This document provides an overview of broadband adoption trends and the impact of broadband. It discusses how broadband adoption has increased to 70% and how those with broadband do more online activities and spend more time online. It also summarizes trends in wireless connectivity and mobile internet use, noting that digital divides are shrinking. Additionally, it reviews the rise of social networking and factors correlated with broadband adoption and resistance. Suggestions are provided for how to convince non-users to adopt broadband, focusing on relevance, digital literacy, and the value of jobs, health resources, learning, government services, and news online.