7. is coming!!
On 10/10/10,
you!ll find the
destination
for all of the
emerging
influencers
in the world!
as
en early s,
will not b Godzilla
ugh it as toy it
Altho idating adm
intim we must
8. IN FACT…
ON 10/10/10, GENJUICERS WILL SNEEZE & SPREAD THEIR IDEAS GLOBALLY.
HOW WILL THEY DO IT?
9. WE HAVE NO CLUE.
BUT HERE IS HOW THEY COULD DO IT
10. HOW TO CR
E A T E IN T E
R N E T V IR A
L IT Y
ce
nJui !
Ge ion
Edit
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
11. #1 IT’S ALL IN THE HEADLINE, BABY!
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
12. WHEN YOUR CONTENT IS STUCK IN THE MIDDLE,
YOU NEED AN INFECTIOUS TITLE.
13. ?
ome ideas
s
need
THE CLASSIC TITLES:
“How to “47 ways to
(do/make/be) (do/make/be)
(something (something
desirable)” desirable)”
“Top 10
people who Or some fun
(did/made/are) variation of
(something all three!
desirable)”
14. THE POP CULTURE TITLES:
“(Your industry)
“How to avoid
lessons
(negative
learned from
current event)”
(pop icon)”
“18 ways to get What is the
(something
world buzzing
desirable) from
(recent viral
about?
video)” Reference it!
15. THE SHOCKING TITLES:
“How (industry) “5 reasons
is like (industry leader)
(sexual should stop
reference)” breathing”
“Why (ethnic Could be
group) is instantly viral!
(generalization) But be very
in (industry)” careful!
16. #2 Y OU N EED STRO N G CO
NTENT, PERIOD.
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
17.
18. HAVE
ONE
SINGLE
GOAL a
e
us ng!
ec azi
FOR b
a, am
te ng
e i
YOUR k
th ez
ed sne
ic ep
CONTENT! p
e ke
W u
yo
20. APPEAL TO DESIREto : e in
S
we want b re
We all know who & whe e
the future. Create content that helps th
there!
people in your industry get
21. SEE
#3 TH EY SHOULD LIKE WHAT THEY
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
22. G R A B A T T E N T IO N
Shocking & exciting im
:
ages
will capture all of the
attention
you need to spread id
eas.
23. BUT, MAKE SENSuld: use
E
sho u
Atten tion is good! But yo nt.
images tha t relate to your conte
ing
wn walk ion?
is a clo resentat
Why h the p
ug
thro
24. WHERE TO GET IMAGEug? S
to use thro h
ages
You can get great im se.
the Crea tive Commons Licen
TRY FLICKR!S
CREATIVE
COMMON
SEARCH!
25. USE REAL IMAGES: !s
graphy. It
hoto
No one likes stock p le!
cheesy. Us e photos of real peop
26. #4 GIVE THEM SOMETHING
TO DO
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
27. WRITE FOR ACTION:
y do I want
actl
Ask yourself what ex
them to do? Then ask for it!
28. CR EATE
TR ACK AB LE CTAS
:
Create call-to-actions
where
you and your commu
nity
can track the idea
spreading over time.
AG IT!!
#HASHT
30. AND THAT’S
HOW YOU D
O IT, FOLK
S!
ce
nJui !
Ge ion
Edit
1. STRONG 2. MEATY 3. AWESOME 4. CALL TO
HEADLINES CONTENT IMAGERY ACTIONS!
31. FROM THE MINDS OF
Arielle Patrice Scott
Buzz Woman & CEO
arielle@genjuice.com
@ariellescott
Danielle Leslie
Monetization Czar & CRO
danielle@genjuice.com
@danielleleslie
