in-2011-6306251

According to the most recent report                 n The Horizon Report 2011:
from the Pew Internet and American                    http://net.educause.edu/ir/library/pdf/HR2011.pdf
Life Project on social engagement,
                                                    n Mashable On Education: http://mashable.com/?s=education
“Technology use has become deeply
embedded in group life and is affect-               n Nielsen Wire: http://blog.nielsen.com/nielsenwire/
ing the way civic and social groups
                                                    n Pew Internet & American Life Project: www.pewinternet.org/
behave and the way they impact their
communities” (Rainie, Purcell, & Smith,             n Techcruch: http://techcrunch.com/
2011). The report indicates that 75% of             n SmartBrief on Edtech: www.smartbrief.com/edtech/
Americans are active members of groups
20	   SOCIAL	MEDIA
	     	   EXCHANGE					MAY/JUNE	201
                                  1



                                      of some kind and finds higher levels       in every role in the early childhood
                                      of engagement amongst Internet us-         ecosystem will be touched by the
                                      ers, especially those who engage in        deluge of technology innovations in
                                      group membership online. The report        2011 and beyond. You are not exempt.
                                      indicates that Internet users are more     We will all be impacted in ways that
                                      active participants in their groups        can be extremely helpful, distracting, or
                                      than other adults, and are more likely     potentially harmful. It is critical that we
                                      than non-Internet users to feel pride      are informed and empowered in order
                                      and a sense of accomplishment. In          to exploit the best aspects of technol-
                                      fact, results show that Internet group     ogy and defend against those that are
                                      members were more likely to attend a       potentially detrimental.
                                      meeting or event, volunteer, contrib-
                                      ute, or take a leadership role in the      A few keys to making our
                                      organization. In short, they are more      small world work in the
                                      engaged and invested in the groups
                                                                                 palms of our hands
                                      in which they are members. So who
                                      are our ECE ‘groups’? Our groups are
                                                                                 Here are a few very broad suggestions
                                      our target audiences: Parents, adult
                                                                                 to help make this speed-of-light techno-
                                      learners, college students, colleagues,
                                                                                 revolution work in early childhood:
                                      staff members, legislators, policymak-
                                      ers, board members, and more. These
                                                                                 n Even if you are resistant, open your
                                      are the people with whom we want to
                                                                                   mind to the possibilities.
                                      engage, right?
                                                                                 n Form ‘playgroups’ within your orga-
                                                                                   nization to explore the tools that you
                                      There’s our dotted line. . . . Attending
                                                                                   see offering the most inherent value
                                      meetings, contributing, volunteer-
                                                                                   in your organization or program. Just
                                      ing, and taking leadership roles are
                                                                                   focus on those tools to start.
                                      the very results we need from our
                                                                                 n Develop technology policies that
                                      ‘group members’ in early childhood.
                                                                                   say “Yes, you can, and here’s how,”
                                      The results are the heart of engage-
                                                                                   rather than, “Don’t do this and don’t
                                      ment, which we often find elusive in
                                                                                   do that.”
                                      early childhood programs, college and
                                                                                 n Use available tools for assessing
                                      professional development classrooms,
                                                                                   technology use and evaluate and
                                      professional communities of prac-
                                                                                   revise every six months.
                                      tice, action groups, and amongst our
                                                                                 n Provide technology training for your
                                      clients. Have we found a magic bullet?
                                                                                   staff, but remember all technology
                                      No. But we may have discovered
                                                                                   training is not the same. Training on
                                      that these new tools have enormous
                                                                                   email is vastly different from training
                                      potential to make involvement in early
                                                                                   on app implementation in the class-
                                      childhood easier, deeper, and more
                                                                                   room. You can’t mark ‘technology
                                      practical for generations to come.
                                                                                   training’ off your to-do-list unless it’s
                                                                                   training on the very specific imple-
                                      So what does this have to do                 mentation you want to see in your
                                      with me?                                     organization.

