Salesforce1's intuitive user experience enables business users to easily access and use their business data from any device. Learn how Addivant™, a leading global specialty chemicals supplier of polymer additives, used Informatica Cloud to integrate key sales, pricing and operational data from SAP and Salesforce.com. Addivant was able to make key data available to Sales and Finance teams resulting in enhanced real-time visibility within operational performance dashboards, and better decision making throughout the company. Visit http://videos.informaticacloud.com/LLdG/democratizing-data-with-sap-and-salesforce1-integration/ for the webinar replay.

1. @infacloud
Democratizing Data with
SAP and Salesforce1
Integration
Collin McCreath, Director of IT, Addivant
Jay Nagaram, CRM Architect, Microexcel
Ashwin Viswanath, Informatica Cloud

2. Agenda
• Introductions
• Addivant’s Salesforce Landscape
• Addivant’s SAP Landscape
• Main Challenges with SAP-Salesforce Integration
• Informatica Cloud Architecture
• Solution Using Informatica Cloud
• Benefits of Informatica Cloud
• Q&A

3. Jay Nagaram, Microexcel
• Started as SAP Technical Consultant in
2006
• Worked on multiple projects as SAP
Techno functional and Vendavo Pricing
expert
• Moved to Salesforce CRM in 2009 and
worked intensively on Salesforce and
SAP Integrations using Informatica
Cloud
• Current role: CRM Architect and leading
Salesforce CRM and Informatica
Practice at Microexcel Inc.
Collin McCreath, Addivant
• Over 18 years of experience leading IT
efforts in a variety of ways, including
building and maintaining infrastructure,
architectural planning.
• Served as Vice President within the
World Security Services department of
JPMorgan supporting mission critical
securities clearance applications.
• IT Director at the City of New York
Financial Information Services Agency
responsible for all backend systems,
Oracle databases, Business Objects,
and other Middleware applications.
• Director of IT Systems at Addivant
responsible for Salesforce & Informatica
application and IT systems
infrastructure.
3
Speaker Introductions

4. • Leading global supplier of
antioxidants, polymer
modifiers, and UV stabilizer
solutions
• Offer the widest range of
performance-based polymer
additives in the industry
• Providing products and
services in more than 100
countries
• www.addivant.com
About Addivant
4

5. • Over 500 employees
based in USA and India
• Informatica Partner
• Experts in Salesforce SAP
Integration
• Experts with SAP,
SharePoint, .NET &
Oracle Applications
• Industry expertise in over
14 verticals
• www.microexcel.com
5
About Microexcel

6. Addivant’s Salesforce Landscape
6
Customer Care:
Incident
Management
Sales
PricingLegal
Finance

7. Addivant’s SAP Landscape
7
Customer Care:
Order
Management
Demand
Management
Logistics
Finance
Procurement

8. Main Challenges with SAP-Salesforce Integration
8
Updated Pricing1
2
Customer Master
Data Sync
3 Order Info
4 Accounting Data

9. 2
4Secure
Agent
Your Company 31
Informatica Cloud Architecture Overview

10. Solution Using Informatica Cloud
10
Implemented by

11. Price Update from Salesforce to SAP
11
COND_A
IDOC
Salesforce
Connector
• Custom Pricing App in Force.com Platform replaced legacy pricing
system
• Real-time integration between Salesforce and SAP through Informatica
Cloud
• Posting IDocs to SAP for pre-processing
Implemented by

12. Custom Pricing App Built on Force.com
12
Implemented by

13. 13
Integration Template and IDoc in SAP
• Mapping Configuration Task
created from template posts IDoc
to SAP
• SAP receives IDoc and creates
price record for order processing
Implemented by

14. SAP Customer Master Sync with Salesforce
14
Implemented by

15. Salesforce Accounts with Hierarchical Info
15
• SAP Material Master is transferred to Salesforce with exactly same hierarchies
• Product Managers can easily access SKUs, material cost, price discounting
rules, sales and opportunities from a single screen
Implemented by

16. 16
Viewing SAP Deliveries within Salesforce
Implemented by

17. 17
Delivery Information Visible at Account Level
Implemented by

18. • No Code
• All declarative, point & click
• Ease of SAP Connectivity
• Auto-generation of ABAP
code
• Hierarchical Data Handling
• Automatic creation of
hierarchies in Salesforce
• Analytics
• Correct data brought into
SFDC for dashboards
Benefits of Informatica Cloud

19. Q&A
• Collin McCreath, Addivant
• Jay Nagaram, Microexcel
• Ashwin Viswanath, Informatica
19
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