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Our Digital Footprint
Prepared by : Imad Musa
Manager of Online
AJE Website Audience
ALJAZEERA MEDIA NETWORK 2
US
21%
UK
10%
Canada
8%
Australia
5%
India
4%
Germany
3%
Netherlands
2%
Kenya
2%
Saudi Arabia
2%
Indonesia
2%
Others
41%
Other
52%
Website Traffic - Sessions
AJA Website Audience
ALJAZEERA MEDIA NETWORK 3
SA
15%
US
13%
Morocco
6%
Egypt
5%
Germany
4%
Canada
4%
Jordan
4%
UAE
3%
France
3%
UK
3%
Others
40%Other
61%
Website Traffic - Sessions
AJE Website Audience
ALJAZEERA MEDIA NETWORK 4
41
24.6
18
0
5
10
15
20
25
30
35
40
45
25-34 35-44 45-54
Age
Age
87%
13%
Gender
Male Female
Session Demographics
AJA Website Audience
ALJAZEERA MEDIA NETWORK 5
29
46
6
0
5
10
15
20
25
30
35
40
45
50
25-34 35-44 45-54
Age
Age
73%
27%
Gender
Male Female
Session Demographics
AJE Website Audience
ALJAZEERA MEDIA NETWORK 6
Mobile/Desktop Sessions
0
20
40
60
80
100
120
Mobile
Desktop
Traffic from mobile devices is almost 50% of total traffic as of now, up 15% in
the last year.
AJA Website Audience
ALJAZEERA MEDIA NETWORK 7
Mobile/Desktop Sessions
0
20
40
60
80
100
120
Mobile
Desktop
Traffic from mobile devices is almost 50% of total traffic as of now, 7% up
from last year.
AJE YouTube Audience
ALJAZEERA MEDIA NETWORK 8
35
15
8
0
5
10
15
20
25
30
35
40
25-34 35-44 45-54
Age
Age
83%
17%
Gender
Male Female
AJA YouTube Audience
ALJAZEERA MEDIA NETWORK 9
40
17
6
0
5
10
15
20
25
30
35
40
45
25-34 35-44 45-54
Age
Age
89%
11%
Gender
Male Female
AJE YouTube Audience
ALJAZEERA MEDIA NETWORK 10
UK
20%
US
19%
Canada
15%
India
11%
Saudi Arabia
8%
Australia
7%
UAE
6% Malaysia
5%
Germany
5%
Philippine
4%
Other
35%
Video views
More than 60 million video views and 300 million seconds watched in the past 12
months
AJA YouTube Audience
ALJAZEERA MEDIA NETWORK 11
Saudi Arabia
31%
Morocco
15%
Iraq
12%
Egypt
10%
Algeria
9%
US
7%
Tunisia
4%
France
4%
Jordan
4%
Palestine
4%
Other
32%
Video views
More than 90 million video views and 500 million seconds watched in the past 12
months
AJE Facebook Audience
ALJAZEERA MEDIA NETWORK 12
23
31
11
0
5
10
15
20
25
30
35
18-24 25-34 35-44
Age
Age
78%
22%
Gender
Male Female
Fans demographics
AJA Facebook Audience
ALJAZEERA MEDIA NETWORK 13
24
30
12
0
5
10
15
20
25
30
35
18-24 25-34 35-44
Age
Age
78%
22%
Gender
Male Female
Fans demographics
AJE Facebook Audience
ALJAZEERA MEDIA NETWORK 14
5.5 Million fans – 32% growth in fans in the past 12 months
Nigeria
12%
Egypt
8%
US
8%
India
5%
Bangladesh
5%
Pakistan
4%
Saudi Arabia
3%
UK
3%
Kenya
3%
Morocco
2%
Others
47%
Other
62%
Fans demographics
AJA Facebook Audience
ALJAZEERA MEDIA NETWORK 15
11.5 Million fans – 33% growth in fans in the past 12 months
Egypt
24%
Morocco
9%
Iraq
7%
Tunisia
7%
Saudi Arabia
6%
Algeria
6%
Jordan
5%
Syria
4%
Libya
4%
Sudan
4%
Others
24%Other
47%
Fans demographics
AJE Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 16
