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IBM Systems and Technology Group                                                                           Media and Entertainment
Smarter Computing




                                                         Roland-Garros 2011:
                                                         26 years of partnership
                                                         Smarter computing from IBM helps turn the simple
                                                         action of hitting a ball over a net into an event that
                                                         captivates millions of people worldwide


                                                         For 26 years now, the Fédération Française de Tennis and IBM have
                                                         been working hand in hand to make Roland-Garros one of the world’s
             Overview                                    most exciting sports events. As the Official Information Technology and
             The challenge facing the                    Internet Partner for Roland-GarrosOpen – and for all the other Grand
             Fédération Française de Tennis              Slam championships – IBM is committed to efficient and innovative
             (FFT)
             To couple innovation and performance        data collecting, processing and transmission: statistics, scores, serve
             with green commitment to increase           speeds and TV graphics.
             the tournament’s global visibility while
             reducing its environmental footprint in a
                                                         The official website, www.rolandgarros.com, available in English and
             secure environment.
                                                         French, reflects the partnership’s growing success. One of IBM and
                                                         the FFT’s prime objectives is to make the tournament accessible to the
                                                         greatest number of users possible and to draw fans into the heart of the
                                                         action while reinforcing their environmental commitment

                                                         More data for enhanced analysis
                                                         IBM solutions help to capture, analyze and distribute data on every
                                                         aspect of the French Open. From scores to schedules to player statistics
                                                         and serve speeds, a vast sea of data is captured and collated in real time
                                                         for officials, media and fans, both in the arena and around the world.
                                                         All this information enables the players and trainers to measure their
                                                         impressions against reality in order to improve their performance, and
                                                         the fans to enjoy an immersive experience of the French Open.

                                                         Every year, the channels by which fans can access information are
                                                         enriched. In 2011, iPad and iPhone owners will benefit from live
                                                         scores, videos and statistics thanks to a Roland Garros-dedicated
                                                         application (jointly developed by IBM and Orange), and the official site
                                                         has been fine-tuned to be compatible with the iPad format. Naturally,
                                                         the m.rolandgarros.com mobile site is still available to smartphones.
                                                         This year, television viewers will also be able to discover the new
                                                         possibilities offered by connected TVs based on the new HbbTV
                                                         standard through an interactive application.

                                                         Technology in the arena
                                                         IBM Scoring System
                                                         The primary function of the IBM Scoring System is to collect data
                                                         from all courts using radars and scorers, and then to store this data on a
                                                         server, to calculate all relevant statistics and distribute them to all types
                                                         of media – Internet, television, mobile. IBM produces graphics for 175
                                                         TV channels worldwide by consolidating the statistics in real time for
                                                         each of the broadcast matches. More than 50 overlays integrating data
                                                         from the scoring database are available and displayed on the screens.
IBM Systems and Technology Group                                                                              Media and Entertainment
Smarter Computing




                                                              Speed serve system
                                                              One of the most visible solutions, the IBM courtside radar gun captures
                The solution                                  the speed of a serve, immediately transmitting it to the IBM scoring
           •	   Collecting, processing and dispatching        database and displaying the information courtside. Consisting of
                massive volumes of data about matches,        two electronic displays, this system includes custom-built radars and
                statistics, scores, ball speed, TV graphics   dedicated software for collecting serve speed, direction and other useful
                etc., in an efficient and innovative way to
                meet the players and fans’ expectations.      data for statistics.
           •	   Leveraging Cloud Computing by means
                of a comprehensive, dynamic and smart         Emergence of connected TV
                infrastructure solution, further enhanced     New in 2011, the development of connected TV is accelerating with
                in 2010 following migration to a new
                Green Data Center
                                                              the introduction of the recent HbbTV standard. For the first time
           •	   New service on official website               ever, IBM is offering an interactive application, operated with a remote
                www.rolandgarros.com: the IBM                 control that allows users to know more about the players, catch up on
                PointStream application to track and
                                                              the latest tournament news and view the statistics while watching the
                analyze matches in real time.
           •	   New distribution modes: iPhone and iPad       matches. Viewers can also personalize the data they receive and access
                dedicated applications, a site for mobile     additional information on the images being broadcast. This application
                phones, an interactive application to         was designed using the agile development platform WebSphere sMash
                leverage the new web-connected TVs and
                links to Facebook and Twitter                 in a Cloud environment, which reduced and facilitated development
           •	   Preventing attacks and intrusions with        work considerably.
                the IBM Internet Security Systems (ISS)
                platform, dedicated to risk prevention as
                well as network and web server security
                management.
IBM Systems and Technology Group                                                                            Media and Entertainment
Smarter Computing




