1. 730 cars sold in threeweeks The fully integrated campaign combining creative communication ideas with social media potential resulted in the best local pre-launch for Peugeot in Norway - Ever! The sales objective of 508 sold car was crushed with 45 %, 730 cars in total. The last day of the campaign Peugeot sold about 50 cars each day. Peugeots local Facebook page grew from 0 to 24.000 during the tree week campaign. The status updates on the final day got over 830.000 impressions alone. The same day the page got 8065 comments and 1720 wall comments. Watch the video.
Editor's Notes
http://www.goodmorning.no/sandkorn.html250 119 visits- 65 685 unique visitors- Over 3 millions shakes of the hour glass - 24 000 new members on Peugeot Norway Facebook pageShake it: http://www.youtube.com/watch?v=gbZAn8vkEj8
http://www.goodmorning.no/sandkorn.html250 119 visits- 65 685 unique visitors- Over 3 millions shakes of the hour glass - 24 000 new members on Peugeot Norway Facebook pageShake it: http://www.youtube.com/watch?v=gbZAn8vkEj8
