The document provides instructions for a 5-day lesson plan on designing logos. It defines key terms related to logo and graphic design. It outlines the design process which includes defining the problem, researching, brainstorming, developing solutions, getting feedback, and improving the design. Each day of the plan is described in detail, with Day 1 focusing on defining the problem, Day 2 on brainstorming and sketching ideas, Day 3 on sharing ideas with peers for feedback, Day 4 on improving the design, and Day 5 on finalizing and sharing the work. Examples of student logos and guidelines for peer critique are also provided.

1. Logo Design
http://webneel.com/webneel/blog/55-creative-logo-designs-hidden-messages-find-it-now
http://stocklogos.com/topic/7-most-famous-logos-and-how-they-were-created

15. Design a logo
• Your own logo
• New World Cup Logo
• Summer Olympics Logo

21. Vocabulary
• Logo- A visual symbol for a person or a
company
• Graphic Design- a form of visual art in which
artist combine text and pictures for books,
magazines, packaging
• Design Process- a step by step process
used by artist and designers
• Typography- art and technique of choosing
and arranging fonts

22. 1. Define the problem
2. Collect information/research
3. Brainstorm and analyze ideas
4. Develop solutions/ build a test
model
5. Present and receive feedback
6. Improve your design

23. Process
Day 1 Define the problem
Hwrk Research and collect information
Day 2 Brainstorm, develop solutions,sketch
ideas
Day 3 Present ideas to peers
Day 4 Improve design
Day 5 Share with peers and final work day

24. Day 1 Define the problem
What are you trying to show the audience?
What can your logo tell us about your problem?
How can you make a logo that is beautiful?
How can you make a logo that gets people’s attention?
How can you make a logo that is simple and easy to
remember?
Would somebody be able to describe your logo to another
person after seeing it a few times?

25. Homework- Research
On your own time use the website to help you.
Look at successful logos for ideas.
Find pictures you can use in your work.
Choose or create a font.
Bring the paper and work to the next class.

26. Day 2- Brainstorm and sketch
Fill the entire page with ideas
You can put idea for all three problems
Don´t worry about if you like it or not, just do it.
Once you run out of ideas look through your
work, combine ideas you like, find new ideas

27. Day 2- From sketches to rough draft
Once you have finished sketching and
planning start a rough draft
You will share your sketches and draft with
friends next class

28. Examples from Thomas Elementary and Professor Zach Stoller
http://thomaselementaryart.blogspot.com.br/2013/10/5th-grade-personal-logos.html

29. Day 3- Share ideas and feedback
Peer to peer review
TAG!
T ---Tell something you like
A ---Ask a question
G ---Give a positive suggestion

30. Peer critique
art critique http://suffieldart.blogspot.com.br/2013/04/art-critique-5th-grade-style.html
http://www.theartofed.com/2010/12/05/how-to-talk-to-kids-about-art/