Gen AI in Business - Global Trends Report 2024.pdf
Double
1. First of all I added my main image, which covers just over half the page so it will
connect the text and image.
2. I then added a pull quote to draw the reader in without reading the article. By putting it
on the image it will be one of the first things the reader looks at.
3. I then added a C for Charlotte which I can put the text inside, this challenges
conventions and I believe is a good different idea that you don’t see all the time.
4. I then mage my C transparent so the text would stand out more and but red around it
so it made it more exciting and attractive.
5. I then decided against the black and thought it was to harsh on the text so changed it
round to red.
6. I then put a drop shadow on the C so it stood out more. Then I added ‘harlotte George’ to
carry on from the ‘C’ making sure the audience fully know who she is.
7. I then decided to add transparent images behind the C to make it more exciting and
really stand out to the audience.
8. Finally I added the text within the C and really highlighted everything, to make it all
stand out to the reader.