14.50%
55.80%
19.30%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
25-34 35-54 55+
Android
Age
31.00%
22.50%
23.90%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
25-34 35-54 55+
iPhone
Age
1,081,093 downloads1,945,517 downloads
Mobile apps active users and total downloads
AJA Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 17
18.20%
64.80%
7.50%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
25-34 35-54 55+
Android
Age
50.70%
20.80%
8.60%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
25-34 35-54 55+
iPhone
Age
1,106,612 downloads2,750,965 downloads
Mobile apps active users and total downloads
AJE Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 18
Male
76%
Female
24%
iOS
Male
95%
Female
5%
Android
Users demographics
AJA Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 19
Male
89%
Female
11%
iOS
Male
96%
Female
4%
Android
Users demographics
AJE Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 20
USA
33%
UK
17%Canada
9%
Australia
6%
UAE
2%
India
2%
Sweden
1%
Netherlands
1%
Japan
1%
Others
28%
iPhone
US
35%
UK
16%
Nigeria
16%
Canada
9%
India
8%
Australia
6%
Saudi Arabia
3%
UAE
2%
South Africa
2% Germany
3%
Android
Users locations
AJA Mobile Apps Audience
ALJAZEERA MEDIA NETWORK 21
USA
28%
Saudi Arabia
10%
UK
6%Canada
6%
France
4%
Germany
4%
UAE
4%
Palestine
4%
Romania
3%
Others
31%
iPhone
US
15%
Saudi Arabia
13%
Morocco
5%
Romania
5%
Germany
4%
UK
4%UAE
4%
France
3%
Jordan
3%
Canada
3%
Others
41%
Android
Users locations
Digital Platforms
ALJAZEERA MEDIA NETWORK 22
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Inside Al Jazeera: Operations of a Global Media Network

  • 1. Our Digital Footprint Prepared by : Imad Musa Manager of Online
  • 2. AJE Website Audience ALJAZEERA MEDIA NETWORK 2 US 21% UK 10% Canada 8% Australia 5% India 4% Germany 3% Netherlands 2% Kenya 2% Saudi Arabia 2% Indonesia 2% Others 41% Other 52% Website Traffic - Sessions
  • 3. AJA Website Audience ALJAZEERA MEDIA NETWORK 3 SA 15% US 13% Morocco 6% Egypt 5% Germany 4% Canada 4% Jordan 4% UAE 3% France 3% UK 3% Others 40%Other 61% Website Traffic - Sessions
  • 4. AJE Website Audience ALJAZEERA MEDIA NETWORK 4 41 24.6 18 0 5 10 15 20 25 30 35 40 45 25-34 35-44 45-54 Age Age 87% 13% Gender Male Female Session Demographics
  • 5. AJA Website Audience ALJAZEERA MEDIA NETWORK 5 29 46 6 0 5 10 15 20 25 30 35 40 45 50 25-34 35-44 45-54 Age Age 73% 27% Gender Male Female Session Demographics
  • 6. AJE Website Audience ALJAZEERA MEDIA NETWORK 6 Mobile/Desktop Sessions 0 20 40 60 80 100 120 Mobile Desktop Traffic from mobile devices is almost 50% of total traffic as of now, up 15% in the last year.
  • 7. AJA Website Audience ALJAZEERA MEDIA NETWORK 7 Mobile/Desktop Sessions 0 20 40 60 80 100 120 Mobile Desktop Traffic from mobile devices is almost 50% of total traffic as of now, 7% up from last year.
