Mobile marketing sales presentation

Anthony Thompson
MOBILE MARKETING CONSULTING
Needanappmade.com is a mobile consulting firm that offers a
full range of services to engineer a successful revenueenhancing mobile marketing campaign for your business.

Revenues
Revenues are guaranteed and we provide
services on an incentive scheme to ensure
that the value you receive is maximized.

MOBILE MARKETING SOLUTIONS

Technology
As experts in the field, we bring cutting-edge
mobile technology delivering campaigns that
wow customers ensuring top notch
conversion rates.

WWW.NEEDANAPPMADE.COM

Personality
We are real people working with real clients
who have real customers. We value each
client and create customized products to fit
your business.

WHY THE URGENCY…
 There are 6.8 billion people on the planet. 5.1 billion of
them own a cell phone, but only 4.2 billion own a
toothbrush.
Source: Mobile Marketing Association Asia

 91% of people keep their phone within 3 feet of
themselves, 24 hours a day, 365 days per year.
Source: Morgan Stanley

 3 out of 5 searches are done using a mobile phone.
 70% of all mobile searches result in action within 1
hour.

Source: Mobile Marketer


START SEEING PROFITS
 If your business is not

taking advantage of the
Mobile ad space, you’re
missing out on the
hottest trend that’s
getting small businesses
seeing profits again.


INTRODUCTION



WHO WE ARE…

www.Needanappmade.com

We are a mobile marketing Consulting firm that creates
campaigns for businesses via various channels to ensure
effectiveness and revenue generation.
We have built our company around our clients by taking
the time to personalise their mobile marketing campaigns
to fit their needs.
We are a full service firm offering mobile websites, landing pages
and mobile apps to allow your business to reach customers through
multiple channels



THE DOUBLE THREAT



HIT CUSTOMERS FROM BOTH
ANGLES

1

Mobile Website or
Landing Page

2

Mobile Apps


DOMINATE THE COMPETITION
 Most businesses do not have any of the above
 Some use a maximum of 1 or 2 of the
channels to reach customers
 Rarely do businesses use apps but the market
has exploded
 Beat your competitors and dominate the
market by reaching your customers via 2
channels

MOBILE
WEBSITE



WHY MOBILE?
 FACT: Customers are using mobile to find your
competition

Source: Google "Understanding Smartphone Users," 2011


WHERE’S YOUR PHONE?
It takes 26 hours for the
average person to
report a lost wallet. It
takes 68 minutes for
them to report a lost
phone.
Source: Unisys


TV
 There are

MORE mobile
phones on the
planet than
there are TVs
Source: Jupiter


MOBILE SEARCH
 70% of all mobile searches

result in action within 1 hour
Source: Mobile Marketer

 Mobile coupons get 10 times
the redemption rate of
traditional coupons
Source: Borrell Associates


Infographic courtesy of
InfographicIgnition

WHERE’S YOUR PHONE?
91% of all U.S.
citizens have their
mobile device
within reach 24/7
Source: Morgan Stanley

9%
91%


WHERE SHALL WE GO??
 Searching for local businesses is
the #1 way people use smart
phones
source: google

 …unfortunately normal

websites look sloppy and are
hard to use on small mobile
screens


BE HONEST, YOUR SITE SU…


HOW CUSTOMERS BENEFIT











User friendly
Loads fast
Easy to see
Easy to read
Easy to take action
Easy to find your location
Special offers and coupons
Drives targeted traffic that
wants to buy
Online retailers - a mobile site
can increase consumer
engagement by 85%
Website visitors are 51% more
likely to do business with an
online retailer with a mobile site

Non Mobile Website


Mobile Website

MOBILE
LANDING PAGE



LANDING PAGES

Don’t want a
full-blown website?

LANDING PAGE BENEFITS
1.
2.
3.
4.
5.
6.

To the point
Effective conversions
Testing ground prior to full-blown sites
Less expensive
Integrated with tap-to-call, SMS, & e-mail
technology
New options to integrate with Facebook, Twitter
& YouTube


TAP2CALL INTEGRATION
Click once and customers can ring you automatically!


SMS INTEGRATION
Customers click to be added to your promotional list!


E-MAIL INTEGRATION
Customers enter their e-mail to be added to your list!


SOCIAL MEDIA LANDING PAGE
1. New technology to integrate mobile landing
2.
3.

pages with Facebook, Twitter & YouTube
Fuses the two hottest markets together
Enables maximal exposure & marketing with the
best targeted reach


FACEBOOK INTEGRATION
Customers become fans or like a page with one click!


TWITTER INTEGRATION

Customers Tweet about your business with one click!


YOUTUBE INTEGRATION

Customers see a video about your business!


MOBILE
APPS



WHY MOBILE APPS?
 FACT: Mobile app downloads will reach76.9 billion in
2014

 And will generate £35 billion in sales
Source: IDC

 Mobile apps provide the best mobile experience
possible to consumers


WHY MOBILE APPS?
 FACT: Your customers prefer apps over mobile websites
Sources: comScore, Alexa, Flurry Analytics, 2012


WHY THE RUSH??
 In just over 3 years, over 20 billion apps

have been downloaded between iPhone
and Android devices
 40% of all Google Maps traffic is from
mobile phones
 100 Billion “PUSH” Notifications sent

QR CODES
 Are like “barcodes” in that you





scan them with your mobile phone
anywhere that it is placed
Once scanned, customer
immediately sees either a coupon,
website, or other interactive
image
Code is linked to your mobile
website
Place in Ads, Direct Mail, In-Store,
Magazines, or other medians
Used only with SmartPhones

Scan this QR Code with your
Smartphone for quick access to our
mobile website.
Make reservations, see our menu, or
order take-out from your mobile phone
with click2call ordering!


LOYALTY COUPON QR CODES
 GPS coupons based on location
 Customers ‘check in’



to receive special
offers when near
your location
14 million Americans
scanned QR codes in
July 2011


GOOGLE+ LOCAL
 Allows customers to easily
find you
 Drives customers who
already have interest
 Great review scores
increase your credibility,
image and reputation
 Get quality feedback


PUSH NOTIFICATIONS
 Inform customers about:
– Coupons
– Offers
– Simple updates about
your business


SOCIAL NETWORKING APPS
 Link customers to
Facebook or
Twitter fan or
follower pages

 40% of social

media users access
sites via their
mobile device


SIMPLE AS INFO
 Simple app just

giving info
 Info on products
and services
 Restaurant menus
 Multiple formats:
PDF or text

CUSTOMISED APPS
Selection of services offered:

QR codes
Loyalty programs
Google+ Local
Reputation management
Push notifications
Social media creation and links
Information apps


OUR SPECIAL OFFER #1
Mobile Website
Basic plan starts with 7 pages
Includes custom graphics and designs
Google Maps feature for easy accessibility
Click2Call feature for instant connection
Bonus: QR Code Generator


.

Mobile Landing Page
One Tap2Call, SMS or E-mail landing page
Option to upgrade to a mobile website for a
discount at a later date

.


Social Media Mobile Landing Page
One Facebook, Twitter or YouTube landing page
Option to upgrade to a mobile website for a
discount at a later date

.


Customised Web App
Consultation to determine targeted web app
Web app creation
Hosting for mobile site
Facebook and Twitter pages
Push notifications, information apps and other
options/services available


.

NEXT STEPS



CONTACT US TODAY!
 Need An App Made
 Discuss specifics including customizations or
additional offers
 Contact Ian Rowe :

– Phone: (0121) 286-4298
– Email: Sales@needanappmade.com
– Website: www.Needanappmade.com


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