Since the Hampton Roads Partnership (HRP) launched the brand “America’s First Region” in 2006, a number of organizations and businesses have actively promoted the brand. HRP honored them with a resolution of appreciation for their support at the March 2009 HRP Board Meeting. HRP Board member: Mr. Bill Crawford, Regional President, Wachovia Bank, sponsored billboards throughout the region. Other community supporters: Mr. Ben Giancola, Assistant General Manager, Norfolk Admirals and Norfolk Tides posted the brand on the Scope Arena message board during their hockey season and on Harbor Park’s outfield digital message board during each Tides home baseball game; Mr. Doug Davis, President & General Manager of WAVY TV- Channel 10, produced the award winning “My Hampton Roads” series profiling individuals and organizations region-wide working to preserve area treasures; Mr. Ken Scott, Executive Director, Norfolk Airport Authority, welcomes visitors and all those returning home to “America’s First Region” with a prominent digital sign in the airport; Mr. Dennis Heuer, Hampton Roads District Administrator, VDOT broadcasted the brand in their 610 AM radio advisories; Ms. Elaine Cayton, President AHR Communications, Inc./Admobile, features the brand on their mobile billboard delivery trucks travelling throughout the region; Mr. Doug Lister, Community Relations Director, Adams Outdoor Advertising, provided valuable billboard space for businesses to display our brand on the Peninsula and Southside; Mr. Steve Goad, Manager of Government Relations, Cox Communications, sponsored the “America’s First Region” history poster which is distributed to fourth grade classrooms in both public and private schools throughout Hampton Roads; Mr. Michael Townes, President & CEO, Hampton Roads Transit (HRT), continues to display the brand decal on their entire bus fleet.