This document provides 10 lessons learned from Steve Jobs as told by Hasnain Baber. The lessons include following your heart in your work, making a significant impact, thinking differently, selling an inspiring vision rather than just products, making products for yourself rather than others, focusing by saying no to many things, keeping things simple, striving for excellence, breaking the rules when needed, and living each day to its fullest. Jobs is described as having been Baber's mentor despite never meeting, and his influence is said to have profoundly impacted how Baber approaches both his work and personal life.

1. iMentor
10 iLESSONS
FROM STEVE JOBS
Baber.mba@gmail.com

2. Hasnain Baber

3. Steve Jobs has for years been my iMentor.
I never met him and he didn’t know me but I
have spent a lot of time with him.
Hasnain Baber

4. Reading Many Books and Articles…
Hasnain Baber

5. Hasnain Baber

6. My iMentor has had
a profound impact
on the principles I
apply at work and
at home.
Hasnain Baber

7. “Do you want to spend the
rest of your life selling
sugared water or do you
want the chance to change
the world?”
- Steve Jobs when luring Pepsi’s
John Sculley to join Apple.
Hasnain Baber

8. 10 iLessons from my iMentor,
Steve Jobs.
Hasnain Baber

9. iLesson #1: Follow Your Heart
Hasnain Baber

10. Follow Your Heart
“Your work is going to fill a large part of your life, and the
only way to be truly satisfied is to do what you believe is
great work. And the only way to do great work is to love
what you do. If you haven’t found it yet, keep looking.
Don’t settle.”
Hasnain Baber

11. iLesson #2: Make a Dent in the Universe
Hasnain Baber

12. Make a Dent in the Universe
“Being the richest man in the cemetery doesn't matter to
me… Going to bed at night saying we've done
something wonderful… that's what matters to me.”

13. iLesson #3: Think Different
Hasnain Baber

14. Think Different
“Kick start your brain. New ideas come from watching
something, talk to people, experimenting, asking
questions and getting out of the office!”
Hasnain Baber

15. iLesson #4: Sell Dreams, Not Products

16. Sell Dreams, Not Products
“Your customers dream of a happier and better life. Don't
move products. Enrich lives.”

17. iLesson #5: Make Products For Yourself
Hasnain Baber

18. Make Products For Yourself
“We think the Mac will sell zillions, but we didn’t build the
Mac for anybody else. We built it for ourselves. We were
the group of people who were going to judge whether it
was great or not. We weren’t going to go out and do
market research. We just wanted to build the best thing
we could build.”

19. iLesson #6: Say No to 1,000 Things
Hasnain Baber

20. Say No to 1,000 Things
“It's only by saying no that you can concentrate on the
things that are really important.”
Hasnain Baber

21. iLesson #7: Keep It Simple

22. Keep It Simple
“That’s been one of my mantras - focus and simplicity.
Simple can be harder than complex: You have to work
hard to get your thinking clean to make it simple. But it’s
worth it in the end because once you get there, you can
move mountains.”

23. iLesson 8: Go For Excellence
Hasnain Baber

24. Go For Excellence
“Be a yardstick of quality. Some people aren’t used to an
environment where excellence is expected.”

25. iLesson 9: Break The Rules
Hasnain Baber @

27. iLesson #10: You Only Live Once
Hasnain Baber

28. You Only Live Once
“If today were the last day of my life, would I want to do
what I am about to do today?” And whenever the answer
has been “No” for too many days in a row, I know I need to
change something.”

30. “Don't waste your time liv
someone else's life.
Stay hungry.
Stay foolish.”
- Steve Jobs

31. Thank You Steve!
It’s been an
awesome ride!
Hasnain Baber