The document discusses how the media product presents different social groups by following conventions of the chick flick genre. It describes researching chick flicks like St. Trinian's and Mean Girls that clearly divide characters into social groups. The document discusses developing each character to fit into a social group that would be found in a typical high school as part of planning and research. It provides examples of opening shots that were used to introduce each character and show how they were developed according to researched conventions.

1. Jade Delaney
AS Foundation Portfolio
Evaluation
How does your media product present particular social groups?
During our project we decided to follow the conventions of a chick flick. This is because we wanted our audience to understand our characters
straight away and we wanted them to be able to relate to the individual characters.
One thing that gave us inspiration is after watch the St. Trinian’s trailer. They had clear divisions between the different characters and followed
the conventions of a chick flick. Another chick flick that we felt did this well was mean girls. This can be viewed via their trailer on YouTube but
like St. Trinian’s its a key part in the film.
http://www.youtu
be.com/watch?v=6
YjSIvmNjT8
Clip from Mean Girls
describes social
groups within a school
0.26- 0.34

2. Jade Delaney
AS Foundation Portfolio
Evaluation
As part of our research and planning we decided to develop our characters by fitting to social groups you would find in a secondary school.
We created background information about each character so that they had a clear basis of what they would be like in the film opening.

3. Jade Delaney
This is the continuation of the development into the
AS Foundation Portfolio
conventions we decided to follow of a chick flick genre film.
Evaluation

4. Jade Delaney
These are some of the opening shots when introducing each character.
AS Foundation Portfolio
This shows how we have developed our characters from the beginning
Evaluation of this process to what they look like now due to following the
conventions we researched