GyanCentral.com is a leading education portal for aspiring law and engineering students. We help students in preparing better for their entrance exams by providing them with the relevant information, mock-tests, as well as quizzes.

1. THE CHALLENGE FOR THE MARKETERS

2. TO CONNECT,
INTRERACT &
ENGAGE WITH YOUR AUDIENCE

3. WHAT IF… IT COULD ALL BE DONE UNDER ONE ROOF

5. A PLATFORM FOR LAW ASPIRANTS & STUDENTS TO
LEARN AND EDUCATE

6. THE SOLE PLATFORM TO IDENTIFY,
INTERACT, &
ENGAGE YOUR TARGET AUDIENCE

7. WITH 1.8 MILLION VISITORS EVERY YEAR
ALL IN THE AGE GROUP OF 18 - 24 YEARS
FROM ALL OVER INDIA

8. HIGHLY ACTIVE FORUM PARTICIPATION
- Over 26,000 registered members
- Trusted by students and educational fraternity
- 93% users visit GyanCentral daily
- 60% CLAT aspirants registered members

9. HIGH PARTICIPATION IN MOCK TESTS
-Over10,000 tests taken over 5 months
- Students get evaluations, explanation and relative
ranking- online, in real time

10. Visitors July’12- April’13 : 15 Lac
Quarter on quarter growth in traffic – 50%
Quarter on quarter growth in registered users –
170%
Organic Traffic Flow contribution - 50%
Increase in direct traffic half yearly basis -273%
Visits At GyanCentral
Jul'12-Sep'12 Oct'12-Dec'12 Jan'13-Mar'13
Direct 44,693 111,334 166,782
Organic 151,207 179,241 263,058
Referral 35,743 41,609 40,289
Registered Users 13,569 37,868 99,893
Total Visits 245,212 370,052 570,022
-
100,000
200,000
300,000
400,000
500,000
600,000
NumberofVisits
Visits

11. 25 Lacs
25 Lacs Page Views
QOQ growth in traffic: 43%
QOQ growth in registered users: 200%
Note: During Jul’12-Apr’13
25 Lacs Minutes Spent
QOQ growth of time spent by registered users:
382%
Quarter-on-quarter growth in total time spent:
50%

12. WHAT THIS MEANS FOR ADVERTISERS
- BETTER BRAND TAKE OUT
- CREDIBILITY
- TAILOR MADE

13. Social Media Advantage
Opportunity to engage and interact with a community
BETTER BRAND TAKE OUT
Sponsored Tests
- Monetize your existing tests
- Float sample tests / curriculum to get first hand experience
Contests & Other Brand Tools
- Participative format contests
- Sponsored workshops & newsletters
Don’t just advertise but also interact and engage
with a live audience

14. CREDIBILITY
- Popularity based purely on word-of-mouth publicity
- Resulting in higher levels of trust and acceptability

15. TAILOR MADE
- Sponsor Video Tutorials
- Sponsor Contests & promotions
- Sponsor Interactive sessions
- Sponsor Tests

16. WHAT MEMBERS SAY ABOUT US
“GyanCentral is a classic example of e-learning. The enthusiasm by the whole
team to teach
effectively is major highlight of this site” - Puneet Pai, Bangaluru
“GC is the best platform for students preparing for various entrance
examinations that I have
come across specially for Clat .There is a large question bank and threads
for all topics
possible and that too without charging a penny.“ - Shubham Jain, Faridabad
“…giving ready hand information from institutions to comprehensive tests. From some
exhaustive forums to creative chatrooms, providing tips & snips through articles, looking
to the needs of students providing the requisite stuff required for the preparation…
through GCL League & frequent quizzes, mocks...Gc has it all.. ” - Shubhashree
Dash, Rourkela, Odisha
“I love the spirit where all students competing for CLAT have discussions/relevant arguments regarding the subject.
The threads on certain topics are amazing. CLAT question a day has been wonderful. And, the tests of course! :)”
- Shruti Desai (DES Law College)
On speaking to various students, I realised that once they came to know about the
website, they were happy with it and thanked me for informing them as many of them
were unaware of it. -Rima Sippy from K.J. Somaiya Institute of Management

17. Future Plans
Institute Central
• For searching and choosing the perfect institute for you
• Inquire about and apply for the right course
• Check the cut-offs of the previous year and estimate your chances
Loan Central
• Offers financial help for paying the course fees
• Compare from the offerings from various financial institutions
• Choose the best one for you
Results Central
• Check the results of the entrance exams

18. HERE WE REST OUR CASE….

19. THANK YOU