Dijital Pazarlama - GraphicMail Türkiye

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Dijital pazarlama yöntemleri sizi ve firmanızı hedef kitlenizin gözünde prestij sahibi bir konuma getirir. GraphicMail Türkiye www.graphicmail.com.tr info@graphicmail.com.tr 0216 363 0535 http://graphicmail.com.tr/bilgi/dijital-pazarlama/ *** Linkler çalışmıyor ise kopyalayarak tarayıcınıza yapıştırabilirsiniz.

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Neden
Dijital
Pazarlama
GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535

Basit anlamda dijital pazarlama; elektronik ortamda bir
veya birden fazla kanal aracılığıyla ürün ve hizmetlerin
satışa sunulmasıdır.
Bu yöntem genelde gerçek zamanlı gerçekleştirilen bir
faaliyettir. Bu faaliyet bünyesinde oluşturulacak çalışmalar
için doğru analiz ve araştırma kampanyanın başarısını
doğrudan etkileyen faktörlerin başında gelmektedir.
Dijital pazarlama birçok konuda geleneksel pazarlamadan
farklıdır.
Geleneksel pazarlama anlayışında ürün ve hizmet çeşitleri
birebir sıcak satış yöntemiyle tüketicisiyle buluşmaktadır.
Dijital pazarlama sektöründe ise internet global bir
pazar olarak ele alınmakta ve alıcı ve satıcı bu
platform üzerinden ticaretini gerçekleştirmektedir.
GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535

Neden Dijital Pazarlama?
GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535
Dijital platformlar geleneksel pazarlamaya oranla daha geniş
kitlelere ulaşmanızı sağlar. Bu yöntem sayesinde hedef kitlenizin
bilgilerine dilediğiniz yerde ve dilediğiniz zamanda erişebilirsiniz.
İnteraktif özellikteki bu sistem müşterilerinizin anlık tepkilerine,
taleplerine ve önerilerine anında yanıt verebilme özelliği
sunmaktadır. Dijital pazarlamaya paralel olarak dijital medya da
hızla gelişim kaydetmektedir.
Dijital sektör platformu giderek eğlence, haber, alışveriş, ve sosyal
etkileşimin bir arada yaşandığı geniş kapsamlı bir ortama
dönüşmektedir. İnsanlar güvenebilecekleri bir marka, ürün ve
hizmet talep etmektedir. Ayrıca artık tüketiciler ürün ve hizmetini
satın aldıkları firmaları tanımak bu firmalarla birebir iletişim kurmak
istemektedir. Tüm bu aşamalarda dijital pazarlama sizi ve firmanızı
hedef kitlenizin gözünde prestij sahibi bir konuma getirebilir.

Dijital Pazarlama Yöntemleri
Nelerdir?
Konumuzun özünde bulunan birkaç başlığa dikkat çekmek adına dijital
pazarlama yöntemleri adı altında bazı teknikleri aşağıda açıklayacağız.
Bu yöntemler arasında en çok kullanılan 3 strateji pazarlamanın
temelini oluşturmaktadır.
GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535

GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535
Doğrudan Pazarlama
Pazarlama iletişimi, ürün veya hizmetin hedef kitleye uygun bir dille
doğru mecra ve zamanda duyurulmasını ilke edinmektedir.

GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535
Sosyal Medya Pazarlaması
Sosyal medya pazarlaması (Sosyal media marketing) şüphesiz hızlı
gelişimi ve sürekliliği sayesinde geleceğin en etkin pazarlama
yöntemi olmaya aday bir kavramdır.

GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535
E-Posta Gönderme
E-posta gönderme tekniği, belli bir hizmetin hedef kitle olarak
belirlenen gruba e-posta yoluyla ulaştırılması anlamına gelmektedir.

