Ri-genr8 is a revolutionary tool that is designed to help Business Managers flag customers in your database who are potential buyers WHEN they are ready to consider a purchase. It will tell you who to call and more importantly, why? You will know: • The right time to call • The right customer to call • With the right information • About the right product It integrates the world’s best F&I and vehicle sales practices, helping you to sell more vehicles and F&I.

1. The game has changed

2. Every day auto dealers need to
find potential buyers

3. Dealers tend to rely on DMS or
standard CRM systems to help
keep in touch with customers
One day – these customers will
buy again!

4. What dealers don’t know is WHEN?

5. CRM doesn’t tell
you who to
call, when to call
them and how to
hit the target!

6. Wouldn’t it be good to know
• the Right time to call
• the Right customer
• with the Right information
• about the Right product?

7. Op2ma’s Ri-Genr8 solves this problem

8. Ri-Genr8 optimises your
prospect opportunities
Tyre and
Rim?
Equity?
Warranty?
Insurance?
Low Apr?
Manufacturer
bonus?
Parity?

9. Ri-Genr8 answers two key
questions:
“Who are the best leads to contact today?”
“And for what reason?”

10. World’s best sales
practice integrates
F&I and vehicle
sales activities
Together - dealers sell
more vehicles more often

11. Ri-Genr8 3 Key
Steps
Data populates
Ri-Genr8
Catalyst
determines focus
and creates
campaigns
Business
Managers work
lists chosen by
campaign

12. Where does the data come from?
Three options
Op2ma’s Finance
Accelerator
DMS (if we have
integration)
Financier/Insurer
All vehicle values
are tracked against

13. The Catalyst is the person in the
dealership responsible for driving
this process
• Could be a Dealer Principal
• Could be a Group Business
Manager

14. A Campaign is a
way of identifying
who you want to
target

15. Example 1
• All customers with $500 equity and
more than 12 months left on their
contract
Example 2
• Ford Fiesta customers with less than 6
months to go but have $1000
equity, plus the Ford Fiesta Factory
bonus of $750

16. Example 3
• All customers with Warranty
expiring in 4 months
Example 4
• All customers who’s Motor Vehicle
Insurance is due in 60 days

17. What’s unique about the Ri-Genr8?

18. Once a Catalyst choses the campaign, the BM only
has to work the target list
Innovative sales management tools provide a
roadmap to the BM, improving closing ratios

19. Two key
components
which improve
closing ratios

20. 1.
Smart-list Data Mining
always delivers only
relevant prospects to
the business manager

21. 2.
Our “working
buckets” technology
automatically
assigns Follow-up
Tasks to the BM,
moving prospects
closer to a sale

22. Full contact history –
notes, tasks, emails, lett
ers, etc – are available
any time
One customer – one view

23. The Ri-Genr8 will be a
unique financial
competitive advantage
for our dealers

24. Ri-Genr8
Sell more vehicles, more F&I, more often.
To find out more, call 1300 807 177