                                                            Taking it beyond the arena
                                                            rolandgarros.com
                Business Benefits                           In conjunction with the FFT, IBM designs, develops and hosts the
           •	   A sustainable approach thanks to            state-of-the-art French Open website. More than ever, fans want to be a
                optimized systems based on IBM              part of the tournament, even if they are not able to attend. With a more
                hardware, with virtualization helping
                                                            engaging, more immersive and more personalized user experience,
                to minimize energy consumption and
                maximize server consolidation in the        rolandgarros.com is attracting a huge number of online fans through
                Green Data Center.                          integration with social networking applications like Facebook and
                                                            Twitter and by offering them a chance to comment on articles and
           •	   An infrastructure designed to support,
                throughout the 15-day French Open,          photos. The interactive, media-rich online experience of rolandgarros.
                traffic 100 times heavier than the year-    com allows fans to listen to live radio, review highlights of the day’s
                round figure.                               play, read blogs and follow the scores from every court as the action
           •	   A constantly enriched website, which        happens. It is not surprising that this site was a resounding success last
                drew over 9.3 million Internet users in     year, with over 9.3 million unique users.
                2010 for more than 333 million page views
                (an increase of 47 percent compared to      IBM Point Stream
                2008) and a shift to support new media,
                offering users new insights.                New in 2011, the IBM PointStream application allows users to
                                                            track matches in real time on vivid graphics and to view the statistics
           •	   Real-time security management,              calculated throughout the game. By clicking on a spot, you get all the
                automatic detection of threats, reduced
                costs of security through a centralized     details to better understand the match highlights. IBM PointStream has
                approach.                                   become an essential, extremely powerful data analysis tool that tennis
                                                            fans can use during and after the match to enable unique insights.

                                                            IBM SlamTracker
                                                            SlamTracker provides users with an increased level of personalization
                                                            and interactivity, allowing them to follow their favorite players using an
                                                            interactive draw and to track individual matches in as they progress.

                                                            Featured Matches
                                                            This interface, enhanced in 2011, gives real-time access to what is
                                                            happening, what has happened and what is about to happen.

                                                            Mobile
                                                            Fans can stay up to date with Roland-Garros wherever they are
                                                            using their mobile phones, smartphones or digital tablets. Thanks
                                                            to the new dedicated iPad application, the iPhone application
                                                            (both jointly developed by IBM and Orange) and the mobile site
                                                            (m.rolandgarros.com), real-time scores, videos, schedules, draws and
                                                            player information are available to everyone.

                                                            Smarter, more energy-efficient technology
                                                            IBM has been the official technology partner for the French Open for
                                                            26 years, and over time, this type of partnership has been extended
                                                            to all four Grand Slam tournaments. This cycle of events triggers
                                                            a constant stream of innovation, generating smarter and greener
                                                            technology year after year.
IBM Systems and Technology Group                                                                         Media and Entertainment
Smarter Computing




                                                       Harnessing Cloud Computing
                                                       The official French Open website is supported by multiple
             Solution Components                       geographically-dispersed server farms, virtualized as one. In 2006, 60
             Software                                  servers were required to cope with the 100-fold increase in traffic that
             •	   IBM® Tivoli® Monitoring              the site experiences during the Open. Now, Cloud based services are
             •	   IBM Director Active Energy Manager
                                                       utilized to allocate the appropriate capacity to support the tournament,
             Servers                                   based on IBM System x and IBM POWER7 processor-based servers.
             •	   IBM System x®                        This technology, which boosts performance while reducing energy
             •	   IBM POWER7® based servers
                                                       usage, opens up completely new horizons by providing the ideal
                                                       platform for each of the workloads generated by the website.