Bu yazıyı okuyanlar
şu sayfaları da gezdiler
GraphicMail Türkiye
www.graphicmail.com.tr - info@graphicmail.com.tr
0216 363 0535
• Online Pazarlama
• Email Marketing
• İzinli Pazarlama
Devamı ve daha fazlası için www.graphicmail.com.tr adresini
ziyaret edebilirsiniz.

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Dijital Pazarlama - GraphicMail Türkiye

1. Neden Dijital Pazarlama GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535

2. Basit anlamda dijital pazarlama; elektronik ortamda bir veya birden fazla kanal aracılığıyla ürün ve hizmetlerin satışa sunulmasıdır. Bu yöntem genelde gerçek zamanlı gerçekleştirilen bir faaliyettir. Bu faaliyet bünyesinde oluşturulacak çalışmalar için doğru analiz ve araştırma kampanyanın başarısını doğrudan etkileyen faktörlerin başında gelmektedir. Dijital pazarlama birçok konuda geleneksel pazarlamadan farklıdır. Geleneksel pazarlama anlayışında ürün ve hizmet çeşitleri birebir sıcak satış yöntemiyle tüketicisiyle buluşmaktadır. Dijital pazarlama sektöründe ise internet global bir pazar olarak ele alınmakta ve alıcı ve satıcı bu platform üzerinden ticaretini gerçekleştirmektedir. GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535

3. Neden Dijital Pazarlama? GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535 Dijital platformlar geleneksel pazarlamaya oranla daha geniş kitlelere ulaşmanızı sağlar. Bu yöntem sayesinde hedef kitlenizin bilgilerine dilediğiniz yerde ve dilediğiniz zamanda erişebilirsiniz. İnteraktif özellikteki bu sistem müşterilerinizin anlık tepkilerine, taleplerine ve önerilerine anında yanıt verebilme özelliği sunmaktadır. Dijital pazarlamaya paralel olarak dijital medya da hızla gelişim kaydetmektedir. Dijital sektör platformu giderek eğlence, haber, alışveriş, ve sosyal etkileşimin bir arada yaşandığı geniş kapsamlı bir ortama dönüşmektedir. İnsanlar güvenebilecekleri bir marka, ürün ve hizmet talep etmektedir. Ayrıca artık tüketiciler ürün ve hizmetini satın aldıkları firmaları tanımak bu firmalarla birebir iletişim kurmak istemektedir. Tüm bu aşamalarda dijital pazarlama sizi ve firmanızı hedef kitlenizin gözünde prestij sahibi bir konuma getirebilir.

4. Dijital Pazarlama Yöntemleri Nelerdir? Konumuzun özünde bulunan birkaç başlığa dikkat çekmek adına dijital pazarlama yöntemleri adı altında bazı teknikleri aşağıda açıklayacağız. Bu yöntemler arasında en çok kullanılan 3 strateji pazarlamanın temelini oluşturmaktadır. GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535

5. GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535 Doğrudan Pazarlama Pazarlama iletişimi, ürün veya hizmetin hedef kitleye uygun bir dille doğru mecra ve zamanda duyurulmasını ilke edinmektedir.

6. GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535 Sosyal Medya Pazarlaması Sosyal medya pazarlaması (Sosyal media marketing) şüphesiz hızlı gelişimi ve sürekliliği sayesinde geleceğin en etkin pazarlama yöntemi olmaya aday bir kavramdır.

7. GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535 E-Posta Gönderme E-posta gönderme tekniği, belli bir hizmetin hedef kitle olarak belirlenen gruba e-posta yoluyla ulaştırılması anlamına gelmektedir.

8. Bu yazıyı okuyanlar şu sayfaları da gezdiler GraphicMail Türkiye www.graphicmail.com.tr - info@graphicmail.com.tr 0216 363 0535 • Online Pazarlama • Email Marketing • İzinli Pazarlama Devamı ve daha fazlası için www.graphicmail.com.tr adresini ziyaret edebilirsiniz.

Dijital Pazarlama - GraphicMail Türkiye

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