Everyone's talking about the Social Enterprise - to leverage social media to connect with customers, partners and employees like never before.

1. Enabling The Social Enterprise
IT’s Strategic Role
Trae Chancellor, V.P. Global Enterprise Strategy
Twitter @traellor

2. Social Enterprise Architecture
do.com sites portals communities native HTML5
Chatter Finance
Social Customer
Sales Profile Desk.com
APIs / integration
Service Custom Apps
radian6
Marketing AppExchange ERP
Rypple Remedyforce
Data.com
Force.com Site.com Heroku HRMS
Database.com
Any Social trusted, multi-tenant infrastructure
Network Any System

3. A Beginner’s Mind - IGNITE

4. We Run Our Business in the Cloud
Human Capital Customer Sales & Enterprise Compliance
Finance Development
Management Service Marketing Infrastructure and Risk
Performance Coupa Service Cloud Sales Cloud Salesforce Ideas Chatter Audit Controls
Management Procurement Management
Customer Portal Opportunity to Agile Scrum and Content
Time-off Manager Concur T&E Quote Bug Tracking Patent
Manager Knowledge IT Help Desk Applications
Volunteer Tracking Quote to Cash R&D Programs
Manhattan Lease Answers and Resources IT Assets
Recruiting Management Contract Mgmt
Management Twitter for Service Quality Live Ops
Ruesch Payment Cloud Checkout (e- Assurance Test
Kelly Contingent Services commerce) Automation Google Docs
Worker Outsourcing SLA &
Oracle eBusiness Entitlements Conference & Omniture Web
Workday HCM Suite Financials Event Mgmnt Analytics
Appirio Services
Salary.com Salary Sabrix for Tax Management Google AdWords Business Objects
Manager
Hyperion Plateau Learning Click to Dial (CTI) OpenCms Web
ADP payroll Financial Management CMS
Planning Xactly Sales
Comp Ping Identity Mgmt
Skipjack Payment Microsoft Exchange
Legend Processing
Salesforce.com products Oracle Process
Built on Force.com Comergent Manager
SAAS/PAAS Products Configurator
On Premise Applications Cisco Call Manager

5. Facebook’s Use of Salesforce Sales Cloud Force.com
Service Cloud heroku
Sales Marketing Facebus
HR
Landing
Pages Comp Offer
Admin Review
Campus
Maps
Ad Sales & JobScience Workd
S2S
Campaigns Deals Rypp
Partners ay
iPad
HR Svc Interview le
Desk App
Nexus -
TechOps Microstrate Finance
Inventory Repair Ariba
Management Ticketing gy Vertex
Omega
(Oracle
Varicent eBusiness Suite)
Data Center
Mobile Site
Datacenter
Maps
Tracking PLM
Concur
Hyperion
Public M&A Risk User Identity Data
Integratio
G&A
Policy Ops Ops Mgmt
n

6. Agile with Business & Architects in Every SCRUM
Projects
Prioritized
Backlogs
Self-organized Scrum
Teams
(EA Member in each SCRUM)
Order to Cash Infrastructure Recruit to Retire Integration

7. Enabling Citizen Developers while Retaining Control
Functional Lead Scrum team 62 CAB
recommendation Approval Backlog
no
Sales Operations
yes
IT Admin Resource
Design Architect Resource
Change Request
Build
Train
Product
Owner
IT CAB
Test
approval
Deploy

8. Toyota Friend: Why can’t your car be your friend?