  • 8. AJE YouTube Audience ALJAZEERA MEDIA NETWORK 8 35 15 8 0 5 10 15 20 25 30 35 40 25-34 35-44 45-54 Age Age 83% 17% Gender Male Female
  • 9. AJA YouTube Audience ALJAZEERA MEDIA NETWORK 9 40 17 6 0 5 10 15 20 25 30 35 40 45 25-34 35-44 45-54 Age Age 89% 11% Gender Male Female
  • 10. AJE YouTube Audience ALJAZEERA MEDIA NETWORK 10 UK 20% US 19% Canada 15% India 11% Saudi Arabia 8% Australia 7% UAE 6% Malaysia 5% Germany 5% Philippine 4% Other 35% Video views More than 60 million video views and 300 million seconds watched in the past 12 months
  • 11. AJA YouTube Audience ALJAZEERA MEDIA NETWORK 11 Saudi Arabia 31% Morocco 15% Iraq 12% Egypt 10% Algeria 9% US 7% Tunisia 4% France 4% Jordan 4% Palestine 4% Other 32% Video views More than 90 million video views and 500 million seconds watched in the past 12 months
  • 12. AJE Facebook Audience ALJAZEERA MEDIA NETWORK 12 23 31 11 0 5 10 15 20 25 30 35 18-24 25-34 35-44 Age Age 78% 22% Gender Male Female Fans demographics
  • 13. AJA Facebook Audience ALJAZEERA MEDIA NETWORK 13 24 30 12 0 5 10 15 20 25 30 35 18-24 25-34 35-44 Age Age 78% 22% Gender Male Female Fans demographics
  • 14. AJE Facebook Audience ALJAZEERA MEDIA NETWORK 14 5.5 Million fans – 32% growth in fans in the past 12 months Nigeria 12% Egypt 8% US 8% India 5% Bangladesh 5% Pakistan 4% Saudi Arabia 3% UK 3% Kenya 3% Morocco 2% Others 47% Other 62% Fans demographics
  • 15. AJA Facebook Audience ALJAZEERA MEDIA NETWORK 15 11.5 Million fans – 33% growth in fans in the past 12 months Egypt 24% Morocco 9% Iraq 7% Tunisia 7% Saudi Arabia 6% Algeria 6% Jordan 5% Syria 4% Libya 4% Sudan 4% Others 24%Other 47% Fans demographics
  • 16. AJE Mobile Apps Audience ALJAZEERA MEDIA NETWORK 16 14.50% 55.80% 19.30% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 25-34 35-54 55+ Android Age 31.00% 22.50% 23.90% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 25-34 35-54 55+ iPhone Age 1,081,093 downloads1,945,517 downloads Mobile apps active users and total downloads
  • 17. AJA Mobile Apps Audience ALJAZEERA MEDIA NETWORK 17 18.20% 64.80% 7.50% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 25-34 35-54 55+ Android Age 50.70% 20.80% 8.60% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 25-34 35-54 55+ iPhone Age 1,106,612 downloads2,750,965 downloads Mobile apps active users and total downloads
  • 18. AJE Mobile Apps Audience ALJAZEERA MEDIA NETWORK 18 Male 76% Female 24% iOS Male 95% Female 5% Android Users demographics
  • 19. AJA Mobile Apps Audience ALJAZEERA MEDIA NETWORK 19 Male 89% Female 11% iOS Male 96% Female 4% Android Users demographics
  • 20. AJE Mobile Apps Audience ALJAZEERA MEDIA NETWORK 20 USA 33% UK 17%Canada 9% Australia 6% UAE 2% India 2% Sweden 1% Netherlands 1% Japan 1% Others 28% iPhone US 35% UK 16% Nigeria 16% Canada 9% India 8% Australia 6% Saudi Arabia 3% UAE 2% South Africa 2% Germany 3% Android Users locations
  • 21. AJA Mobile Apps Audience ALJAZEERA MEDIA NETWORK 21 USA 28% Saudi Arabia 10% UK 6%Canada 6% France 4% Germany 4% UAE 4% Palestine 4% Romania 3% Others 31% iPhone US 15% Saudi Arabia 13% Morocco 5% Romania 5% Germany 4% UK 4%UAE 4% France 3% Jordan 3% Canada 3% Others 41% Android Users locations
  • 22. Digital Platforms ALJAZEERA MEDIA NETWORK 22 And more …