                                                       Through virtualization, energy demand has been reduced by up to 40
                                                       percent and cooling demand by up to 48 percent. Moreover, IBM has
                                                       implemented IBM Tivoli® Monitoring and IBM Direct Active Energy
                                                       Manager in monitoring mode and is adjusting CPU clock speed during
                                                       non-busy times to further reduce energy demands.

                                                       The platform, in secured, private Cloud Computing mode and shared
                                                       with the other Grand Slam events, enables the FFT to access the
                                                       services according to tournament needs. This flexible technology allows
                                                       the rapid creation and dynamic allocation of the resources required
                                                       for the tournament while offering transparent and real-time access
                                                       to a multitude of media (Internet, mobile, smartphones, tablets and
                                                       television). In addition, throughout the development and preparation
                                                       phase of the new site, the IBM Enterprise Cloud for Roland-Garros
                                                       Development &Testing solution allows:
                                                       •	 reduced operation costs

                                                       •	 system allocation or deallocation according to evolving needs

                                                       •	 improved resiliency.

                                                       Year after year, IBM provides new services and handles increased traffic
                                                       while reducing cost, floorspace requirements and energy consumption.

                                                       Managing risk proactively
                                                       The IBM Internet Security Systems Solution has been deployed in the
                                                       three centers that make up the site’s infrastructure, enabling:
                                                       •	 real-time preventive analysis of vulnerabilities before the infrastructure

                                                          is compromised by potential system attacks
                                                       •	 automatic detection of all threats, anomalies and infringements of

                                                          security rules
                                                       •	 immediate assessment of attack impact

                                                       •	 vulnerability management and protection

                                                       •	 the reinforcement of protective barriers in addition to the firewalls and

                                                          other existing technologies.

                                                       With IBM Internet Security Systems, the Roland-Garros website
                                                       benefits from an integrated, proactive approach to security. Combined
                                                       with centralized monitoring of the entire infrastructure, this solution
                                                       offers additional benefits: cost control, compliance with regulations.
IBM Systems and Technology Group                                                                             Media and Entertainment
Smarter Computing




                                                            Tomorrow’s “Green” Data Center
                                                            IBM now provides the four Grand Slam tournaments with one of the
           “(The Cloud Computing                            world’s most sophisticated data centers in the world. As a result, Roland
            architecture) marks the                         Garros benefits from a more eco-friendly, energy-efficient solution for
            culmination of the FFT’s                        managing and hosting its data and strategic infrastructure. Floor space
                                                            has been reduced by 54 percent and energy demand, by 38 percent in
            efforts seeking primarily                       this green, innovative data center! The Maximo heat map implemented
            to achieve simplification,                      in the data center allows instant detection and fast adjustment of energy
            greater flexibility,                            waste. Thanks to this technology, IBM offers the highest possible level
                                                            of security, availability and automation while minimizing the carbon
            reinforced security and                         footprint.
            reduced production
            costs through smarter                           Roland-Garros, resolutely committed to innovation
                                                            According to Gilbert Ysern, FFT & Roland Garros General Manager,
            computing.”                                     “IT systems are becoming increasingly light and precise.” He explains
                                                            that Cloud Computing architecture “marks the culmination of the
             — Gilbert Ysern, FFT & Roland Garros General   FFT’s efforts seeking primarily to achieve simplification, greater
             Manager
                                                            flexibility, reinforced security and reduced production costs through
                                                            smarter computing.” By supporting the French Open’s growing reach
                                                            since 1985, IBM has helped turn this international tournament into an
                                                            event resolutely committed to innovation, to the great satisfaction of
                                                            fans and tennis players all around the world.

