Are you considered to be the "local expert" in your local market? Engaging members of your community as a friend and neighbor, not just a real estate professional, is the best way to set yourself apart from the competition. Here are the top 5 local marketing tactics that can help you better connect with your community.

1. 5 Local Marketing Tactics
to Connect with
YOUR Community

2. Eighty-five percent of consumers are searching for local services
online. Are they finding you? To engage with your neighbors and establish
yourself as the local real estate expert, consider these five marketing
tactics.
*Source: ReachLocal.com

3. 1. Get Personal.
Make It About Them.
Think Local.
Find out what people are talking about around town and start conversations about
things that matter most to them to increase your stake in the community.

4. 2. Eat Local
Shop Local.
Love Local.
2. Eat Local.
Shop Local.
Love Local.
Do as the locals do - eat, shop and buy locally. Share your opinions and solutions
to problems and show that you aren’t just an agent but a person who cares for
and loves the community just like them.

5. 3. Roll Up Your Sleeves.
Help Your Community.
Prove that you have your community’s best interests at heart by donating your time
to local events. Attend charity functions, school car washes, church bazaars, offer to lend a
hand and make friends.

6. 4. Share Local Content,
Events and Photos on Your
Social Networks
It’s important to create a following on your social channels. Post about local news, events,
favorite local spots and of course photos of familiar local sites and engage with their posts too!

7. 5. Get Local
Recommendations
From Your Neighbors.
Word of mouth recommendations influence consumers the most, so share endorsements
from your neighbors to enhance your visibility across all of your marketing channels

8. As mobile usage continues to overtake desktop this year, incorporating these tactics and
investing in advanced technology like responsive design websites, that adapt your content
to all devices, will help you reach more consumers and grow your network in no time! To
amplify you local content and web strategy using responsive design technology like Homes
Connect FusionTM, call us at 888-510-8795 to get started or visit connect.homes.com!
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