                                      How will all of this innovation impact
                                      your work? Regardless of whether               “Use the tools to figure out
                                      your daily work is in the classroom,             how to use the tools.”
                                      the back office, the boardroom, the
                                                                                   Don Marinelli, Executive Producer,
                                      conference room, or the offices of
                                                                                   Entertainment Technology Center,
                                      policymakers and funders, the impli-
                                                                                      Carnegie Mellon University
                                      cations are profound. Every person
SOCIAL	MEDIA	             21
                                                      	   	                                                             MAY/JUNE	201
                                                                                                                                   1					EXCHANGE



Here are a few of our favorite examples          Where to from here?                         for connecting early childhood professionals,
of proven strategies and promising prac-                                                     tools for managing early childhood programs,
tices used by early childhood profes-            In the months ahead we will return to these the role of technology in early childhood
sionals and organizations that are mak-          technology trends, themes, and issues with teacher education and professional develop-
ing the most of the digital possibilities.       articles focusing on new technology tools   ment, and technology with young children.



              Using Technology for Communicating, Collaborating, Connecting, and Community Building

 Will digital devices and apps continue to have a powerful influence on our ability to communicate, collaborate, connect, and
 build community? When we shake the virtual eight ball, “All signs point to yes.”

     Organization                    Website                       Technology Tools                                Effective Practices
 Bam! Radio Network        www.bamradionetwork.com/       Podcasts; forums; social media            Brief information-packed radio interviews with
                                                          including Facebook, Twitter, and          panels of thought-leaders and authors on topics
                                                          LinkedIn; Channels for organizations      of importance to parents, educators, and leaders.
                                                          include NAEYC, NHSA, NACCP,               Uses social media sites to spur conversation and
                                                          NAFCC, NACCRRA, and more                  encourage shared meaning on relevant topics.

 Children’s Defense Fund   www.ChildrensDefenseFund.org   Social media including Facebook,          Advocacy and public policy programs and
                                                          Twitter, LinkedIn, Flickr, and YouTube;   campaigns. Research, reports, data, and resources
                                                          Multimedia; CDF Data; Email alerts;       for advocates and policymakers. Social media
                                                          newsletter; CDF in the News and           marketing, outreach, fundraising, and advocacy.
                                                          News on Children’s Issues;
                                                          Take Action; Donate Now

 ECEWebinars.org           www.ECEwebinars.com            Webinars; blogs; social media             Provides free webinars delivered by thought-leaders
                                                          including Facebook, Twitter, and          to early childhood educators and posts issue-
                                                          LinkedIn; SlideShare; RSS feeds;          centric topical information on Twitter, Facebook,
                                                          blogs; email updates; and news            YouTube, SlideShare, and LinkedIn.

 MomsRising                www.momsrising.org             Social media including Facebook,          A leader in online membership building for
                                                          MySpace, Twitter, and YouTube;            advocacy and public policy. Focuses on issues
                                                          RSS feeds; email alerts; blogs; and       related to women and families and has a strong
                                                          fundraising                               early education program. Blogs, email, and social
                                                                                                    media are the primary tools used to recruit,
                                                                                                    connect, and activate members.

 NACCRRA                   www.naccrra.org                NACCRRA Radio; Online Parent              Child Care Aware Parent Network, Child Care Aware
                                                          Network; Early Childhood Focus            (online resource and referral), use of social media
                                                          email news alerts; social media           tools for advocacy and public policy, email alerts on
                                                          including Facebook, Twitter, and          hot topics, donations, and eLearning for child care
                                                          YouTube; eLearning; Donate Now            paraprofessional training.

 NAEYC                     www.naeyc.org                  NAEYC Radio; social media including       NAEYC uses social media to connect members,
                                                          Facebook, YouTube, Twitter, and           advocacy, collaboration, information sharing,
                                                          LinkedIn; eNews; video streaming;         online Q&A with national authors and researchers,
                                                          podcasts; online store; chats; web-       web-based training and accreditation systems,
                                                          based systems; distance learning;         online publications, resources, and membership,
                                                          membership; Donate Now                    donations.

