4. The effort to globalize the internet is just beginning in 2014.
Threat of cyber terrorism and internet security issues will
probably inhibit this initiative. These credible concerns will
likely result in national services monitored by each
homeland government. By 2024 one outcome seems most
imminent, Public Internet. Government run and funded by
American tax dollars it will be equally available to all. I
hope I’m incorrect and we will still enjoy privatized net
neutrality and relative transparency in the United States.
5. Uses and Gratifications Theory
Social behavior theory that states participants use technology to
attain certain goals. Users are empowered by their choices
instead of victims of media effects.
“Three main categories of gratifications:
Content: Uses for the Internet include the need for researching
or finding specific information or material, which are gratified
with content.
Process: Users gain gratification from the experience of
purposeful navigating or random browsing of the Internet in its
functional process.
Social: Uses encompass a wide range of forming and
deepening social ties.”
8. Moore’s Innovation Adoption Rate
In the near future many serious health conditions will be
monitored and possibly remotely controlled by web
enabled medical implants. The “Graying of America “ and
public insurance will necessitate a need for innovative
healthcare procedures. Estimates of more than 72M older
Americans by 2030 almost doubles today’s elderly
population total. By 2024 we will have crossed the chasm
from early adopters to early or late majority adopters.
13. Critical Mass Theory
Universal access is the stage of Critical Mass Theory when
the media has completely saturated the population. In
2014 we have already reached the “tipping point” in which
more users have adopted the technology than not. I
believe by 2024 almost everyone on our planet will be
internet enabled by mobile devices. These users’ will
control almost all aspects of their daily lives with this
technology. A current United Nations’ study has revealed
more people have cell phones than have access to toilets.
That last statistic is a sobering divination of the future priority
of this pervasive media.
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