SlideShare une entreprise Scribd logo

Facebook for Nonprofits

•Télécharger en tant que PPT, PDF•
•
David Griner
David Griner

A brief overview of how nonprofits can leverage the popularity and resources of Facebook.

TechnologieÉconomie & finance
1  sur  26
A Field Guide to Facebook for Nonprofits By David Griner Social Media Strategist Luckie & Co. TheSocialPath.com
[object Object],[object Object],[object Object]
The Why of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Why of Facebook ,[object Object],[object Object],[object Object],[object Object],Source: ComScore, Aug. 12, 2008
The Why of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Why of Facebook ,[object Object],[object Object]
The Why of Facebook ,[object Object],[object Object]
The Why of Facebook ,[object Object],[object Object],[object Object],[object Object]
The Who of Facebook
The Who of Facebook • 56% of American users are female •  Average age is about 23 • College demographic (18-21) is largest at 33% • Users over 30 are joining faster than those under 30 Sources: The Face of Facebook (TechnoMarketer, Sept. 15, 2008), Facebook social ad stats, CPMAdvisors.com
Source: The Face of Facebook (TechnoMarketer, Sept. 15, 2008 )
The Who of Facebook • Alabama users: 379,640 • Birmingham users: 74,260 • Tuscaloosa users: 31,840 Source: Facebook social ad stats (Sept. 24, 2008)
The How of Facebook
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The How of Facebook ,[object Object],[object Object],[object Object],[object Object]
 
The How of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Closing thoughts ,[object Object],[object Object],[object Object],[object Object]
Thanks for your time.

Recommandé

Fundraising In Social Media - CNA
Fundraising In Social Media - CNAFundraising In Social Media - CNA
Fundraising In Social Media - CNAHolly Ross
 
MNA - Lose Control
MNA - Lose ControlMNA - Lose Control
MNA - Lose ControlHolly Ross
 
Social Media Decision Making
Social Media Decision MakingSocial Media Decision Making
Social Media Decision MakingTechSoup
 
Red White and Food Social Media Case Study
Red White and Food Social Media Case StudyRed White and Food Social Media Case Study
Red White and Food Social Media Case StudyAtkinson Public Relations
 
Strategy Map Day 1
Strategy Map Day 1Strategy Map Day 1
Strategy Map Day 1WeAreMedia NTEN
 
Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011GlynnDevins Advertising & Marketing
 
Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011GlynnDevins Advertising & Marketing
 
Social Media for Non-profits
Social Media for Non-profitsSocial Media for Non-profits
Social Media for Non-profitsRachel Levy
 

Recommandé

Fundraising In Social Media - CNA
Fundraising In Social Media - CNAFundraising In Social Media - CNA
Fundraising In Social Media - CNAHolly Ross
 
MNA - Lose Control
MNA - Lose ControlMNA - Lose Control
MNA - Lose ControlHolly Ross
 
Social Media Decision Making
Social Media Decision MakingSocial Media Decision Making
Social Media Decision MakingTechSoup
 
Red White and Food Social Media Case Study
Red White and Food Social Media Case StudyRed White and Food Social Media Case Study
Red White and Food Social Media Case StudyAtkinson Public Relations
 
Strategy Map Day 1
Strategy Map Day 1Strategy Map Day 1
Strategy Map Day 1WeAreMedia NTEN
 
Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011GlynnDevins Advertising & Marketing
 
Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011Council for Health and Human Service Ministries 2011
Council for Health and Human Service Ministries 2011GlynnDevins Advertising & Marketing
 
Social Media for Non-profits
Social Media for Non-profitsSocial Media for Non-profits
Social Media for Non-profitsRachel Levy
 
Implementing A Social Media Marketing Program
Implementing A Social Media Marketing ProgramImplementing A Social Media Marketing Program
Implementing A Social Media Marketing ProgramJulie Chiron
 
Social Media for Nonprofits
Social Media for NonprofitsSocial Media for Nonprofits
Social Media for NonprofitsZizzo Group
 
How To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing EffectivenessHow To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing EffectivenessLynne d Johnson
 
Social media for social causes
Social media for social causesSocial media for social causes
Social media for social causesSkye Doherty
 
Social Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media ToolkitSocial Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media ToolkitMonte Lutz
 
Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...Lauren DeLong
 
Social media metrics for nonprofits
Social media metrics for nonprofitsSocial media metrics for nonprofits
Social media metrics for nonprofitsJD Lasica
 
The Future Of Social Media Marketing
The Future Of Social Media MarketingThe Future Of Social Media Marketing
The Future Of Social Media MarketingDavid Erickson
 
Social Media Marketing: Tips and Tricks
Social Media Marketing: Tips and TricksSocial Media Marketing: Tips and Tricks
Social Media Marketing: Tips and TricksRipple6, Inc.
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8PWG Small Business Marketing
 
Understand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth MarketingUnderstand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth MarketingRipple6, Inc.
 
Measurement mini workshop
Measurement mini workshopMeasurement mini workshop
Measurement mini workshopBeth Kanter
 
Pr news fbwebinar
Pr news fbwebinarPr news fbwebinar
Pr news fbwebinarRich Pesce
 
Social Media Master Class
Social Media Master ClassSocial Media Master Class
Social Media Master ClassBeth Kanter
 
Introduction to social media
Introduction to social mediaIntroduction to social media
Introduction to social mediaMark Walker
 
Group 1 - Orientation
Group 1 - OrientationGroup 1 - Orientation
Group 1 - OrientationBeth Kanter
 
PR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social MediaPR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social MediaJacob Summers
 
Lesson 11: Social Media And Networking
Lesson 11: Social Media And NetworkingLesson 11: Social Media And Networking
Lesson 11: Social Media And NetworkingAbe Olandres
 
Taking Advantage of Social Media
Taking Advantage of Social MediaTaking Advantage of Social Media
Taking Advantage of Social MediaTitus Ferguson
 
Social Media for Your Business
Social Media for Your BusinessSocial Media for Your Business
Social Media for Your BusinessVanessa Vancour
 
Facebook: How to maximise your influence and reach
Facebook: How to maximise your influence and reachFacebook: How to maximise your influence and reach
Facebook: How to maximise your influence and reachTwoBees: Digital Media Training & Consultancy
 
Win Your Election on Facebook
Win Your Election on FacebookWin Your Election on Facebook
Win Your Election on FacebookOttawaFB
 

Contenu connexe

Tendances

Implementing A Social Media Marketing Program
Implementing A Social Media Marketing ProgramImplementing A Social Media Marketing Program
Implementing A Social Media Marketing ProgramJulie Chiron
 
Social Media for Nonprofits
Social Media for NonprofitsSocial Media for Nonprofits
Social Media for NonprofitsZizzo Group
 
How To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing EffectivenessHow To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing EffectivenessLynne d Johnson
 
Social media for social causes
Social media for social causesSocial media for social causes
Social media for social causesSkye Doherty
 
Social Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media ToolkitSocial Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media ToolkitMonte Lutz
 
Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...Lauren DeLong
 
Social media metrics for nonprofits
Social media metrics for nonprofitsSocial media metrics for nonprofits
Social media metrics for nonprofitsJD Lasica
 
The Future Of Social Media Marketing
The Future Of Social Media MarketingThe Future Of Social Media Marketing
The Future Of Social Media MarketingDavid Erickson
 
Social Media Marketing: Tips and Tricks
Social Media Marketing: Tips and TricksSocial Media Marketing: Tips and Tricks
Social Media Marketing: Tips and TricksRipple6, Inc.
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8PWG Small Business Marketing
 
Understand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth MarketingUnderstand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth MarketingRipple6, Inc.
 
Measurement mini workshop
Measurement mini workshopMeasurement mini workshop
Measurement mini workshopBeth Kanter
 
Pr news fbwebinar
Pr news fbwebinarPr news fbwebinar
Pr news fbwebinarRich Pesce
 
Social Media Master Class
Social Media Master ClassSocial Media Master Class
Social Media Master ClassBeth Kanter
 
Introduction to social media
Introduction to social mediaIntroduction to social media
Introduction to social mediaMark Walker
 
Group 1 - Orientation
Group 1 - OrientationGroup 1 - Orientation
Group 1 - OrientationBeth Kanter
 
PR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social MediaPR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social MediaJacob Summers
 
Lesson 11: Social Media And Networking
Lesson 11: Social Media And NetworkingLesson 11: Social Media And Networking
Lesson 11: Social Media And NetworkingAbe Olandres
 
Taking Advantage of Social Media
Taking Advantage of Social MediaTaking Advantage of Social Media
Taking Advantage of Social MediaTitus Ferguson
 
Social Media for Your Business
Social Media for Your BusinessSocial Media for Your Business
Social Media for Your BusinessVanessa Vancour
 

Tendances (20)

Implementing A Social Media Marketing Program
Implementing A Social Media Marketing ProgramImplementing A Social Media Marketing Program
Implementing A Social Media Marketing Program
 
Social Media for Nonprofits
Social Media for NonprofitsSocial Media for Nonprofits
Social Media for Nonprofits
 
How To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing EffectivenessHow To Use Social Media to Boost Marketing Effectiveness
How To Use Social Media to Boost Marketing Effectiveness
 
Social media for social causes
Social media for social causesSocial media for social causes
Social media for social causes
 
Social Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media ToolkitSocial Pulpit: Barack Obama's Social Media Toolkit
Social Pulpit: Barack Obama's Social Media Toolkit
 
Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...Social Media Strategy for Nonprofits - case study on success in less than 2 w...
Social Media Strategy for Nonprofits - case study on success in less than 2 w...
 
Social media metrics for nonprofits
Social media metrics for nonprofitsSocial media metrics for nonprofits
Social media metrics for nonprofits
 
The Future Of Social Media Marketing
The Future Of Social Media MarketingThe Future Of Social Media Marketing
The Future Of Social Media Marketing
 
Social Media Marketing: Tips and Tricks
Social Media Marketing: Tips and TricksSocial Media Marketing: Tips and Tricks
Social Media Marketing: Tips and Tricks
 
Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8Final Landwave Social Media Session One w.notes June8
Final Landwave Social Media Session One w.notes June8
 
Understand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth MarketingUnderstand and Unleash the Power of Word of Mouth Marketing
Understand and Unleash the Power of Word of Mouth Marketing
 
Measurement mini workshop
Measurement mini workshopMeasurement mini workshop
Measurement mini workshop
 
Pr news fbwebinar
Pr news fbwebinarPr news fbwebinar
Pr news fbwebinar
 
Social Media Master Class
Social Media Master ClassSocial Media Master Class
Social Media Master Class
 
Introduction to social media
Introduction to social mediaIntroduction to social media
Introduction to social media
 
Group 1 - Orientation
Group 1 - OrientationGroup 1 - Orientation
Group 1 - Orientation
 
PR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social MediaPR(Evolution) Session Three Closed Social Media
PR(Evolution) Session Three Closed Social Media
 
Lesson 11: Social Media And Networking
Lesson 11: Social Media And NetworkingLesson 11: Social Media And Networking
Lesson 11: Social Media And Networking
 
Taking Advantage of Social Media
Taking Advantage of Social MediaTaking Advantage of Social Media
Taking Advantage of Social Media
 
Social Media for Your Business
Social Media for Your BusinessSocial Media for Your Business
Social Media for Your Business
 

Similaire à Facebook for Nonprofits

Win Your Election on Facebook
Win Your Election on FacebookWin Your Election on Facebook
Win Your Election on FacebookOttawaFB
 
Keeping Up with the Ever-Changing Social Media Landscape
Keeping Up with the Ever-Changing Social Media LandscapeKeeping Up with the Ever-Changing Social Media Landscape
Keeping Up with the Ever-Changing Social Media LandscapeSarah Page
 
Using Social Media in political campaigns.pptx
Using Social Media in political campaigns.pptxUsing Social Media in political campaigns.pptx
Using Social Media in political campaigns.pptxppusapati
 
Everything you need to know about Facebook for Businesses
Everything you need to know about Facebook for BusinessesEverything you need to know about Facebook for Businesses
Everything you need to know about Facebook for BusinessesShiny Fernandes
 
Social Media 101: Understanding Social Media Channels, Demographics, and Usage
Social Media 101: Understanding Social Media Channels, Demographics, and UsageSocial Media 101: Understanding Social Media Channels, Demographics, and Usage
Social Media 101: Understanding Social Media Channels, Demographics, and UsageDebra Askanase
 
Digital Retail Training Session Three
Digital Retail Training Session ThreeDigital Retail Training Session Three
Digital Retail Training Session ThreeJessica Brown
 
Social Media in 30 Minutes a Day
Social Media in 30 Minutes a DaySocial Media in 30 Minutes a Day
Social Media in 30 Minutes a DayAmy Sample Ward
 
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach Donors
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach DonorsThinking Outside the Post: 3 New Ways to Use Facebook to Reach Donors
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach DonorsArrevaSoftware
 
Apics ~ Overview of Social Media
Apics ~ Overview of Social MediaApics ~ Overview of Social Media
Apics ~ Overview of Social MediaRippling Effect
 
PRESENTATION: Connecting with your Community through Social Media
PRESENTATION: Connecting with your Community through Social MediaPRESENTATION: Connecting with your Community through Social Media
PRESENTATION: Connecting with your Community through Social Medialoreleiwoody
 
Social Media for Municipalities
Social Media for MunicipalitiesSocial Media for Municipalities
Social Media for MunicipalitiesClinton Foundation
 
Facebook Presentation
Facebook PresentationFacebook Presentation
Facebook Presentationethanparker61
 
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaOverview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaWahine Media
 
Facebook Business Guide
Facebook Business GuideFacebook Business Guide
Facebook Business GuideGarry Davis
 
How to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your BusinessHow to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your Businessdawn barson
 

Similaire à Facebook for Nonprofits (20)

Facebook: How to maximise your influence and reach
Facebook: How to maximise your influence and reachFacebook: How to maximise your influence and reach
Facebook: How to maximise your influence and reach
 
Win Your Election on Facebook
Win Your Election on FacebookWin Your Election on Facebook
Win Your Election on Facebook
 
Keeping Up with the Ever-Changing Social Media Landscape
Keeping Up with the Ever-Changing Social Media LandscapeKeeping Up with the Ever-Changing Social Media Landscape
Keeping Up with the Ever-Changing Social Media Landscape
 
Using Social Media in political campaigns.pptx
Using Social Media in political campaigns.pptxUsing Social Media in political campaigns.pptx
Using Social Media in political campaigns.pptx
 
Everything you need to know about Facebook for Businesses
Everything you need to know about Facebook for BusinessesEverything you need to know about Facebook for Businesses
Everything you need to know about Facebook for Businesses
 
Social Media 101: Understanding Social Media Channels, Demographics, and Usage
Social Media 101: Understanding Social Media Channels, Demographics, and UsageSocial Media 101: Understanding Social Media Channels, Demographics, and Usage
Social Media 101: Understanding Social Media Channels, Demographics, and Usage
 
Digital Retail Training Session Three
Digital Retail Training Session ThreeDigital Retail Training Session Three
Digital Retail Training Session Three
 
Social Media in 30 Minutes a Day
Social Media in 30 Minutes a DaySocial Media in 30 Minutes a Day
Social Media in 30 Minutes a Day
 
How Social Is Your Libary's Web Site?
How Social Is Your Libary's Web Site?How Social Is Your Libary's Web Site?
How Social Is Your Libary's Web Site?
 
Facebook Basics for Your Organization
Facebook Basics for Your OrganizationFacebook Basics for Your Organization
Facebook Basics for Your Organization
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
 
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach Donors
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach DonorsThinking Outside the Post: 3 New Ways to Use Facebook to Reach Donors
Thinking Outside the Post: 3 New Ways to Use Facebook to Reach Donors
 
Apics ~ Overview of Social Media
Apics ~ Overview of Social MediaApics ~ Overview of Social Media
Apics ~ Overview of Social Media
 
PRESENTATION: Connecting with your Community through Social Media
PRESENTATION: Connecting with your Community through Social MediaPRESENTATION: Connecting with your Community through Social Media
PRESENTATION: Connecting with your Community through Social Media
 
Facebook Tips Women Ties
Facebook Tips Women TiesFacebook Tips Women Ties
Facebook Tips Women Ties
 
Social Media for Municipalities
Social Media for MunicipalitiesSocial Media for Municipalities
Social Media for Municipalities
 
Facebook Presentation
Facebook PresentationFacebook Presentation
Facebook Presentation
 
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine MediaOverview of Social Platforms | Pacific New Media Course Taught By Wahine Media
Overview of Social Platforms | Pacific New Media Course Taught By Wahine Media
 
Facebook Business Guide
Facebook Business GuideFacebook Business Guide
Facebook Business Guide
 
How to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your BusinessHow to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your Business
 

Plus de David Griner

How to Be a Click Magnet: Tips for Great Headlines
How to Be a Click Magnet: Tips for Great HeadlinesHow to Be a Click Magnet: Tips for Great Headlines
How to Be a Click Magnet: Tips for Great HeadlinesDavid Griner
 
PR and Paid Media: Navigating the Blurred Lines
PR and Paid Media: Navigating the Blurred LinesPR and Paid Media: Navigating the Blurred Lines
PR and Paid Media: Navigating the Blurred LinesDavid Griner
 
14 Ways to Be a Better Digital Marketer in 2014
14 Ways to Be a Better Digital Marketer in 201414 Ways to Be a Better Digital Marketer in 2014
14 Ways to Be a Better Digital Marketer in 2014David Griner
 
How to Build Your Facebook Audience
How to Build Your Facebook AudienceHow to Build Your Facebook Audience
How to Build Your Facebook AudienceDavid Griner
 
Can social media save the TV ad?
Can social media save the TV ad?Can social media save the TV ad?
Can social media save the TV ad?David Griner
 
The Social Media Struggle for Nonprofits
The Social Media Struggle for NonprofitsThe Social Media Struggle for Nonprofits
The Social Media Struggle for NonprofitsDavid Griner
 
Top 50 Travel Tablet Apps
Top 50 Travel Tablet AppsTop 50 Travel Tablet Apps
Top 50 Travel Tablet AppsDavid Griner
 
FAIL: Learning from Social Media Disaster
FAIL: Learning from Social Media DisasterFAIL: Learning from Social Media Disaster
FAIL: Learning from Social Media DisasterDavid Griner
 
How to design for social media
How to design for social mediaHow to design for social media
How to design for social mediaDavid Griner
 
Like It Or Spike it: Social Media Case Studies
Like It Or Spike it: Social Media Case StudiesLike It Or Spike it: Social Media Case Studies
Like It Or Spike it: Social Media Case StudiesDavid Griner
 
Tipping Points of Social Media
Tipping Points of Social MediaTipping Points of Social Media
Tipping Points of Social MediaDavid Griner
 
The Brave New World of Traveler 2.0
The Brave New World of Traveler 2.0The Brave New World of Traveler 2.0
The Brave New World of Traveler 2.0David Griner
 
Everything You Need To Know About Social Media
Everything You Need To Know About Social MediaEverything You Need To Know About Social Media
Everything You Need To Know About Social MediaDavid Griner
 
Keeping Social Media Sexy
Keeping Social Media SexyKeeping Social Media Sexy
Keeping Social Media SexyDavid Griner
 
How to create a social media strategy
How to create a social media strategyHow to create a social media strategy
How to create a social media strategyDavid Griner
 
The Twitter Tutorial
The Twitter TutorialThe Twitter Tutorial
The Twitter TutorialDavid Griner
 
Fear and Loathing in Social Media
Fear and Loathing in Social MediaFear and Loathing in Social Media
Fear and Loathing in Social MediaDavid Griner
 
Will social media boom in a bust economy?
Will social media boom in a bust economy?Will social media boom in a bust economy?
Will social media boom in a bust economy?David Griner
 
The Tao of Twitter: An intro guide
The Tao of Twitter: An intro guideThe Tao of Twitter: An intro guide
The Tao of Twitter: An intro guideDavid Griner
 
The Video Revolution
The Video RevolutionThe Video Revolution
The Video RevolutionDavid Griner
 

Plus de David Griner (20)

How to Be a Click Magnet: Tips for Great Headlines
How to Be a Click Magnet: Tips for Great HeadlinesHow to Be a Click Magnet: Tips for Great Headlines
How to Be a Click Magnet: Tips for Great Headlines
 
PR and Paid Media: Navigating the Blurred Lines
PR and Paid Media: Navigating the Blurred LinesPR and Paid Media: Navigating the Blurred Lines
PR and Paid Media: Navigating the Blurred Lines
 
14 Ways to Be a Better Digital Marketer in 2014
14 Ways to Be a Better Digital Marketer in 201414 Ways to Be a Better Digital Marketer in 2014
14 Ways to Be a Better Digital Marketer in 2014
 
How to Build Your Facebook Audience
How to Build Your Facebook AudienceHow to Build Your Facebook Audience
How to Build Your Facebook Audience
 
Can social media save the TV ad?
Can social media save the TV ad?Can social media save the TV ad?
Can social media save the TV ad?
 
The Social Media Struggle for Nonprofits
The Social Media Struggle for NonprofitsThe Social Media Struggle for Nonprofits
The Social Media Struggle for Nonprofits
 
Top 50 Travel Tablet Apps
Top 50 Travel Tablet AppsTop 50 Travel Tablet Apps
Top 50 Travel Tablet Apps
 
FAIL: Learning from Social Media Disaster
FAIL: Learning from Social Media DisasterFAIL: Learning from Social Media Disaster
FAIL: Learning from Social Media Disaster
 
How to design for social media
How to design for social mediaHow to design for social media
How to design for social media
 
Like It Or Spike it: Social Media Case Studies
Like It Or Spike it: Social Media Case StudiesLike It Or Spike it: Social Media Case Studies
Like It Or Spike it: Social Media Case Studies
 
Tipping Points of Social Media
Tipping Points of Social MediaTipping Points of Social Media
Tipping Points of Social Media
 
The Brave New World of Traveler 2.0
The Brave New World of Traveler 2.0The Brave New World of Traveler 2.0
The Brave New World of Traveler 2.0
 
Everything You Need To Know About Social Media
Everything You Need To Know About Social MediaEverything You Need To Know About Social Media
Everything You Need To Know About Social Media
 
Keeping Social Media Sexy
Keeping Social Media SexyKeeping Social Media Sexy
Keeping Social Media Sexy
 
How to create a social media strategy
How to create a social media strategyHow to create a social media strategy
How to create a social media strategy
 
The Twitter Tutorial
The Twitter TutorialThe Twitter Tutorial
The Twitter Tutorial
 
Fear and Loathing in Social Media
Fear and Loathing in Social MediaFear and Loathing in Social Media
Fear and Loathing in Social Media
 
Will social media boom in a bust economy?
Will social media boom in a bust economy?Will social media boom in a bust economy?
Will social media boom in a bust economy?
 
The Tao of Twitter: An intro guide
The Tao of Twitter: An intro guideThe Tao of Twitter: An intro guide
The Tao of Twitter: An intro guide
 
The Video Revolution
The Video RevolutionThe Video Revolution
The Video Revolution
 

Dernier

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Manik S Magar
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Enterprise Knowledge
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesZilliz
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenHervé Boutemy
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsMiki Katsuragi
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Training state-of-the-art general text embedding
Training state-of-the-art general text embeddingTraining state-of-the-art general text embedding
Training state-of-the-art general text embeddingZilliz
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr LapshynFwdays
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024Lorenzo Miniero
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsRizwan Syed
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 

Dernier (20)

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
Vector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector DatabasesVector Databases 101 - An introduction to the world of Vector Databases
Vector Databases 101 - An introduction to the world of Vector Databases
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache Maven
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering Tips
 
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptxE-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
E-Vehicle_Hacking_by_Parul Sharma_null_owasp.pptx
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Training state-of-the-art general text embedding
Training state-of-the-art general text embeddingTraining state-of-the-art general text embedding
Training state-of-the-art general text embedding
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
 
Scanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL CertsScanning the Internet for External Cloud Exposures via SSL Certs
Scanning the Internet for External Cloud Exposures via SSL Certs
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 

Facebook for Nonprofits

  • 1. A Field Guide to Facebook for Nonprofits By David Griner Social Media Strategist Luckie & Co. TheSocialPath.com
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. The Who of Facebook
  • 10. The Who of Facebook • 56% of American users are female •  Average age is about 23 • College demographic (18-21) is largest at 33% • Users over 30 are joining faster than those under 30 Sources: The Face of Facebook (TechnoMarketer, Sept. 15, 2008), Facebook social ad stats, CPMAdvisors.com
  • 11. Source: The Face of Facebook (TechnoMarketer, Sept. 15, 2008 )
  • 12. The Who of Facebook • Alabama users: 379,640 • Birmingham users: 74,260 • Tuscaloosa users: 31,840 Source: Facebook social ad stats (Sept. 24, 2008)
  • 13. The How of Facebook
  • 14.
  • 15.
  • 16.  
  • 17.
  • 18.  
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.  
  • 24.
  • 25.