 World Forum Foundation    www.worldforumfoundation.org   Facebook; World Forum Radio pod-          Connects and sustains the World Forum community
                                                          casts; blogs; email distribution lists;   by encouraging and enabling communication and
                                                          World Forum at Work newsletter;           collaboration at a distance. Builds leadership
                                                          ecelearn Learning Management              capacity. Highlights activities and initiatives.
                                                          System; audio and video clips;            Supports projects and programs including Global
                                                          Online conference information,            Leaders, Nature Action Collaboration for Children,
                                                          registration, and resources for           Men in Early Care and others. Organizes presenters
                                                          delegates                                 and topics and builds the program.
22	    SOCIAL	MEDIA
	     	    EXCHANGE					MAY/JUNE	201
                                   1




                            World Forum Community taking part in new social networking initiatives
                                            2011 World Forum in Honolulu

           Global Leaders Online — 50 emerging leaders from Asia, Africa, the Arab region, the Caribbean, and North America
             will begin their two-year Global Leaders training program. While they will participate in two face-to-face meetings,
             much of their training, mentoring, and networking will take place online using the learning management system,
                                            ecelearn, developed by New Zealand Tertiary College.
                       During the coming year, all World Forum Working Groups will be connected using this platform.

           Video Clips Galore — Four video teams will be hard at work capturing the voices and stories of the 2011 World Forum
                           to share on www.WorldForumFoundation.org with the entire World Forum community.

           Techno at WoFo — Attendees at the 2011 World Forum will be invited to share their stories and offer their feedback
                                               instantly using Twitter and Facebook.
                       World Forum registrants — stay tuned for instructions on how to prepare to participate.

                              Technology will stimulate and extend the discussions and work of the World Forum.



     References                                    Donohue, C. (2010, May). What’s in         www.pewinternet.org/Reports/2011/
                                                   your toolbox? New technology tools for     The-Social-Side-of-the-Internet.aspx
     Donohue, C. (2010, September). There’s        early childhood professionals — Part 1.
     an app for (almost) everything: New           Exchange, 193, 74-80.                      Simon, F., & Donohue, C. (2011, Janu-
     technology tools for early childhood                                                     ary). What’s your social media personal-
     professionals — Part 2. Exchange, 195,        Grunwald Associates. (2011, January)       ity? How it helps or hinders networking
     78-82.                                        Deepening connections. Washington,         implementation and success. Exchange,
                                                                          DC: PBS. Re-        197, 8-13.
                                                                          trieved January
                                                                          29, 2011 from       Wartella, E., Schomburg, R., Lauricella,
          Zachary’s and Caroline’s Corner                                 www.pbs.            A., Robb, M., & Flynn, R. (2010).
                                                                          org/teachers/       Technology in the lives of teachers and
                                                                          grunwald/pbs-       classrooms: Survey of early childhood
                                                                          grunwald-2010.      and child care providers. Latrobe, PA:
                                                                          pdf                 Fred Rogers Center for Early Learn-
                                                                                              ing and Children’s Media. Retrieved
                                                                           Raine, L.,         November 10, 2010 from www.
                                                                           Purcell, K.,       fredrogerscenter.org/media/resources/
                                                                           & Smith, A.        TechInTheLivesofTeachers.pdf
                                                                           (2011). The
                                                                           social side of     Zickuhr, K. (2010, December 16).
                                                                           the internet.      Generations 2010: Trends in online
                                                                           Pew Internet       activities. Heat map: Change in activity
                                                                           & American         over time, by generation. Pew Internet &
                                                                           Life Project.      American Life Project. Retrieved January
                                                                           Retrieved          10, 2011 from www.pewinternet.org/
                                                                           February 18,       Infographics/2010/Generations-2010-
                                                                           2011 from          Heat-Map.aspx

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Tools of engagement Status report on technology in early childhood education

