1. CHANGE strategies: BEHAVIOUR
ANALYIS
 Define the target behaviour exactly
 Chain Analyse the target behaviour
 Come up with ideas about why the behaviour works,
why it persists (formulate)

2. Positive Reinforcement
 Anything delivered contingent on a response which
increases the likelihood the response will occur again
 Not necessarily an intended reward
 May not be obvious or pleasant

4. Negative Reinforcement
 Anything delivered contingent on a response which
results in escape or avoidance of an aversive state
and increases the likelihood the response will occur
again
 (e.g. Something which leads to avoidance of or escape
from physical or emotional pain)

6. Punishment
 Anything delivered contingent on a response that
makes it less likely the response will happen again

11. Teaching techniques
 Shaping
 Modelling
 Fading
 Discriminative stimulus (signal)

12. Schedules of Reinforcement
Constant
Intermittent (fixed/variable)

13. Classical conditioning
Paired associate learning
UCS CS

14. UCS
UCR

15. UCS cs
UCR

16. cs
CR

17. Extinction
Repeated exposure to a conditioned
stimulus without reinforcement
(POSITIVE REINFORCEMENT NOT
GIVEN/ESCAPE BLOCKED)
Produces extinction burst

20. BEHAVIOUR CHANGE
INCREASE
Shaping
Modelling
Reinforcement
(pos and neg)
DECREASE
Desensitisation
Exposure
(REMOVE/PREVENT
REINFORCEMENT)
Punishment
Reinforcing not
responding