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Daniel Kostyal, GB MM Resller Representative, IBM Romania
April 2011




Let’s Build a Smarter Planet:
Smarter Cities




                                                            © 2009 IBM Corporation
A planet of smarter cities:In 2007, for the first time in history,
the majority of the world’s population—3.3 billion people—lived
in cities. By 2050, city dwellers are expected to make up 70%
of Earth’s total population, or 6.4 billion people.




2                                                              © 2009 IBM Corporation
The city is a microcosm of the major challenges and opportunities
facing the planet today—intensified and accelerated. Here, all
man-made systems come together and interact with one another.

                                  Government
                                   Services




             Public Safety                           Transportation




                                                            Energy and
             Education
                                                            Utilities




             Telecommunications                Healthcare



3                                                                        © 2009 IBM Corporation
Why? Because something meaningful is happening.



                               The world is

                               SMALLER.
                               The world is

                               FLATTER.
                               The world is about to get a whole lot

                               SMARTER.



4                                                              © 2009 IBM Corporation
Time to act:Cities—more than states, provinces or even nations—
will increasingly serve as the crucibles where the success or failure
of our planet is determined.




5                                                             © 2009 IBM Corporation
We are experiencing the reality of global integration.
                       The world is connected
                       ECONOMICALLY.
                       SOCIALLY.
                       TECHNICALLY.
    A series of shocks:
     Climate change       Energy          Global supply   Financial Crisis
                        geopolitics          chains


    Plus rapidly evolving and ongoing significant trends:
          Changing          Empowered consumers       Impact of technology
        demographics            and citizens
6



                                                                   © 2009 IBM Corporation
The digital and physical infrastructures of the planet are converging…




    Computational power is being put into things we wouldn’t recognize
    as computers. Indeed, almost anything—any person, any object,
    any process or any service, for any organization, large or small—
    can become digitally aware and networked.




7                                                             © 2009 IBM Corporation
…because intelligence is being infused into the way the world works.



                   Our world is becoming

                   INSTRUMENTED.
                   Our world is becoming

                   INTERCONNECTED.
                   Virtually all things, processes and
                   ways of working are becoming

                   INTELLIGENT.


8                                                           © 2009 IBM Corporation
We now have the ability to measure, sense and monitor
the condition of almost everything.


30 billion                  1 billion                      85%
By 2010, 30 billion RFID    By 2010, there will be more    Nearly 85% of new
tags will be embedded       than 1 billion camera phones   automobiles will
into our world and across   in existence.                  contain event data
entire ecosystems.                                         recorders by 2010.



                                                                                Instrumented   Interconnected    Intelligent




9                                                                                                          © 2009 IBM Corporation
People, systems and objects can communicate and interact with
each other in entirely new ways.


2 billion                    4 billion                1 trillion
There will be an estimated   There are an estimated   Soon, there will be 1 trillion
2 billion people on the      4 billion mobile phone   connected devices in
internet by 2011.            subscribers worldwide.   the world, constituting an
                                                      “internet of things.”



                                                                              Instrumented   Interconnected    Intelligent




10                                                                                                       © 2009 IBM Corporation
We can now respond to changes quickly and accurately, and
get better results by predicting and optimizing for future events.


15 petabytes 1 petaflop                                              1 square kilometer
Every day, 15 petabytes        Scientists are working to             New analytics enable high-resolution
of new information are being   prevent influenza pandemics by        weather forecasts for areas as fine as
generated. This is 8x more     modeling the viruses with a           1 to 2 square kilometers.
than the information in all    supercomputer that can operate
U.S. libraries.                at one petaflop, or one quadrillion
                               operations per second.
                                                                                Instrumented   Interconnected    Intelligent




11                                                                                                         © 2009 IBM Corporation
+              +             =
     An opportunity for cities to think and act in new ways.




12                                                         © 2009 IBM Corporation
Smarter cities are working to infuse intelligence into each of
their core systems.



                                       Government
                                        Services




                  Public Safety                           Transportation




                 Education                                       Energy and
                                                                 Utilities




                  Telecommunications                Healthcare




13                                                                            © 2009 IBM Corporation
Advanced analytics can identify challenges and potential efficiency
gains across all systems.