  • 1. 16 SOCIAL MEDIA EXCHANGE MAY/JUNE 201 1 Reprinted with permission from Exchange magazine. Visit us at www.ChildCareExchange.com or call (800) 221-2864. Multiple use copy agreement available for educators by request. Tools of engagement Status report on technology in early childhood education by Fran Simon and Chip Donohue We’ve got the whole world smartphones, and WiFi connections to digital tools to communicate, engage, in our hands the Internet. But it appears that early and connect with others (Donohue, 2010; childhood educators are slower to adopt Simon & Donohue, 2011). In fact, we In recent years, a tidal wave of mobile iPads and other tablets with multi-touch even use these tools to conduct virtual digital devices and applications (apps) screens, e-book readers, MP3 players, debates about and research their useful- has found its way into the daily lives of and gaming devices. Free Web 2.0 tools ness. Technology and media are rapidly early childhood professionals every- for communication and collaboration expanding the materials and experiences where. It is safe to say that the speed at like Google Docs and Skype, and social to which young children have access which new digital devices and apps get media tools like Facebook, Twitter, and in their homes and in their classrooms. into our hands will not slow down. YouTube have also been slowly adopted This unparalleled access is affecting the Our digital life is here to stay. even though these digital devices and ways in which young children interact apps have become ubiquitous in the with the world and others, influenc- Most of us don’t give a second thought personal and professional lives of ing the content and delivery methods to using ATM machines, digital millions of users around the world. In of teacher education and professional cameras, Flip videocams, cell phones, fact, a 2011 annual technology study development, and providing early child- for PBS (Grunwald, 2011) reports good hood professionals with new opportuni- news and bad — that Pre-K Teachers ties to connect with other professionals, Fran Simon has been a professional Early “trail K–12 teachers in their use of digital parents, and stakeholders from around Childhood educator and a passionate tech- nologist since 1981. Early in her career as a media and technology, but many see the world. multi-site child care administrator, she learned the benefits of age-appropriate digital that her ability to use technology to accomplish content and technology.” Interestingly, The push/pull of technology adoption is her goals was one of the most powerful skills in her administrative toolkit, so she set out to learn more and do the report also finds that overall Pre-K felt throughout the field. We’re not quite more to connect early childhood educators to technology. Fran teachers have wholeheartedly welcomed sure how to manage our desire to con- used those skills in her positions at Teaching Strategies, Inc., the and adopted the use of digital cameras tinue to connect with children and fami- National Association of Child Care Resource and Referral Agen- cies (NACCRRA), and as Vice President of the Technology and at a significantly higher rate than K-12 lies on a very personal ‘high-touch’ level Young Children Interest Forum of NAEYC. A frequent presenter at teachers, and they “consider digital and still take advantage of all that 21st national conferences, Fran is now the Chief Engagement Officer of Engagement Strategies, LLC, and the founder of Early Childhood cameras to be the most valuable instruc- century technology has to offer. Some Investigations Webinars, an ongoing series of free webinars for tional technology.” of us are convinced that the best way early education professionals. to ensure developmentally appropriate Chip Donohue, PhD, is the Director of Distance Finding our 21st century balance practice and deep personal relationships Learning at Erikson Institute in Chicago and a Senior Fellow of the Fred Rogers Center for is to avoid technology altogether. Others Early Learning and Children’s Media. He is Ironically, on one hand, the field contin- are tentatively exploring the integration a leader in the innovative use of technology ues to struggle with a low-tech/high- of technology into our daily administra- and distance learning methods to increase access, create pathways, enhance learning, touch sense of itself in a digital world, tive and classroom practices and think- and improve teaching practices in early childhood education. He while on the other hand we have already ing deeply about how to use technology spends lots of time playing with new technology tools to enable relationships and build learning communities online. begun to use many of these powerful intentionally and with clearly defined