                                                            For more information
                                                            To learn more about any of the solutions in this case study, please visit:
                                                            ibm.com/rolandgarros

                                                            To learn more about smarter computing from IBM and how we can
                                                            help you integrate, automate, secure and transform your IT, contact
                                                            your IBM sales representative or IBM Business Partner, or visit:
                                                            ibm.com/smartercomputing
© Copyright IBM Corporation 2011

Compagnie IBM France
17, avenue de l’Europe
92275 Bois-Colombes cedex - France

Produced in France
May 2011
All Rights Reserved

IBM, the IBM logo, ibm.com, Tivoli, System x and POWER7 are trademarks of
International Business Machines Corporation, registered in many jurisdictions
worldwide. A current list of other IBM trademarks is available on the Web at
“Copyright and trademark information” at: ibm.com/legal/copytrade.shtml.

References in this publication to IBM products, programs or services do not imply
that IBM intends to make these available in all countries in which IBM operates. Any
reference to an IBM product, program or service is not intended to imply that only
IBM’s product, program or service may be used. Any functionally equivalent product,
program or service may be used instead.

All customer examples cited represent how some customers have used IBM products
and the results they may have achieved. Actual environmental costs and performance
characteristics will vary depending on individual customer configurations and
conditions.

IBM hardware products are manufactured from new parts, or new and used parts.
In some cases, the hardware product may not be new and may have been previously
installed. Regardless, IBM warranty terms apply.

This publication is for general guidance only.

Photographs may show design models.

         Please Recycle


                                                               XSC03095-FREN-00

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Roland-Garros 2011: 26 years of partnership

