This document outlines information about a fundraiser campaign held by GlobalGiving in August 2013. It discusses what fundraisers are, how supporters can create fundraiser pages to raise money for causes and organizations. It provides details about the fundraiser campaign such as prizes for top fundraisers, terms and conditions, and tips for starting a successful fundraiser. FAQs are also addressed to help supporters participate.

1. Fundraiser
Campaign
Webinar
August 6, 2013

2. Agenda
• What is a fundraiser?
• Campaign Introduction
• A step-by-step Introduction
• FAQs
• Success stories & Learnings
• Tips for Success

3. What is a fundraiser?
Fundraisers are a tool on GlobalGiving that
allows you to become a fundraising expert
for your supporters.
•Fundraisers are a page your supporters can
make and personalize on the GlobalGiving
site.
•These pages are where family & friends can
come give to a cause their loved one
supports.
•Once a fundraiser has been created, your

4. Why create a fundraiser?
• Fundraisers allow you to expand your
donor network.
• Fundraisers are a great way to get your
donors and supporters involved and
helps them feel a sense of
responsibility over the success of
your project.

5. What is the Fundraiser
Campaign?
• The Fundraiser Campaign
was created to help you
motivate your supporters
to create a fundraiser page
and raise funds for your
organization this September.

6. How does it work?
• You identify supporters in your
network who are passionate about
your cause and ask them to create a
fundraiser page.
• Your supporters create a fundraiser
page on GlobalGiving.
• We provide support!

7. The Prizes
• Fundraisers that raise at least $500
from at least 10 donors receive an
additional $50 match for the project
from GlobalGiving and become
eligible for prizes—airline tickets (fare
restrictions apply), flip cam, and more!
• The top three organizations with the
most fundraisers that raise at least
$500 from 10 donors will win bonus
awards of $2,000, $1,000, and $500

8. Terms and Conditions – The
Highlights
• The Fundraiser Campaign begins on September 1, 2013 at
12:01 am EDT and ends on September 30, 2013 at 11:59
pm EDT
• Fundraisers must raise at least $500 from at least 10
unique donors in order to qualify for the $50 match, donor
prizes, and financial bonus awards.
• Limit one fundraiser per person. If a user creates multiple
fundraisers, only one of the fundraisers will be eligible for
matching prizes.
• Only online donations (credit card, PayPal, or gift card)
are eligible for this campaign. Donations made by check or
text-to-give are not eligible.
• Only donations made on www.globalgiving.org are eligible.
Donations made on www.globalgiving.co.uk or any
GlobalGiving cobrands (Nike, Eli Lilly, Give for Youth,
among others) are not eligible.

9. How do our supporters
start a fundraiser?
• A FAQ page that you can guide your
supporters to with a step-by-step guide on
how to start a fundraiser! You can reach
this at this link:
http://help.globalgiving.org/s/how-
to/m/donate/l/131862-how-to-start-a-
globalgiving-fundraiser.
• This page will also allow you to download
a PDF to send to donors

10. What are some Frequently
Asked Questions?
• Can an organization learn who makes a
fundraiser?
Yes! But the donor must choose to allow this when they
create the fundraiser.
• How can I share a fundraiser?
Using the link at in the URL address box or choosing to
share from one of the facebook, twitter or email icons on
the page.
• Can international donors make or donate to
fundraisers?
Absolutely.
• Can people donate with checks?

11. Tips for Success-For Project
Leaders
• Set your goal
• Identify your network
• Write your pitch
• Follow-up (pick up the phone)

12. Learning from the Masters-
For Fundraisers
We have three case studies you can found here on the
GlobalGiving tools & training blog
Key Findings:
•Donors can use Facebook to get more support by
creating groups and events.
•Use GlobalGiving’s connection to prove you’ve been
reviewed and are in fact a legitimate organization.
•Having donors reach out to their networks in
multiple ways.
•Telling the story of why they created the fundraiser
worked.
•Get creative! Have your donors think outside the box for
what they do with their fundraiser.

13. Questions?