  • 2. SOCIAL MEDIA 17 MAY/JUNE 201 1 EXCHANGE objectives. And, of course, other early tening to music; making reservations or childhood educators are fearlessly devel- purchasing tickets; and playing games. oping and implementing technology in their programs. Think about your own use of digital Using technology to devices and apps. How many of these activities are routine in your personal Focus on communicate and collaborate: life? How many of these techniques and tools do you use in you professional life? What Matters Probing the boundaries of What devices and apps do you use the engagement most? Do you use the same devices and In this Exchange Status Report we look at apps to manage your program or con- current technology trends and promis- nect with colleagues, staff, and families? ing practices in the ways early child- hood professionals are using digital In 2011 and beyond, technology will technology to communicate, collaborate, continue to change how and where we connect, and build professional commu- do our banking and pay our bills, find nities of interest and practice. Examples the price of an item or compare prices of effective practice are identified and to other stores nearby, pay for things shared to improve how early child- at the store or from vending machines, hood professionals use these enabling check in for a flight, read books, watch Learn about effective technologies and how they participate movies, access health records and health teacher-child interactions in the social networks and communities care services, and locate friends nearby. using the CLASS lens. TM found online. Innovative uses of technol- These are profound changes in our lives, ogy are identified to describe and define and more applications are introduced Looking at CLASSrooms the current state of technology use and every day. But what is even more strik- • Online, pre-k professional to highlight emerging technologies and ing is the impact of technology on the development applications that will encourage and ways we connect with the other adults • Self-paced enable early childhood professionals to in our professional lives — colleagues, clients, college students, families in our • Uses real classroom video communicate, collaborate, connect, and build communities in engaging and em- programs, staff members, board mem- powering ways. With powerful digital bers, legislators, policy makers, funding tools in our hand it really is a “small and government agencies, vendors, world, after all.” and all of the others who revolve in our early childhood universe. How do we Gazing into our virtual crystal ball effectively engage with others on behalf of children and families in a rapidly Before we can narrow our focus to how changing and increasingly wired world? visit technology is impacting early childhood We early childhood educators often find teachstone.com professionals and the field, we need ourselves asking “How do Facebook, to make a few educated guesses about Twitter, YouTube, texting, and smart- for a free demo where technology-enabled communica- phones apply to my work?” or to enroll tion and engagement is headed in this, the second decade of the 21st century. Our ‘small world’ trends Show. Empower. According to the Pew Internet and Here are six important trends and a few Improve. American Life Project (Zickuhr, 2010), predictions about the tools of engage- we use our digital devices and apps for ment we’ll be using most often and a number of activities including: sending more effectively and the implications for and receiving email; searching for infor- early childhood educators: mation on the Internet; social network- ing; getting the news and reading blogs; 1. Smartphones will become the buying products; watching videos; lis- essential tools for Internet access and
  • 3. 18 SOCIAL MEDIA EXCHANGE MAY/JUNE 201 1 the hub of your digital life. An ultra- and strategies and solving problems will tion and accessibility on both ends of the mobile device with wireless access become easier, more broadly collabora- call. puts your desktop and the Internet in tive, and more timely. Will we abandon your pocket. Smartphone cameras will face-to-face meetings and conferences? 5. Multi-touch screens and devices like continue to take over from digital point- Will we no longer talk to one another? the iPad, the digital game-changers in and-shoot cameras. Applications on your No! But we will have more options than 2010, will continue to amaze. They offer mobile devices will replace software on ever to engage with one another. a new, more intuitive user interface with your computer. Your software and hard exciting implications for how we access drive will be replaced by ‘cloud comput- 3. Digital multi-tasking will be easy and use information, entertainment, ing’ that you can use on your laptop, when everything is at your fingertips. and educational media and open new tablet, or Smartphone from anywhere, You will continue to find it easier and opportunities for children to interact any time. Your personal and business faster to check your email, listen to with technology alone and with others. email, networking, and application ac- music, post a message on Facebook, In fact, iPads and similar tablet devices counts will always be on and equally search the Internet, and get news offer the most potential for use in both accessible in the palm of your hand. updates all at the same time. the back office and the classroom. Social media combined with handheld devices allow you to broadcast informa- But being able to multi-task may also The mobility, affordability, ‘always on’ tion instantly and widely. cause some early childhood professionals connectivity and rapid development of to want and need some digital downtime applications that offer ever-increasing Having tools that are always on and now and then when they can take a break levels of interactivity may perhaps be that blur the lines between personal from all the digital input and demands. THE development that causes our field and professional communication will to sit up and take notice of the 21st change work/life for early educators, Certainly we will all need to develop pro- century. The “Deepening Connections” creating new opportunities and chal- gram policies and procedures that guide technology study (Grunwald, 2011) lenges. Instant access to the Internet and appropriate technology use, especially reports that K-12 teachers, much more applications will provide early childhood in the classroom where the focus must so than preschool teachers, view laptops, educators with robust tools that make always be on the children. The onus is on mobile tables or book readers (iPad, work better, faster, and deeper, as well us to develop responsive and empow- Kindle, etc.), and iPod Touch, iPod, and as powerful distractions that force us to ering policies that help us harness the MP3 players as the portable technolo- focus on priorities. power at our fingertips, adding powerful gies with the greatest potential. And tools to our toolkits. There are many ex- indeed, they are. 2. ‘Always on’ connections will force us cellent resources for developing technol- to continue to seek a balance between ogy policies, but the unique challenges The keys to success for use of iPads and becoming immersed in a digital world in the early childhood ecosystem require similar devices will be: and needing face-to-face ‘real’ inter- that we integrate guiding principles of actions with others. We will grapple with the NAEYC Code of Ethics, the NAEYC n Assessing apps and websites with finding ways to balance our traditional Position Statement on Technology and tools that integrate understanding of high-touch approach with the high-tech Young Children, and other guidance for best practice in early childhood and realities with which we are faced in the best practice and ethical conduct into our making purchasing decisions based 21st century. policies. on these assessments. n Becoming involved in the develop- For better or for worse, we will be in- 4. Video calling will be freely available ment of new apps and insisting that stantly available to the adult stakeholders on multiple devices and offer an effective developers create apps that encourage in our programs. Parents of children in way to communicate and connect with divergent and creative thinking and our programs, students in colleges and family, friends, and colleagues near and deep problem-solving. universities, board members, colleagues, far. n Helping parents make wise choices legislators, funders, regulatory agencies, about the time children spend using and staff members will all be instantly Video calling can be a powerful tool for these devices and apps, and about available to us and we will be instantly real-time coaching and mentoring, confer- how to select apps wisely. available to them. All of the reporting ences, connecting children to parents, and n Developing policies that empower we do in our various early childhood a myriad of other uses that can transform and govern, but don’t impede the use roles will be in real time. Sharing ideas our field. The only limit is your imagina- of these technologies.
  • 4. SOCIAL MEDIA 19 MAY/JUNE 201 1 EXCHANGE 6. Social media can change the world. .............connect .............build.............join .............create .............reconnect .............connect .............build............. As recent events around the world have demonstrated, the power of social media to rally people to a cause, to engage them in a dialogue about issues, to advocate for causes, and to take a stand for a shared belief guarantees that 2011 will continue to see the expansion and improvement of social media tools including Facebook, Twitter, LinkedIn, YouTube, and others. Social media tools will continue to integrate into web browsers, our accounts will be connect- Turn the Space You Have ed to each other across platforms, and into the Space You Want our always-in-the-palm-of our-hands Introducing KYDZSuite™, the modular technology will make our small world even smaller, more immediate, and more system that lets you make the most of any interconnected. Geolocation is becoming Contact us! space. Built to last, eco-friendly, and affordable, ever more embedded in social media 800.543.4149 // kydzsuite.com KYDZSuite is completely customizable and tools, and mass texting tools are being sales@jonti-craft.com allows your space to change, evolve, and deployed. grow—just like your kids. 2011 Jonti-Craft, Inc. © It might be difficult to fathom how the tool we use to connect with friends and update them on our lives can be useful 456-007_475x425thirdPGad_FNL.indd 1 2/3/11 3:27 PM in early education. After all, we’re not going to put young children on Face- Top Sites for Technology Trend Watching book! But, these tools have enormous n Jane Hart and the Center for Learning and Performance Technologies: (and somewhat under-realized) poten- www.c4lpt.co.uk/ tial for early childhood professionals. • Top 100 articles of 2010: If the only positive things that could www.c4lpt.co.uk/ReadingLists/2010review.html be said about social media is that it is • Top 100 Tools for Learning 2010: a great way to learn more about new www.c4lpt.co.uk/recommended/top100-2010.html resources, ideas, and trends in real time, • Top 100 Tools for Learning 2011 Emerging List: connect with colleagues to share ideas, www.c4lpt.co.uk/recommended/2011.html and deliver professional development, that would be a lot in and of itself. But n Learning Tools Directory 2011: there is so much more inherent value to http://janeknight.typepad.com/pick/2011/02/learning-tools-directory-2011. social