                                           Government
                                            Services




                 Public Safety                                        Transportation


                                           ANALYTICS
                                      • Measure relationships
                                        • Run simulations
                 Education            • Assess performance                   Energy and
                                                                             Utilities
                                         • Establish goals
                                            and priorities



                 Telecommunications                             Healthcare




14                                                                                        © 2009 IBM Corporation
Performance management gives cities the ability to set priorities,
assess progress and share results with the public.


                                                Public




         ANALYTICS                              SHARING RESULTS




                             MANAGEMENT
                             INFORMATION
                             FOR GOVERNMENT
                             LEADERS
                                                Businesses



15                                                                © 2009 IBM Corporation
Smarter cities focus on the economic health and welfare of citizens and
businesses—providing needed services, creating an economically sound
environment and improving the quality of life for all.

                                                  Public




          ANALYTICS                               SHARING RESULTS




                                                  Businesses



16                                                                  © 2009 IBM Corporation
Smarter cities roadmap:Starting with your goals and a long-term
strategy, select high-value projects that can be managed carefully
to produce visible results.



                                                   1. Develop
                                             your city’s long-term strategy




          5. Discover                                                                   2. Prioritize
     new opportunities for growth                                                    a few high-value projects
          and optimization




                    4. Optimize                                                3. Integrate
              your services and operations                                    across your systems




17                                                                                                      © 2009 IBM Corporation
The new leadership requirements:


                       Collaboration
                       Standards
                       Openness and innovation




     These three elements are key to your city’s long-term strategy and road-map to success.



18                                                                                 © 2009 IBM Corporation
Building a smarter planet
                            The key precondition for

                            REAL CHANGE
                            now exists.

                            A period of discontinuity is a period of

                            OPPORTUNITY
                            for those with courage and vision.

                            There will be

                            WINNERS,
                            and there will be losers.


                            What will you do?

19                                                               © 2009 IBM Corporation
IBM Solutions Portfolio for Cities

    Public Safety                           Energy & Utilities
                                             Smart grid
     Crime information warehouse             Building efficiency assessments
     Emergency response                      Water management
     Digital surveillance
                                           Telecommunications
                                           • Broadband expansion
    Intelligent Transportation
     Road user charging
     Fare management                       Healthcare
     Transport info management               E-medical records
                                             Home health services
                                             Payment systems

    Government Services                    Education
     Citizen-centered design                 Smarter Classroom
     Integrated service delivery             Smart Administration
     Permits and licenses                    Innovation in Research
     Land registries

    Government Accountability – Results orientation and Openness
    Analytics                                Municipal Dashboards
      Assessing overall health of the        Measuring progress against goals
      community vs. national indicators      Identifying improvement areas
      Establish goals and priorities
                                                                               © 2009 IBM Corporation

