Mission, Vision and Core Values

1. GAURAV ARYA
CHARTERED ACCOUNTANT

2. “One should perform his deeds for the benefit of the humankind with an
unbiased approach because bias gives birth to evil, which creates thousands of
obstacles in our path.”------Rig Veda.

3. 
Where the Success lies?
- Drafting & articulating the vision, mission, &
core values.
Vision:

Gives the picture of where the organization wants to
go.
 It is the inspiration, the framework for all the
strategic planning of the organization.

4. 





Mission
Tells about the purpose of the Organization , Company or
person.
Explains why the organization exists and provides a sense of
meaning for the leadership, staff and other stakeholders
Core Values
These are guiding principle for the organisation
These are attributes which are reflected on the day to day
interaction with the internal as well as external stakeholders.
But Still Question is whether the success lies in simply
drafting and articulating the vision, mission & core
values of the organization?

5. Answer is No
Success lies in building the reputation of the organization.
Requirement –
 Alignment of values of the employees with the values of the
organization.

Sharing of core values of the organization with the employees of
the organization so that their behavior , actions , decisions ,
jugdement in running the organization must be in consonance
with the value of the organization.

6. 







Tata Group
The Tata group established in 1868 by Jamshedji Tata.
It has now become an Indian multinational conglomerate &
regarded as one of the most reputable company in the world.
The 2009, annual survey by the Reputation Institute ranked Tata
Group as the 11th most reputable company in the world.
This is mainly because of its strong culture driven by its values.
It has sustained for 145 years & still growing.
The Tata Group has helped establish and finance numerous
quality research, educational and cultural institutes in India.
In a 2011 investor poll conducted by equity research firm
Equitymaster, TATA Group was voted as the most trustworthy
among the Indian corporate houses. Over 61% of the
respondents "showed their confidence in the Tata Group". The
Tata Group retained its "Most Trustworthy" status in 2012 poll.

7. 
Tata Group
Core Values
 Integrity:
We must conduct our business fairly, with honesty
transparency. Everything we do must stand the test of public scrutiny.




and
Understanding: We must be caring, show respect, compassion and humanity
for our colleagues and customers around the world, and always work for the
benefit of the communities we serve.
Excellence: We must constantly strive to achieve the highest possible
standards in our day-to-day work and in the quality of the goods and
services we provide.
Unity: We must work cohesively with our colleagues across the group and
with our customers and partners around the world, building strong
relationships based on tolerance, understanding and mutual cooperation.
Responsibility: We must be responsible and responsive to the countries,
communities and environments in which we work, always ensuring that what
comes from the people goes back to the people many times over.

8. 






Forbes survey - Infosys ranked among the most innovative companies.
The Boston Consulting Group - leading technology companies
Newsweek's Green Rankings - Top ten green companies.
The Wall Street Journal Asia -Infosys was voted India's most admired company in
every year since 2000.
The Brand Trust Report- It was also ranked as the 15th most trusted brand in India
by
Infosys wins Most Admired Knowledge Enterprise (MAKE) award for the fourth year.
Infosys is the first Indian company to win the Global MAKE Award and enter the
Global MAKE Hall of Fame.
Why Infosys has become one of the most admired company & fulfilled their Vision ?
N R Narayana Murthy has written in his debut book, “A better India, a better world.” In
this book he has written about the Infosys’s Vision and how they will achieve it.




If you seek respect, you will not short change your customers.
You will be fair to your colleagues in the company.
you will be transparent with your investors, you will treat your vendor partner with
care & understanding.
You will not violate the law of the land in whichever country you operate & you will
live in harmony in whichever society you operate in.

9. Vision, Mission and Core Values

Vision: We will be a globally respected corporation.

Mission: Strategic Partnerships for Building Tomorrow’s
Enterprise.

Values: We believe that the softest pillow is a clear conscience.
The values that drive us underscore our commitment to - CLIFE





Client Value: To surpass client expectations consistently.
Leadership by Example: To set standards in our business and
transactions and be an exemplary for the industry and ourselves.
Integrity and Transparency: To be ethical, sincere and open in all
our transactions.
Fairness: To be objective and transaction-oriented, and thereby
earn trust and respect.
Excellence: To strive relentlessly, constantly improve ourselves,
our teams, our services and products to become the best.

10. Right Management surveyed over 28000 employees
globally in 15 countries & found the following Top Five
Global Engagement Drivers:
I am committed to my organization's core values.
 Our customers think highly of our products and services.
 My opinions count.
 I have a clear understanding of what is expected of me at
work.
 I understand how I can contribute to meeting the needs of
our customers.
Conclusion

???????????................ Can anybody conclude it???
Source
Article on Organization Culture Development Strategy & Best Practices by
Tapan Kumar Dhar Published In CAClub India Website on 02nd July,2013

11. After the war, Hanumanji submitted his Travel Allowance Bill for his official tour for collecting Sanjeevani
Booti to Ayodhya administration.- The Auditor in Bill section raised three objections:
(1) Hanumanji did not take prior permission of the appropriate authority (Bharat), the King of Ayodhya,
during the relevant time for his travel;
(2) Hanumanji being Grade-D officer was not entitled to air travel;
(3) Hanumanji was asked to bring Sanjeevani Booti, just a single plant, but he carried a whole mountain
(unauthorized excess baggage).
The Auditor returned the bill. King Ram could do nothing except mark it down for re-examination.
A worried Laxman approached the Auditor and offered a bribe of 10% of the T.A. Bill amount. The Auditor
now wrote on the Bill:
Re-examined:
1. Even during the relevant time, Ram was the de-jure king through his Paduka.
2. Further in an emergency, non-entitled officers can be authorized ex-post facto to fly.
3. Also excess baggage is justified as bringing a wrong plant would have entailed multiple journeys with
extra cost;
Hence bill may be paid...

12. Inspirational Moments
Shiv Khera – Be a Winner

Activity Time –
What do you want to become in life?
How will you achieve it? – Roadmap, Planning
and Execution.
Come on podium and discuss.