media in early childhood. In fact, html there’s a dotted line from eCommunica- n JWT Intelligence: tion to early childhood. www.slideshare.net/jwtintelligence/2f-100-things-to-watch-in-2011-6306251 According to the most recent report n The Horizon Report 2011: from the Pew Internet and American http://net.educause.edu/ir/library/pdf/HR2011.pdf Life Project on social engagement, n Mashable On Education: http://mashable.com/?s=education “Technology use has become deeply embedded in group life and is affect- n Nielsen Wire: http://blog.nielsen.com/nielsenwire/ ing the way civic and social groups n Pew Internet & American Life Project: www.pewinternet.org/ behave and the way they impact their communities” (Rainie, Purcell, & Smith, n Techcruch: http://techcrunch.com/ 2011). The report indicates that 75% of n SmartBrief on Edtech: www.smartbrief.com/edtech/ Americans are active members of groups
  • 5. 20 SOCIAL MEDIA EXCHANGE MAY/JUNE 201 1 of some kind and finds higher levels in every role in the early childhood of engagement amongst Internet us- ecosystem will be touched by the ers, especially those who engage in deluge of technology innovations in group membership online. The report 2011 and beyond. You are not exempt. indicates that Internet users are more We will all be impacted in ways that active participants in their groups can be extremely helpful, distracting, or than other adults, and are more likely potentially harmful. It is critical that we than non-Internet users to feel pride are informed and empowered in order and a sense of accomplishment. In to exploit the best aspects of technol- fact, results show that Internet group ogy and defend against those that are members were more likely to attend a potentially detrimental. meeting or event, volunteer, contrib- ute, or take a leadership role in the A few keys to making our organization. In short, they are more small world work in the engaged and invested in the groups palms of our hands in which they are members. So who are our ECE ‘groups’? Our groups are Here are a few very broad suggestions our target audiences: Parents, adult to help make this speed-of-light techno- learners, college students, colleagues, revolution work in early childhood: staff members, legislators, policymak- ers, board members, and more. These n Even if you are resistant, open your are the people with whom we want to mind to the possibilities. engage, right? n Form ‘playgroups’ within your orga- nization to explore the tools that you There’s our dotted line. . . . Attending see offering the most inherent value meetings, contributing, volunteer- in your organization or program. Just ing, and taking leadership roles are focus on those tools to start. the very results we need from our n Develop technology policies that ‘group members’ in early childhood. say “Yes, you can, and here’s how,” The results are the heart of engage- rather than, “Don’t do this and don’t ment, which we often find elusive in do that.” early childhood programs, college and n Use available tools for assessing professional development classrooms, technology use and evaluate and professional communities of prac- revise every six months. tice, action groups, and amongst our n Provide technology training for your clients. Have we found a magic bullet? staff, but remember all technology No. But we may have discovered training is not the same. Training on that these new tools have enormous email is vastly different from training potential to make involvement in early on app implementation in the class- childhood easier, deeper, and more room. You can’t mark ‘technology practical for generations to come. training’ off your to-do-list unless it’s training on the very specific imple- So what does this have to do mentation you want to see in your with me? organization. How will all of this innovation impact your work? Regardless of whether “Use the tools to figure out your daily work is in the classroom, how to use the tools.” the back office, the boardroom, the Don Marinelli, Executive Producer, conference room, or the offices of Entertainment Technology Center, policymakers and funders, the impli- Carnegie Mellon University cations are profound. Every person
  • 6. SOCIAL MEDIA 21 MAY/JUNE 201 1 EXCHANGE Here are a few of our favorite examples Where to from here? for connecting early childhood professionals, of proven strategies and promising prac- tools for managing early childhood programs, tices used by early childhood profes- In the months ahead we will return to these the role of technology in early childhood sionals and organizations that are mak- technology trends, themes, and issues with teacher education and professional develop- ing the most of the digital possibilities. articles focusing on new technology tools ment, and technology with young children. Using Technology for Communicating, Collaborating, Connecting, and Community Building Will digital devices and apps continue to have a powerful influence on our ability to communicate, collaborate, connect, and build community? When we shake the virtual eight ball, “All signs point to yes.” Organization Website Technology Tools Effective Practices Bam! Radio Network www.bamradionetwork.com/ Podcasts; forums; social media Brief information-packed radio interviews with including Facebook, Twitter, and panels of thought-leaders and authors on topics LinkedIn; Channels for organizations of importance to parents, educators, and leaders. include NAEYC, NHSA, NACCP, Uses social media sites to spur conversation and NAFCC, NACCRRA, and more encourage shared meaning on relevant topics. Children’s Defense Fund www.ChildrensDefenseFund.org Social media including Facebook, Advocacy and public policy programs and Twitter, LinkedIn, Flickr, and YouTube; campaigns. Research, reports, data, and resources Multimedia; CDF Data; Email alerts; for advocates and policymakers. Social media newsletter; CDF in the News and marketing, outreach, fundraising, and advocacy. News on Children’s Issues; Take Action; Donate Now ECEWebinars.org www.ECEwebinars.com Webinars; blogs; social media Provides free webinars delivered by thought-leaders including Facebook, Twitter, and to early childhood educators and posts issue- LinkedIn; SlideShare; RSS feeds; centric topical information on Twitter, Facebook, blogs; email updates; and news YouTube, SlideShare, and LinkedIn. MomsRising www.momsrising.org Social media including Facebook, A leader in online membership building for MySpace, Twitter, and YouTube; advocacy and public policy. Focuses on issues RSS feeds; email alerts; blogs; and related to women and families and has a strong fundraising early education program. Blogs, email, and social media are the primary tools used to recruit, connect, and activate members. NACCRRA www.naccrra.org NACCRRA Radio; Online Parent Child Care Aware Parent Network, Child Care Aware Network; Early Childhood Focus (online resource and referral), use of social media email news alerts; social media tools for advocacy and public policy, email alerts on including Facebook, Twitter, and hot topics, donations, and eLearning for child care YouTube; eLearning; Donate Now paraprofessional training. NAEYC www.naeyc.org NAEYC Radio; social media including NAEYC uses social media to connect members, Facebook, YouTube, Twitter, and advocacy, collaboration, information sharing, LinkedIn; eNews; video streaming; online Q&A with national authors and researchers, podcasts; online store; chats; web- web-based training and accreditation systems, based systems; distance learning; online publications, resources, and membership, membership; Donate Now donations. World Forum Foundation www.worldforumfoundation.org Facebook; World Forum Radio pod- Connects and sustains the World Forum community casts; blogs; email distribution lists; by encouraging and enabling communication and World Forum at Work newsletter; collaboration at a distance. Builds leadership ecelearn Learning Management capacity. Highlights activities and initiatives. System; audio and video clips; Supports projects and programs including Global Online conference information, Leaders, Nature Action Collaboration for Children, registration, and resources for Men in Early Care and others. Organizes presenters delegates and topics and builds the program.
  • 7. 22 SOCIAL MEDIA EXCHANGE MAY/JUNE 201 1 World Forum Community taking part in new social networking initiatives 2011 World Forum in Honolulu Global Leaders Online — 50 emerging leaders from Asia, Africa, the Arab region, the Caribbean, and North America will begin their two-year Global Leaders training program. While they will participate in two face-to-face meetings, much of their training, mentoring, and networking will take place online using the learning management system, ecelearn, developed by New Zealand Tertiary College. During the coming year, all World Forum Working Groups will be connected using this platform. Video Clips Galore — Four video teams will be hard at work capturing the voices and stories of the 2011 World Forum to share on www.WorldForumFoundation.org with the entire World Forum community. Techno at WoFo — Attendees at the 2011 World Forum will be invited to share their stories and offer their feedback instantly using Twitter and Facebook. World Forum registrants — stay tuned for instructions on how to prepare to participate. Technology will stimulate and extend the discussions and work of the World Forum. References Donohue, C. (2010, May). What’s in www.pewinternet.org/Reports/2011/ your toolbox? New technology tools for The-Social-Side-of-the-Internet.aspx Donohue, C. (2010, September). There’s early childhood professionals — Part 1. an app for (almost) everything: New Exchange, 193, 74-80. Simon, F., & Donohue, C. (2011, Janu- technology tools for early childhood ary). What’s your social media personal- professionals — Part 2. Exchange, 195, Grunwald Associates. (2011, January) ity? How it helps or hinders networking 78-82. Deepening connections. Washington, implementation and success. Exchange, DC: PBS. Re- 197, 8-13. trieved January 29, 2011 from Wartella, E., Schomburg, R., Lauricella, Zachary’s and Caroline’s Corner www.pbs. A., Robb, M., & Flynn, R. (2010). org/teachers/ Technology in the lives of teachers and grunwald/pbs- classrooms: Survey of early childhood grunwald-2010. and child care providers. Latrobe, PA: pdf Fred Rogers Center for Early Learn- ing and Children’s Media. Retrieved Raine, L., November 10, 2010 from www. Purcell, K., fredrogerscenter.org/media/resources/ & Smith, A. TechInTheLivesofTeachers.pdf (2011). The social side of Zickuhr, K. (2010, December 16). the internet. Generations 2010: Trends in online Pew Internet activities. Heat map: Change in activity & American over time, by generation. Pew Internet & Life Project. American Life Project. Retrieved January Retrieved 10, 2011 from www.pewinternet.org/ February 18, Infographics/2010/Generations-2010- 2011 from Heat-Map.aspx