Corporate brochure for applied oceanography specialist Tidetech to take to marine trade show METS in Amsterdam. Words by me. Design by Dermot Heneghan.

1. www.tidetech.org
DOWNLOAD THE OCEAN

2. APPLIED OCEANOGRAPHY
Tidetech applies the science of
oceanography to create data models
that benefit a range of maritime users.
Collating, analysing and calculating a
vast array of inputs and observations,
Tidetech produces accurate
oceanographic data including tidal
streams, ocean currents, sea surface
temperatures and wave forecasts.
Tidetech’s data is used onboard with
a vessel’s own navigation systems for
optimal route planning, fishing and
yacht racing.
Tidetech can integrate its data with
navigation systems, software and
applications offering significant efficiency
benefits to the end user.

3. Tidetech commercial navigation products
provide oceanographic and meteorological
data enabling ships and superyachts to
increase efficiency and save fuel.
Using ocean currents, validated by sea
surface temperatures, captains can plan
more efficient sailing times, owners and
companies can reduce overall bunker
costs and environmental effects can
be reduced.
Wave forecasts allow captains to route
their vessels around difficult sea conditions
for maximum passenger comfort.
TIDETECH INTEGRATION
Tidetech can adapt its data to work with
onboard navigation equipment whether
using existing bridge systems or supplying
custom software.
TIDETECH IN ACTION
Tidetech is working with the world’s
largest cruise-line company to help
reduce high bunker costs and meet its
environmental obligations.
SHIPS & SUPERYACHTS

4. Tidetech fishing products provide data
that enables recreational anglers and
professional fishermen to find and catch
more fish.
Using sea surface temperature
information, Tidetech’s data enables
the identification of ideal conditions
and locations for particular fish species.
Anglers can use this data to plan their trip
and be in the right place, at the right time.
TIDETECH INTEGRATION
Tidetech can adapt its data feed
to integrate with electronic charts,
chartplotters, multi-function displays and
mobile devices to enable anglers to enjoy
a higher success rate.
TIDETECH IN ACTION
Tidetech is working with the commercial
Tuna industry to produce low-bandwidth
data for use aboard fishing vessels to
improve efficiency and reduce costs.
FISHING

5. SAILING
Tidetech sailing products provide tactical
data enabling sailors to increase their
competitiveness.
Whether inshore tidal racing or offshore
ocean racing, Tidetech’s ocean currents,
sea surface temperature, tidal streams and
wave forecasts allow savvy navigators to
gain a performance edge.
TIDETECH INTEGRATION
Tidetech can integrate its data directly into
electronic charts and navigation software.
Tidetech delivers its data in GRIB format
that can be downloaded into chart plotters
and multi-function displays.
TIDETECH IN ACTION
Tidetech is technical supplier to the 34th
America’s Cup, the 2011/12 Volvo Ocean
Race and a national sailing team competing
in the 2012 London Olympic Games.Watch our
VOR video

6. • Your product will offer more by
incorporating the worlds best
oceanographic data
• Your users will have the opportunity to
save fuel, go faster, catch more fish, be
greener and be more efficient with their
on-water time
• Tidetech is already integrated with
several leading navigational systems
• Tidetech is used by leading events,
companies and professionals in the
marine industry
• Tidetech’s scientists are highly-
regarded, pre-eminent oceanographers
• Tidetech has in-depth expertise in data
cataloguing, visualisation applications
(desktop and web) and integration with
third-party hardware/software and
web platforms.
WHY INTEGRATE TIDETECH

7. THE TEAM BEHIND THE SCIENCE
Dr Roger Proctor – Science Director
BSc (Maths), PhD (Physical Oceanography).
Previously Research Scientist at the
National Oceanography Centre, UK, 1979
to 2008; Research specialist in coastal
oceanography; published over 70 peer-
reviewed journal papers and more than 100
other publications.
Roger’s role is to source the best available
ocean data from authoritative sources
for use by Tidetech and to establish the
strengths and limitations of this data. He
also produces in-house tidal and wind/
wave/current models.
Dr Roger Flather – Modelling consultant
Bsc (Maths), PhD (Physical Oceanography)
Research Scientist at the National
Oceanography Centre, UK, 1974 to
2006; Research specialist in coastal
oceanography; published over 90 peer-
reviewed journal papers and more than 100
other publications.
Roger advises Tidetech on tidal and
modelling issues and contributes to
new in-house model development. He
was responsible for operational tide/
surge forecast modelling in the UK for 30
years, including development of the UK
Government’s storm surge model, which
informs decisions on whether to raise or
lower the Thames Barrier in London
Matias Bonet - Principal Developer
Technical Engineering in computing systems,
Senior Engineering in computer systems, PhD in
Computer Science (In progress).
Matias has spent five years developing
oceanographic information systems and
web browsers both in Europe and Australia
and is a specialist in sensor networks.
Matias was the specialist on
oceanographic data management at
IMEDEA (Instituto Mediterraneo de
Estudios Avanzados, Majorca, Spain)
from 2007 to 2009 and was responsible
for Oceanographic Data Management at
OceanBit from 2009 to 2010.
Penny Haire - Managing Director
Penny has 20 years experience as a skipper
and navigator with specialist knowledge
of the theory and practice of electronic
navigation and yacht racing performance
systems. She was formerly the Chief
Examiner and Instructor for the RYA/
Yachting Australia National Yacht Training
Programme and Chief Instructor for the
RYA Yachtmaster scheme.
Penny’s role is the intermediary between
the science world and the marine
industry, understanding the requirements
of the sailing community and translating
this into the requirements for scientific
information.
Read more
about the team

8. Like us on
Facebook
for updates
T: +61 7 3129 2183
M: +61 4 3763 3748
E: info@tidetech.org
www.tidetech.org