The document discusses different types of content that can be created and distributed, made easier by advances in technology and social media. It lists various types of content like videos, images, text, audio and presentations. Specific examples are provided for each type. The content is in demand because people look for information, education, solutions and entertainment. The document encourages listing all known types of content and provides details on how and where to use different content formats, including using the website Glabex.com to create an online presence and sell products.

1. CONTENT MARKETING
Creating, marketing and distributing any kind of
content, is now easier than ever before

2. CONTENT IN OUR DAYS IS NOT A “CONTENT”, IF
IT IS NOT SHARED!
This has been developed by the advent of the social
networking boom and blogging software that facilitates
fast efficient multi-media publishing.

3. Some facts about “Content”
 Facebook has approximately 90 billion images; 6 billion
images are published every month, and this number is
growing!
 As of June 2012, Flickr has seven Billion Photos
 Eleven million videos are uploading worldwide every
minute
 Approximately 350 million blog posts are published every
year

4. Why is Content in demand? Because people
are looking for
 Information
 Education
 Suggestions
 Solutions to problems
 Entertainment

5. IN THE DEVELOPING WORLD, THE DEMAND FOR
KNOWLEDGE, CONTENT IS NEVER ENDING

6. LET’S LIST ALL TYPES OF CONTENT WE KNOW SO
FAR
 1.Videos
 2. Presentations
 3. Images
 4. Text Content
 5. Audio

7. VIDEOS
Types of videos:
 Interviews
 Meeting records (try not to break confidential policy)
 Presentations
 Video about products
 “How To” videos that instruct and teach
 People feedbacks, comments about your product,
service or store.

8. Presentations
Presentation is easier to create compared with Video. You
can create different types of presentations. Your
presentations may instruct your customers how to use
products and may be applied to your product on online
stores.

9. IMAGES
 Photos at events demonstrate active participation in your industry
and can provide high credibility through association.
 A variety of photos of your product is better than text description.
 Take photo of your staff at work. It can provide a personal insight
to a company that humanizes companies , a vital element to any
social web.
 Make photos of your business, café, restaurant, spa salon or golf
club, to provide your customers with clear expectations give an
idea for your customer what to expect.
 By providing nice, bright attractive images, you increase your
brand recognition and lift your rating above your competitors.

10. TEXT CONTENT
 The most highly engaging text:
 White papers – General reports, which describes some
aspects for prospective buyers. They are generally 8-12
pages in length
 eBooks – They are usually 20-100 pages in length. Such
resources can be free (in the short form) and may be sold in
the longer format. eBook usually present more complex
information than white papers.
 Case Studies –They are typically 1-2 pages long and with the
narrative structure of the a story and are based upon real life
events. Usually they describe strategies and tactics of
particular business cases.

11. Audio
 Audio and podcasts are widely used. Podcasts can also
be very effective when packaged together with a
presentation or video
 Audio is a powerful marketing tool. People listen to audio
while doing other things. Therefore audio content
suggests more variety and simplicity in recording and
implementation.
 You can boost your sales simply by recording audio
instruction to each of your product. You can always
describe the advantages of your product, using different
examples.

12. HOW AND WHERE TO USE?
«Sometimes using a range of formats for the same
information will allow you to reach a broader audience»
 You can use all kinds of content forms for marketing
purposes on glabex.com.
 Glabex is made for a wide range of businesses to quickly
upload business information, product catalog, enrich
your profile with multi text, images, audio and video
content.

13. GLABEX.COM
 Create the online presence for your Business
 List and sell your products for free
 Create Image Galleries
Get the full business profile in seconds for free!