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Ibm - 14april2011

  • 1. Daniel Kostyal, GB MM Resller Representative, IBM Romania April 2011 Let’s Build a Smarter Planet: Smarter Cities © 2009 IBM Corporation
  • 2. A planet of smarter cities:In 2007, for the first time in history, the majority of the world’s population—3.3 billion people—lived in cities. By 2050, city dwellers are expected to make up 70% of Earth’s total population, or 6.4 billion people. 2 © 2009 IBM Corporation
  • 3. The city is a microcosm of the major challenges and opportunities facing the planet today—intensified and accelerated. Here, all man-made systems come together and interact with one another. Government Services Public Safety Transportation Energy and Education Utilities Telecommunications Healthcare 3 © 2009 IBM Corporation
  • 4. Why? Because something meaningful is happening. The world is SMALLER. The world is FLATTER. The world is about to get a whole lot SMARTER. 4 © 2009 IBM Corporation
  • 5. Time to act:Cities—more than states, provinces or even nations— will increasingly serve as the crucibles where the success or failure of our planet is determined. 5 © 2009 IBM Corporation
  • 6. We are experiencing the reality of global integration. The world is connected ECONOMICALLY. SOCIALLY. TECHNICALLY. A series of shocks: Climate change Energy Global supply Financial Crisis geopolitics chains Plus rapidly evolving and ongoing significant trends: Changing Empowered consumers Impact of technology demographics and citizens 6 © 2009 IBM Corporation
  • 7. The digital and physical infrastructures of the planet are converging… Computational power is being put into things we wouldn’t recognize as computers. Indeed, almost anything—any person, any object, any process or any service, for any organization, large or small— can become digitally aware and networked. 7 © 2009 IBM Corporation
  • 8. …because intelligence is being infused into the way the world works. Our world is becoming INSTRUMENTED. Our world is becoming INTERCONNECTED. Virtually all things, processes and ways of working are becoming INTELLIGENT. 8 © 2009 IBM Corporation
  • 9. We now have the ability to measure, sense and monitor the condition of almost everything. 30 billion 1 billion 85% By 2010, 30 billion RFID By 2010, there will be more Nearly 85% of new tags will be embedded than 1 billion camera phones automobiles will into our world and across in existence. contain event data entire ecosystems. recorders by 2010. Instrumented Interconnected Intelligent 9 © 2009 IBM Corporation
  • 10. People, systems and objects can communicate and interact with each other in entirely new ways. 2 billion 4 billion 1 trillion There will be an estimated There are an estimated Soon, there will be 1 trillion 2 billion people on the 4 billion mobile phone connected devices in internet by 2011. subscribers worldwide. the world, constituting an “internet of things.” Instrumented Interconnected Intelligent 10 © 2009 IBM Corporation
  • 11. We can now respond to changes quickly and accurately, and get better results by predicting and optimizing for future events. 15 petabytes 1 petaflop 1 square kilometer Every day, 15 petabytes Scientists are working to New analytics enable high-resolution of new information are being prevent influenza pandemics by weather forecasts for areas as fine as generated. This is 8x more modeling the viruses with a 1 to 2 square kilometers. than the information in all supercomputer that can operate U.S. libraries. at one petaflop, or one quadrillion operations per second. Instrumented Interconnected Intelligent 11 © 2009 IBM Corporation
  • 12. + + = An opportunity for cities to think and act in new ways. 12 © 2009 IBM Corporation
  • 13. Smarter cities are working to infuse intelligence into each of their core systems. Government Services Public Safety Transportation Education Energy and Utilities Telecommunications Healthcare 13 © 2009 IBM Corporation
  • 14. Advanced analytics can identify challenges and potential efficiency gains across all systems. Government Services Public Safety Transportation ANALYTICS • Measure relationships • Run simulations Education • Assess performance Energy and Utilities • Establish goals and priorities Telecommunications Healthcare 14 © 2009 IBM Corporation
  • 15. Performance management gives cities the ability to set priorities, assess progress and share results with the public. Public ANALYTICS SHARING RESULTS MANAGEMENT INFORMATION FOR GOVERNMENT LEADERS Businesses 15 © 2009 IBM Corporation
  • 16. Smarter cities focus on the economic health and welfare of citizens and businesses—providing needed services, creating an economically sound environment and improving the quality of life for all. Public ANALYTICS SHARING RESULTS Businesses 16 © 2009 IBM Corporation
  • 17. Smarter cities roadmap:Starting with your goals and a long-term strategy, select high-value projects that can be managed carefully to produce visible results. 1. Develop your city’s long-term strategy 5. Discover 2. Prioritize new opportunities for growth a few high-value projects and optimization 4. Optimize 3. Integrate your services and operations across your systems 17 © 2009 IBM Corporation
  • 18. The new leadership requirements: Collaboration Standards Openness and innovation These three elements are key to your city’s long-term strategy and road-map to success. 18 © 2009 IBM Corporation
  • 19. Building a smarter planet The key precondition for REAL CHANGE now exists. A period of discontinuity is a period of OPPORTUNITY for those with courage and vision. There will be WINNERS, and there will be losers. What will you do? 19 © 2009 IBM Corporation
  • 20. IBM Solutions Portfolio for Cities Public Safety Energy & Utilities Smart grid Crime information warehouse Building efficiency assessments Emergency response Water management Digital surveillance Telecommunications • Broadband expansion Intelligent Transportation Road user charging Fare management Healthcare Transport info management E-medical records Home health services Payment systems Government Services Education Citizen-centered design Smarter Classroom Integrated service delivery Smart Administration Permits and licenses Innovation in Research Land registries Government Accountability – Results orientation and Openness Analytics Municipal Dashboards Assessing overall health of the Measuring progress against goals community vs. national indicators Identifying improvement areas Establish goals and priorities © 2009 IBM Corporation