  • 1. IBM Systems and Technology Group Media and Entertainment Smarter Computing Roland-Garros 2011: 26 years of partnership Smarter computing from IBM helps turn the simple action of hitting a ball over a net into an event that captivates millions of people worldwide For 26 years now, the Fédération Française de Tennis and IBM have been working hand in hand to make Roland-Garros one of the world’s Overview most exciting sports events. As the Official Information Technology and The challenge facing the Internet Partner for Roland-GarrosOpen – and for all the other Grand Fédération Française de Tennis Slam championships – IBM is committed to efficient and innovative (FFT) To couple innovation and performance data collecting, processing and transmission: statistics, scores, serve with green commitment to increase speeds and TV graphics. the tournament’s global visibility while reducing its environmental footprint in a The official website, www.rolandgarros.com, available in English and secure environment. French, reflects the partnership’s growing success. One of IBM and the FFT’s prime objectives is to make the tournament accessible to the greatest number of users possible and to draw fans into the heart of the action while reinforcing their environmental commitment More data for enhanced analysis IBM solutions help to capture, analyze and distribute data on every aspect of the French Open. From scores to schedules to player statistics and serve speeds, a vast sea of data is captured and collated in real time for officials, media and fans, both in the arena and around the world. All this information enables the players and trainers to measure their impressions against reality in order to improve their performance, and the fans to enjoy an immersive experience of the French Open. Every year, the channels by which fans can access information are enriched. In 2011, iPad and iPhone owners will benefit from live scores, videos and statistics thanks to a Roland Garros-dedicated application (jointly developed by IBM and Orange), and the official site has been fine-tuned to be compatible with the iPad format. Naturally, the m.rolandgarros.com mobile site is still available to smartphones. This year, television viewers will also be able to discover the new possibilities offered by connected TVs based on the new HbbTV standard through an interactive application. Technology in the arena IBM Scoring System The primary function of the IBM Scoring System is to collect data from all courts using radars and scorers, and then to store this data on a server, to calculate all relevant statistics and distribute them to all types of media – Internet, television, mobile. IBM produces graphics for 175 TV channels worldwide by consolidating the statistics in real time for each of the broadcast matches. More than 50 overlays integrating data from the scoring database are available and displayed on the screens.
  • 2. IBM Systems and Technology Group Media and Entertainment Smarter Computing Speed serve system One of the most visible solutions, the IBM courtside radar gun captures The solution the speed of a serve, immediately transmitting it to the IBM scoring • Collecting, processing and dispatching database and displaying the information courtside. Consisting of massive volumes of data about matches, two electronic displays, this system includes custom-built radars and statistics, scores, ball speed, TV graphics dedicated software for collecting serve speed, direction and other useful etc., in an efficient and innovative way to meet the players and fans’ expectations. data for statistics. • Leveraging Cloud Computing by means of a comprehensive, dynamic and smart Emergence of connected TV infrastructure solution, further enhanced New in 2011, the development of connected TV is accelerating with in 2010 following migration to a new Green Data Center the introduction of the recent HbbTV standard. For the first time • New service on official website ever, IBM is offering an interactive application, operated with a remote www.rolandgarros.com: the IBM control that allows users to know more about the players, catch up on PointStream application to track and the latest tournament news and view the statistics while watching the analyze matches in real time. • New distribution modes: iPhone and iPad matches. Viewers can also personalize the data they receive and access dedicated applications, a site for mobile additional information on the images being broadcast. This application phones, an interactive application to was designed using the agile development platform WebSphere sMash leverage the new web-connected TVs and links to Facebook and Twitter in a Cloud environment, which reduced and facilitated development • Preventing attacks and intrusions with work considerably. the IBM Internet Security Systems (ISS) platform, dedicated to risk prevention as well as network and web server security management.
  • 3. IBM Systems and Technology Group Media and Entertainment Smarter Computing Taking it beyond the arena rolandgarros.com Business Benefits In conjunction with the FFT, IBM designs, develops and hosts the • A sustainable approach thanks to state-of-the-art French Open website. More than ever, fans want to be a optimized systems based on IBM part of the tournament, even if they are not able to attend. With a more hardware, with virtualization helping engaging, more immersive and more personalized user experience, to minimize energy consumption and maximize server consolidation in the rolandgarros.com is attracting a huge number of online fans through Green Data Center. integration with social networking applications like Facebook and Twitter and by offering them a chance to comment on articles and • An infrastructure designed to support, throughout the 15-day French Open, photos. The interactive, media-rich online experience of rolandgarros. traffic 100 times heavier than the year- com allows fans to listen to live radio, review highlights of the day’s round figure. play, read blogs and follow the scores from every court as the action • A constantly enriched website, which happens. It is not surprising that this site was a resounding success last drew over 9.3 million Internet users in year, with over 9.3 million unique users. 2010 for more than 333 million page views (an increase of 47 percent compared to IBM Point Stream 2008) and a shift to support new media, offering users new insights. New in 2011, the IBM PointStream application allows users to track matches in real time on vivid graphics and to view the statistics • Real-time security management, calculated throughout the game. By clicking on a spot, you get all the automatic detection of threats, reduced costs of security through a centralized details to better understand the match highlights. IBM PointStream has approach. become an essential, extremely powerful data analysis tool that tennis fans can use during and after the match to enable unique insights. IBM SlamTracker SlamTracker provides users with an increased level of personalization and interactivity, allowing them to follow their favorite players using an interactive draw and to track individual matches in as they progress. Featured Matches This interface, enhanced in 2011, gives real-time access to what is happening, what has happened and what is about to happen. Mobile Fans can stay up to date with Roland-Garros wherever they are using their mobile phones, smartphones or digital tablets. Thanks to the new dedicated iPad application, the iPhone application (both jointly developed by IBM and Orange) and the mobile site (m.rolandgarros.com), real-time scores, videos, schedules, draws and player information are available to everyone. Smarter, more energy-efficient technology IBM has been the official technology partner for the French Open for 26 years, and over time, this type of partnership has been extended to all four Grand Slam tournaments. This cycle of events triggers a constant stream of innovation, generating smarter and greener technology year after year.
