Elastic Containers are a new cloud computing technology from Elastichosts that provides cost savings and continuous high performance for Linux workloads. Elastic Containers use Linux containers instead of virtualization and scale resources automatically based on usage, avoiding overprovisioning and allowing 50% cost savings compared to major cloud providers. They require no administration effort to dynamically scale resources up and down as load changes.

1. Introducing Elastic Containers
Richard Davies – CEO

2. Elastichosts cloud servers
• Global public IaaS cloud
– Founded 2008
– 9 global data centre locations (3x US, 2x UK,
Canada, Europe, Hong Kong, Australia)
– Current cloud servers based on Linux KVM
hypervisor and ElasticStack cloud platform
– Design your own cloud server - no fixed sizes

3. An innovator and pioneer
• Pioneering European cloud provider (2008)
• First IaaS to use Linux KVM hypervisor (2008)
• First IaaS with free choice of server sizing (2008)
• Winner “Best Cloud Service” at Cloud Computing
World Series Awards (2010)
• Pioneering licensable cloud platform, ElasticStack
(2010)
• SSD cloud servers at all sizes (2012)
NOW: Elastic Containers
the first truly usage-based IaaS

4. Introducing Elastic Containers
(launching globally 9 April 2014)
Elastic Containers
• Revolutionary
next-generation
cloud servers for Linux
• Based on Linux
Containers rather than
virtualization
• Billed on use, not
provisioned size
• Auto-scaling with use
Key benefits
• 50% cost saving vs.
major IaaS clouds for
typical workloads
• Continuous high
performance due to
auto-scaling with load
• No admin work or tools
needed to add or scale
servers with load

5. Elastic Containers are ideal for
all Linux cloud server workloads
• 50% cost saving vs. major IaaS clouds for
typical cloud server workloads
• Even greater cost savings for workloads which
are often idle, e.g. disaster recovery hot spares
• Eliminate load balancers and complex scaling
setups – each individual Elastic Container
automatically scales by itself

6. Load varies on typical servers
0
1
2
3
4
5
6
Memory
Needed /
GB
- Website link
shared on Twitter
- End-of-month
financial run
- Etc, etc

7. Most cloud users do not adjust their
server size during every day
0
1
2
3
4
5
6
Memory
Needed /
GB
Memory
Provisioned
/ GB
Over-paying Over-paying
Slow

8. Even cloud users who adjust do so
infrequently and in big steps
0
1
2
3
4
5
6
Memory
Needed /
GB
Memory
Provisioned
/ GB
Over-paying Over-paying
Over-
paying
Slow
Add extra
server or
expand existing
server in
crude, imprecis
e step after
load spike starts
Remove extra server
or shrink existing
server in
crude, imprecise
step after load spike
finishes

9. Elastic Containers scale continuously:
Low cost, high performance & no work
0
1
2
3
4
5
6
Memory
Needed /
GB
Memory
Provisioned
/ GB
Never over-paying
50% cost saving for
typical cloud server
workloads
Never slow
Continuous high
performance
since never
under-provisioned
Fully automatic scaling
No admin work or tools
required