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The Dutch preference policy and rational prescribing Henk Eleveld, Pharmacist Contractmanager pharmacy Menzis Selling sickness, 8 October 2010
Contents of the presentation Menzis Medicines policy Preference policy
Menzis’ Key Characteristics ,[object Object]
2,1 million lives insured, in Eastern and Northern areas market shares up to 65%
Market share in The Hague 30% after acquisition of Azivo
Anderzorg is an internet brand with 129.000 lives and lowest price promise
Total premium income 4.6 billion
Mutual insurer: members / customers are ‘shareholders’ ,[object Object]
Contents of the presentation Menzis Preference policy ,[object Object],[object Object]
Contents of the presentation Menzis Medicines policy Preference policy
Preference policy Medicines no longer under patent protection were relatively expensive for consumers in the Netherlands (price difference with branded drugs < 2%) Dutch pharmacists made very high margins (compared with the rest of Europe) on unbranded medicines: they frequently earned money by substituting generic medicines for branded counterparts! They did not have to pass this on to the insured.  The Healthcare Insurance Act enables preference policy;
What is preference policy? Once the patent on a medicine lapses, several manufacturers make an identical medicine. Preference policy finds the cheapest medicine based on the active ingredient in question. All manufacturers are invited to submit their price on a reference date. The manufacturer with the lowest price on the reference date = preferred for a period of 1 year. Healthcare insurer designates only the lowest-priced product for reimbursement. So: market share in exchange for the lowest price! Very successful since July 2008
500 million euro annually € 30 per insured per year 40 mg simvastatin Nov. 2007: 	€ 15.76 July 2008:           €   0.88 July 2010: 	€   0.63
Apothekers in actie tegen bemoeizucht verzekeraars Trouw 6 december 2007 'Stijgende kosten door goedkope medicijnen' DVHN | Gepubliceerd op 21 februari 2007, 21:42
What does this mean for our insured's? Menzis is not taking the doctor’s place  Absolutely safe medicines (the Medicines Evaluation Board, CBG) No therapeutic substitution (the same active ingredient is involved) Pharmacists often switch medicines themselves The more expensive medicines are reimbursed in the event of medical necessity No conflict with pharmacists or the pharmaceutical industry, 	but fighting on behalf of the patients and those paying the premiums! Not simply a harsh cutbacks campaign
Preference policy expanded as from  2009 and 2010! Not the end but the means Objective: transparency and realistic market prices without bonuses We have not heard of a better plan yet Preference policy is the only instrument so far In 2009/2010 expansion with more medicines that are no longer under patent  Efficient prescription (by doctors in hospitals too)

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Henk Eleveld - Selling Sickness 2010

  • 1. The Dutch preference policy and rational prescribing Henk Eleveld, Pharmacist Contractmanager pharmacy Menzis Selling sickness, 8 October 2010
  • 2. Contents of the presentation Menzis Medicines policy Preference policy
  • 3.
  • 4. 2,1 million lives insured, in Eastern and Northern areas market shares up to 65%
  • 5. Market share in The Hague 30% after acquisition of Azivo
  • 6. Anderzorg is an internet brand with 129.000 lives and lowest price promise
  • 7. Total premium income 4.6 billion
  • 8.
  • 9.
  • 10. Contents of the presentation Menzis Medicines policy Preference policy
  • 11. Preference policy Medicines no longer under patent protection were relatively expensive for consumers in the Netherlands (price difference with branded drugs < 2%) Dutch pharmacists made very high margins (compared with the rest of Europe) on unbranded medicines: they frequently earned money by substituting generic medicines for branded counterparts! They did not have to pass this on to the insured. The Healthcare Insurance Act enables preference policy;
  • 12.
  • 13.
  • 14. What is preference policy? Once the patent on a medicine lapses, several manufacturers make an identical medicine. Preference policy finds the cheapest medicine based on the active ingredient in question. All manufacturers are invited to submit their price on a reference date. The manufacturer with the lowest price on the reference date = preferred for a period of 1 year. Healthcare insurer designates only the lowest-priced product for reimbursement. So: market share in exchange for the lowest price! Very successful since July 2008
  • 15. 500 million euro annually € 30 per insured per year 40 mg simvastatin Nov. 2007: € 15.76 July 2008: € 0.88 July 2010: € 0.63
  • 16. Apothekers in actie tegen bemoeizucht verzekeraars Trouw 6 december 2007 'Stijgende kosten door goedkope medicijnen' DVHN | Gepubliceerd op 21 februari 2007, 21:42
  • 17.
  • 18. What does this mean for our insured's? Menzis is not taking the doctor’s place Absolutely safe medicines (the Medicines Evaluation Board, CBG) No therapeutic substitution (the same active ingredient is involved) Pharmacists often switch medicines themselves The more expensive medicines are reimbursed in the event of medical necessity No conflict with pharmacists or the pharmaceutical industry, but fighting on behalf of the patients and those paying the premiums! Not simply a harsh cutbacks campaign
  • 19. Preference policy expanded as from 2009 and 2010! Not the end but the means Objective: transparency and realistic market prices without bonuses We have not heard of a better plan yet Preference policy is the only instrument so far In 2009/2010 expansion with more medicines that are no longer under patent Efficient prescription (by doctors in hospitals too)
  • 20. Future of preference policy Biosimilars 1,2 billion € off patent products in next 5 years Expansion in other European Countries? Problem is the law in those countries Analysis of the law is required in each country.
  • 21. Rational prescribing Once there are differences in prices, make use of them. Make use of guidances of doctors. Choose the rational product. Make contracts with doctors and hospitals to prescribe those most cost effective drugs op population base! Here are the results: