2. ABOUT SKILLS
Brand identity development.
I’m Havana. I’m an ex-introvert, animation fanatic, Asian-
American, sociable, creative, analytical, curious, and Character/mascot design.
ambitious dreamer. Entrepreneurship, drive, and Illustration.
innovation fill my heat with joy and I love working with Web graphics.
clients who dream. I’ve been drawing since I was three,
Logo design.
designing since I was 14, making websites since I was
15, and I am proud to say that everything was self- Print design.
taught. It’s a natural passion.
That natural passion has now matured into a love for
creating brand identities. Crafting the experience,
narrative, and look so that the end user can connect with
the brand is a exciting and fulfilling challenge for me.
Even better is when my designs result in viral success
and gets retweeted, shared, and celebrated.
When I am not designing or drawing, I like reading about
international affairs (particularly about the Islamic world),
helping other students start businesses, reading about
evolutionary psychology, and drinking wine with friends.
5. It’s the tiny details that convey the brand’s personality:
Logo design the colors, the curves and shape of the type, the
thickness of its form– logo design chips away at the
unnecessary to create the brand’s signature.