  • 4. IBM Systems and Technology Group Media and Entertainment Smarter Computing Harnessing Cloud Computing The official French Open website is supported by multiple Solution Components geographically-dispersed server farms, virtualized as one. In 2006, 60 Software servers were required to cope with the 100-fold increase in traffic that • IBM® Tivoli® Monitoring the site experiences during the Open. Now, Cloud based services are • IBM Director Active Energy Manager utilized to allocate the appropriate capacity to support the tournament, Servers based on IBM System x and IBM POWER7 processor-based servers. • IBM System x® This technology, which boosts performance while reducing energy • IBM POWER7® based servers usage, opens up completely new horizons by providing the ideal platform for each of the workloads generated by the website. Through virtualization, energy demand has been reduced by up to 40 percent and cooling demand by up to 48 percent. Moreover, IBM has implemented IBM Tivoli® Monitoring and IBM Direct Active Energy Manager in monitoring mode and is adjusting CPU clock speed during non-busy times to further reduce energy demands. The platform, in secured, private Cloud Computing mode and shared with the other Grand Slam events, enables the FFT to access the services according to tournament needs. This flexible technology allows the rapid creation and dynamic allocation of the resources required for the tournament while offering transparent and real-time access to a multitude of media (Internet, mobile, smartphones, tablets and television). In addition, throughout the development and preparation phase of the new site, the IBM Enterprise Cloud for Roland-Garros Development &Testing solution allows: • reduced operation costs • system allocation or deallocation according to evolving needs • improved resiliency. Year after year, IBM provides new services and handles increased traffic while reducing cost, floorspace requirements and energy consumption. Managing risk proactively The IBM Internet Security Systems Solution has been deployed in the three centers that make up the site’s infrastructure, enabling: • real-time preventive analysis of vulnerabilities before the infrastructure is compromised by potential system attacks • automatic detection of all threats, anomalies and infringements of security rules • immediate assessment of attack impact • vulnerability management and protection • the reinforcement of protective barriers in addition to the firewalls and other existing technologies. With IBM Internet Security Systems, the Roland-Garros website benefits from an integrated, proactive approach to security. Combined with centralized monitoring of the entire infrastructure, this solution offers additional benefits: cost control, compliance with regulations.
  • 5. IBM Systems and Technology Group Media and Entertainment Smarter Computing Tomorrow’s “Green” Data Center IBM now provides the four Grand Slam tournaments with one of the “(The Cloud Computing world’s most sophisticated data centers in the world. As a result, Roland architecture) marks the Garros benefits from a more eco-friendly, energy-efficient solution for culmination of the FFT’s managing and hosting its data and strategic infrastructure. Floor space has been reduced by 54 percent and energy demand, by 38 percent in efforts seeking primarily this green, innovative data center! The Maximo heat map implemented to achieve simplification, in the data center allows instant detection and fast adjustment of energy greater flexibility, waste. Thanks to this technology, IBM offers the highest possible level of security, availability and automation while minimizing the carbon reinforced security and footprint. reduced production costs through smarter Roland-Garros, resolutely committed to innovation According to Gilbert Ysern, FFT & Roland Garros General Manager, computing.” “IT systems are becoming increasingly light and precise.” He explains that Cloud Computing architecture “marks the culmination of the — Gilbert Ysern, FFT & Roland Garros General FFT’s efforts seeking primarily to achieve simplification, greater Manager flexibility, reinforced security and reduced production costs through smarter computing.” By supporting the French Open’s growing reach since 1985, IBM has helped turn this international tournament into an event resolutely committed to innovation, to the great satisfaction of fans and tennis players all around the world. For more information To learn more about any of the solutions in this case study, please visit: ibm.com/rolandgarros To learn more about smarter computing from IBM and how we can help you integrate, automate, secure and transform your IT, contact your IBM sales representative or IBM Business Partner, or visit: ibm.com/smartercomputing
  • 6. © Copyright IBM Corporation 2011 Compagnie IBM France 17, avenue de l’Europe 92275 Bois-Colombes cedex - France Produced in France May 2011 All Rights Reserved IBM, the IBM logo, ibm.com, Tivoli, System x and POWER7 are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. A current list of other IBM trademarks is available on the Web at “Copyright and trademark information” at: ibm.com/legal/copytrade.shtml. References in this publication to IBM products, programs or services do not imply that IBM intends to make these available in all countries in which IBM operates. Any reference to an IBM product, program or service is not intended to imply that only IBM’s product, program or service may be used. Any functionally equivalent product, program or service may be used instead. All customer examples cited represent how some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions. IBM hardware products are manufactured from new parts, or new and used parts. In some cases, the hardware product may not be new and may have been previously installed. Regardless, IBM warranty terms apply. This publication is for general guidance only. Photographs may show design models. Please Recycle XSC03095-FREN-00