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Go beyond Post-it’s on a board Håkan Forss Mail: hakan.forss@avegagroup.se Twitter: @hakanforss Blog: http://hakanforss.wordpress.com
“The soul never thinks without a picture.” Aristotle
Håkan Forss – Agile Coach
The Three Ways the Brain Creates Meaning
The Three Ways the Brain Creates Meaning
What do you see?
What do you see?
Whereshould I go
Whereshould I go
Whereshould I go
The Three Ways the Brain Creates Meaning
The Three Ways the Brain Creates Meaning
Lyxfällan TV3
“Each person has an emotional Elephant side and a rational Rider side.You’ve got to reach both” Chip and Dan Heath
“If youcan’tsee it, youreallycan’timprove it.” Alan Shalloway
A good Visual System
Can you tell who has which role?
Real world examples
Real world examples Omitted in online version
Other Visual Systems
Let’s go digital
Which is bigger 1 of 7
Who is the busiest? ? 5 1 9 2 0 3 4

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Go beyond post it’s on a board

Notes de l'éditeur

  1. TED presentation by Tom Wujec titled “The Three Ways the Brain Creates Meaning.“http://www.ted.com/talks/tom_wujec_on_3_ways_the_brain_creates_meaning.htmlWujec has this to say:We make meaning by seeing, by an act of visual interrogation. The lessons for us are three-fold.First, use images to clarify what we're trying to communicate.Secondly make those images interactive so that we engage much more fully.And the third is to augment memory by creating a visual persistence.
  2. TED presentation by Tom Wujec titled “The Three Ways the Brain Creates Meaning.“http://www.ted.com/talks/tom_wujec_on_3_ways_the_brain_creates_meaning.htmlWujec has this to say:We make meaning by seeing, by an act of visual interrogation. The lessons for us are three-fold.First, use images to clarify what we're trying to communicate.Secondly make those images interactive so that we engage much more fully.And the third is to augment memory by creating a visual persistence.
  3. TED presentation by Tom Wujec titled “The Three Ways the Brain Creates Meaning.“http://www.ted.com/talks/tom_wujec_on_3_ways_the_brain_creates_meaning.htmlWujec has this to say:We make meaning by seeing, by an act of visual interrogation. The lessons for us are three-fold.First, use images to clarify what we're trying to communicate.Secondly make those images interactive so that we engage much more fully.And the third is to augment memory by creating a visual persistence.
  4. TED presentation by Tom Wujec titled “The Three Ways the Brain Creates Meaning.“http://www.ted.com/talks/tom_wujec_on_3_ways_the_brain_creates_meaning.htmlWujec has this to say:We make meaning by seeing, by an act of visual interrogation. The lessons for us are three-fold.First, use images to clarify what we're trying to communicate.Secondly make those images interactive so that we engage much more fully.And the third is to augment memory by creating a visual persistence.