This document summarizes a presentation about connecting devices and data to build the store of the future. It discusses how technology is central to consumers' lives, especially when shopping, with many using digital channels before and during store trips. While some see technology as a threat due to showrooming, it is actually an opportunity for retailers to create more enriching experiences. The presentation features a moderator and panelists discussing these topics. It promotes using mobile devices and technologies like mobile POS to improve the in-store customer experience and build loyalty.

1. Connecting Devices &
Data To Build The Store
Of The Future
#TheNewStore

2. #TheNewStore
On24
Presentation Slide Deck
• Website link
• White Paper
• Interactive
Infographic
• Webinar

3. #TheNewStore
Follow The Webcast On Twitter
#TheNewStore
@RTouchPoints
@UXCEclipse
@maxmedia_atl

4. #TheNewStore
About Retail TouchPoints
 Launched in 2007
 Over 30,000 subscribers
 To provide executives with
relevant, insightful content
across a variety of digital
medium

5. #TheNewStore
Today’s Panelists
MODERATOR
Alicia Fiorletta
Senior Editor
Retail TouchPoints
Randy Davidson
Solution Architect for Retail Solutions
UXC Eclipse
Laura Davis-Taylor
EVP of Customer Experience
MaxMedia

6. #TheNewStore
Technology Is At The Center Of Our Lives
79% of adults have their
devices with them 22
hours a day
75% use
their
phones
while in the
bathroom
Source 2: 11Mark, IT In The ToiletSource 1: IDC

7. #TheNewStore
Especially When We’re Shopping
84% of
consumers use
digital channels
before or during
their store trip
Source: Deloitte, The New Digital Divide

8. #TheNewStore
Some Say Technology Is A Threat
76% of consumers
frequently showroom
Source: Interactions

9. #TheNewStore
More than
50% of
in-store sales
are influenced
by digital
channels
Source: Deloitte, The New Digital Divide
But It’s Really An Opportunity

10. #TheNewStore
To Create More Enriching Experiences
61% value or
highly value asking
a sales associate
for product
recommendations
Source: Forrester, Customers’ Desires Vs. Retailers’ Capabilities

11. #TheNewStore
Need More Proof?

42. Randy Davidson
Solution Architect, Retail Solutions
UXC Eclipse

43. Today’s Customer
• Drives the shopping journey
• Has higher expectations
• Chooses the channel that works
best for them

44. Customer Use of Mobile Devices
[1] Forrester Research: Customer Desires vs. Retailer Capabilities: Minding the Omni-channel Commerce Gap.

45. The In-store Experience
[1] Forrester Research: Customer Desires vs. Retailer Capabilities: Minding the Omni-channel Commerce Gap.

46. Mobile POS-Fast, Efficient & Personal
[1] UPS Pulse of the Online Shopper Study, June 11, 2014.
[2] Forrester Research: Customer Desires vs. Retailer Capabilities: Minding the Omni-channel Commerce Gap.

47. Make it Personal
[1] Personalization Infosys 2013, Study: rethinking retail, insights from consumers and retailers into an omni-channel shopping experience.
[2] CMO Report: Getting a Business Lift from Loyalty: The Leaders In Loyalty.

48. Better Customer Experience Builds Loyalty & Revenues
[1] RightNow Customer Impact Experience Report 2011
[2] Temkin Group, The Secret to B2B2C Customer Experience Success, Dec 2014.

49. Incorporating Social Media into the Store
Is Social Media part of the
in-store experience?
It is for your Customers

50. Incorporating Social Media into the Store
Who, What, Where, When, Why
of Social Media

51. Want to know more?
info@uxceclipse.com
www.uxceclipse.com/retail

52. #TheNewStore
Q&A // Panelists
MODERATOR
Alicia Fiorletta
Senior Editor
Retail TouchPoints
Randy Davidson
Solution Architect for Retail Solutions
UXC Eclipse
Laura Davis-Taylor
EVP of Customer Experience
MaxMedia

53. Thank You For Joining Us!
View this presentation on-demand at: http://rtou.ch/uxcweb315