HolidayIQ & The Oberoi Bangalore, two iconic brands in the travel domain came together to curate Never Far From Nature, a community meetup celebrating the spirit of wanderlust and the Art of the Garden Hotel in Bangalore.

2. Never Far from Nature
Concept Note
• HolidayIQ.com, India's largest travel community & The Oberoi, Bangalore,
two iconic brands in the field of travel came together to create a platform
for an eclectic bunch of Bangaloreans to meet and celebrate the spirit of
wanderlust
• From city based Diplomats to famed theatre personalities. From CEOs of
corporate organizations to an acclaimed danseuse. From talented fashion
designers to ace photographers. The event saw the crème de la crème of
Bangalore handpicked to come together over a passion for travel, share
anecdotes from their experiences and celebrate the spirit of wanderlust.
• Juxtaposed against the concrete landscape of Bangalore , this specially
curated event played host to conversations, a walk around the property
and food that reflects the green travel and design.

3. Kripal Amanna,
Founder & Managing Editor,
Food Lovers Magazine
Beth Chapman
Active OWC social
event organizer
Ema Trinidad
Founder, ExpatLife
Aslam Gafoor,
GM Marketing - Weber
Eric Lavertu
Consul General of France
Prashanth Prakash
Partner, Accel Partners
Madhu Natarajan
Danseuse
Michelle Salins
Fashion designer
Invitees

4. Invitees
Salamath Sharieff
GM Marketing –
Tommy Hilfiger
Shadi Ganz
Artist , Scientist & Founder
Mammomobile
Sudeep Gurtu
Photographer
Sandhya Aiyer Oza
Pageant Winner & Good
will Ambassador
Klaas Oskam
Managing Director,
Signal Hill
Beate Renninger
Business Coach &
social worker
Jackie Pinto,
Editor –Indulge, The
New Indian Express
Shreedevi Puri
Creative Head – Ganjam
Jewellery

5. Traveller Reactions

8. Metrics -Digital Promotion
Reach 158000
Facebook

9. Twitter Brand Engagement 3000 +
Cumulative YouTube Views 2600 +
Digital Performance

10. Community Activation
Community Newsletter Mailers Engagement
Curtain Raiser Newsletter 82646
Pre Event Update Newsletter 167362
Post Event Vignettes Newsletter 197284
Total Community Reach 447292

11. Total Campaign Reach 609792 +