12. Hiring At Scale With LinkedIn Talent Solutions
Employment
Branding
Career Page
Mass Targeting
Work With Us
Talent Direct
I love my job
LinkedIn
Jobs
LinkedIn
Recruiter
Talent Acquisition
Recruitment
Ads
25. LinkedIn Recruiter
Make your teams ultra efficient
Boost productivity
Get your team on the same
page
Maintain sourcing activity
TALENT SOLUTIONS 25
26. Sounds good, but we
have to hire 20 people
for a project, and
there is only me
recruiting…I might
need some help!
I need the
candidates for
tomorrow
morning!
TALENT SOLUTIONS
27. Then, Then, let usbeyour partner
Let us be your partner!
Have you ever heard about
Talent Direct Campaigns?
With Talent Direct Campaigns
TALENT SOLUTIONS
28. What are Talent Direct Campaigns?
1. Mass InMail Campaign Tool
2,500+ members
Highly targeted audience
At 1 time
With the same InMail message
2. Sourcing Tool
Builds talent pipeline
Reaches greater audience faster
Saves time – LinkedIn runs the campaign
3. Engagement Tool
Helps elevate employment brand
Drive traffic to Career Page
Increase engagement in Groups
TALENT SOLUTIONS
29. Talent Direct
Build a strong candidate pipeline
Get their attention with
customized & relevant
messages
Your branded banner
ad is prominently
featured
Call to action integrated with your
Recruiter dashboard
29
TALENT SOLUTIONS
35. Personalized jobs delivered to member home page
Eric Robertson
Account Executive, ACME systems
San Francisco Bay Area | Software
Jobs You May Be Interested In beta
x
Account Executive
xyzCo – Sunnyvale, CA
Sr. Account Executive
Amazon.com – Seattle, WA
Sales Manager
NetApp – San Jose, CA
x
x
See more »
TALENT SOLUTIONS
36. Show your relevant opportunities and put your best
foot forward
Eric Robertson
Account Executive, ACME systems
San Francisco Bay Area | Computer Software
xyzCo
xyzCo
Each viewer will see personalized jobs
36
TALENT SOLUTIONS
38. Jobs are reaching all types of professionals on
LinkedIn
Jobs you maybe interested in
Jobs you maybe interested in
Finance Manager
Microsoft – Apply Now
Director of Sales
xyzCo – Apply Now
Jobs you maybe interested in
Financial Analyst
Bank of America – Apply Now
Sr. Sales Director
Marketing Associate
Gap Inc. – Apply Now
yelp – Apply Now
Marketing Manager
Amazon – Apply Now
Director of Sales
Marketing
Associate
Finance Analyst
38
TALENT SOLUTIONS
Una rete mondiale in continua crescitaCosa dire: Come potete vedere qui, la rete di LinkedIn è enorme. I membri di LinkedIn sono più di 259 milioni in oltre 200 Paesi, e la rete è in continua espansione. Si registrano più di 2 nuovi membri al secondo. Alla fine di questa sessione, ci saranno oltre 7200 nuovi membri, e più di 1 milione ogni settimana. Incredibile, vero?Cosa chiedere: Fermiamociun attimo e parliamo del motivo per cui le persone si iscrivono a LinkedIn. Perché vi siete iscritti a LinkedIn? Digitate la vostra risposta nella chat.Cosa fare: Commentale risposte dei clienti.Cosa chiedere: Fantastico, sono tantissimi i motivi per cui le persone si iscrivono a LinkedIn, oltre alla ricerca di un'occupazione lavorativa. Quindi, in che modo pensate che l'appartenenza alla rete di LinkedIn possa avvantaggiarvi in qualitàdi addetti alla ricerca di personale?Cosa fare: Commentale risposte dei clienti.Cosa dire: Andiamo avanti e parliamo del vostroruolo in questa rete.Durata: 2minuti
Recruiter will make your best recruiters even better and your less successful recruiters as good as your best:Boost Productivity: Multiple tools to get to talent faster. Recruiter boosts productivity: 1-to-many InMails and saved templates let you contact more candidates in less time Saved Searches and Search alerts let you find new talent that matches your criteria even when you’re working on something else. You can be the first to get to candidates! Project folders let you stay on top of each search by saving the Req, search queries, interesting profiles and more in the same work spaceGet your Team on the same Page: Visibility into colleagues’ projects, notes on candidates and more.Get all your recruiters on the same page:No more duplication of effort or stepping on each others’ toes.With shared folders, your team can share notes on candidates, searches, contact history and InMail templates.Maintain Sourcing Activity: Team activity history stays with your companyDon’t lose weeks & months of work when your recruiters leave your team:Unlike with personal accounts, the sourcing activity and history of a seat holder does vanish when a recruiter leaves but can be re-assigned to another team member.And we also help you with your OFCCP compliance efforts.
A talent direct is a mass InMail campaign. It’s sent to 2,500+ members, that are highly targeted. It’s sent at a single time (also called drop date) with the same InMail message & content.Talent direct is thus a very effective sourcing tool. It helps build a talent pipeline, it reaches a greater audience faster & saves time on the client-side as LinkedIn runs the campaign for the clientTalent direct is also a great engagement tool, it helps elevate the client’s employment brand, it drives traffic to the Career Page & can be used to increase membership & engagement in groupsSo how does it work?
*Note: This is an effective time to demo the features outlined in this section Live on LinkedIn or using Flare GunI’m going to walk you though all the different ways jobs reach the right candidates in context on LinkedIn so you can see how powerful our network is.
Each time Eric logs into LinkedIn, he sees relevant jobs targeted to his professional background.Through the “Jobs You May Be Interested In” module, your jobs automatically target members right on their homepages using LinkedIn’s matching algorithm. The majority of these members are passive candidates who will only be shown jobs relevant to them.
Any time a candidate visits your LinkedIn Career Page--either from one of your employees’ profiles or company search--they see jobs targeted specifically to them.They will learn what it’s like to work at your company and what your employment brand is all about through banners, videos, employee testimonials and more.Again, by putting more of your jobs on LinkedIn, you can provide a relevant experience to the broad range of professionals who will be viewing the page. Limiting your jobs misses opportunities to reach those types of candidates when they come to your page.
To get the full power of the LinkedIn jobs network, you should put all of your professional jobs on LinkedIn.Every day, thousands of candidates are visiting:- Employee profiles- LinkedIn homepage- Company pages- GroupsAnd moreThe roles that you put on LinkedIn will be able to touch relevant professionals at all of these places. (example, Sales in slide)For roles that you don’t post to LinkedIn (e.g., Marketing, Finance), you’re missing all of these opportunities to reach quality candidates that are visiting all these places on LinkedIn. (They’ll see competing jobs on their homepages, they will not find relevant jobs for them on your LinkedIn career page, forwarded jobs won’t reach them, etc).