No budget for employee wellness? Want a happier, healthier workforce? Check out this presentation and find out how get what free fitness for your workforce

1. KEEP YOUR WORKFORCE HAPPY & HEALTHY IN 2010
Jason Worthy - Director of Sales & Operations
07725 307 054 jasonworthy@feelfit.com
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2. The feel t website Feel t becomes FIA feel t reaches
december 2009
january 2012
march 2008
launches Vanguard member 6 million users
feel t is born! new look feel t feel t reaches
august 2007
march 2009
december 2010
portal and social 1 million users
community is
released
august 2009
august 2011
feel t achieves it’s
ambition ofÊ tness feel t reaches
for free 3 million users
january 2010
january 2009
fee t becomes FIA Consumer PR
member ( tness launch of feel t for
industry association) free
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3. OUR BIG IDEA
Feelfit was born in late 2008, the brainchild of Stevie Craig and Steve Barrett. Starting out life as an
online personal training solution Feelfit quickly grew into something much more exciting.
Feelfit is the online community that will help keep the world healthy and happy. Billed as an
honest, simple and fun solution to being active and healthy, Feelfit guarantees to make keeping fit
simpler. needs.
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4. HISTORY
Feelfit began trading officially early in 2009 in the UK initially as a subscription service. Feelfit
operated successfully for several months allowing the management team to conduct extensive
market research and competitor analysis to understand current consumer needs.
Feelfit is not a service exclusively aimed at fitness enthusiasts. In fact, it is quite the opposite. Our
research validated our original thinking that our members were new to exercise and needed
support and encouragement. Indeed, Google analytics, member feedback and our B2B activity
showed us that consumers wanted extensive video archives, personalized fitness content, reliable
and credible support and the ability to connect with other people also beginning their fitness
journey.
In October 2009 the management team took the exciting decision to make Feelfit a ‘free-to-join’
community where members can benefit from free personalized fitness content, guidance and a
global fitness community.
Over 100,000 members later tells us that the we have hit the right note with our target market and
we are pleased to announce the launch in March 2010 of our innovative new interface allowing
members to access a range of free and premium content tailored specifically to their needs.
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5. GROWTH
With over 100,000 members globally Feelfit now
welcomes a new member every minute who go on to
burn 8 million calories per day between them!
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6. GROWTH
Male members worldwide Female members worldwide
16%
29%
16%
10%
45% 48% 11%
7%
5%
5% 3%
4%
29% India 16% United Kingdom
10% Pakistan 16% United States
7% United Kingdom 11% India
5% United States 5% Philippines
4% Egypt 4% Pakistan
45% Rest of the World 48% Rest of the World
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7. KEY FEATURES
DPS FPS
Feelfit’s patent pending Dynamic Programme System The patent pending Feelfit Points System is the very
creates personalized programmes for our members. corner stone of the Feelfit service. Using the FPS we
With over 5.7 million programme variable and the can create a points value for any form of physical
capacity to cope with over 18,000 calculations per activity; from running and swimming to gardening and
second, the DPS is at the very heart of the Feelfit doing the housework, at Feelfit we believe ‘If you’re
solution. moving, you’re improving!’. The FPS also sets each
member a personal weekly points target to keep the
on track.
Check out some of our exciting Diary
features which make Feelfit so Members can use the interactive diary to plan and
record all of their activity as well as the food that they
unique
eat every day.
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8. KEY FEATURES
Natter Workout store
With over 600 videos and our own recording studio
Natter is at the heart of the new Feelfit interface; our here in the UK, the Feelfit service continues to offer
contribution to the social networking world, Natter is new and exciting fitness and lifestyle content to our
the place to meet other people interested in leading a members.
healthy lifestyle.
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9. What our members say about us
Good afternoon everybody, I am Joe,
By the way - Hi, I’m Cari. Love this site
work in the City of London and love to
(and like the geek that I am it’s set
keep fit and stay healthy! Really liking the
as my homepage so I remember to
points system feel fit offers and the advice
put my points in and keep on top of
on how to stay on top of your health.
things). Xx
Hi, just joining now.It’s nice
Hi, I am Rachael and I love this site! to find a site that doesn’t put
Just trying to be more aware of what pressure on you to skip meals.
I eat and trying to fit in some exercise What do you all think of the wii
to my day to lose my pot belly! fit as I am thinking of getting
one and do the exercises on that
too?
Hi everyone, hope you are all feeling fit
and energised??!! What a brilliant site -
fantastic that you can track and see exactly
what you’ve done, and what you’ve eaten Hey all, I’m Hans, just started
- that certainly focuses the mind!! Wish you yesterday (06/30/09) and I like it
all luck, hope to speak soon! already. I work out 6 times a week
and try to walk as often as I can. I’m
not allowed to run unfortunately.
Don’t believe these are
real? Check out Natter Hi Everyone, just joined today, i want
in Feelfit to see for to just tone up a bit and hoping this
yourself! site helps, must say looking around it,
it looks like fun.
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10. CONFUSED ABOUT EMPLOYEE HEALTH FACTS?
? ? ?
? ?
?
?? ? ?
It costs an
avarage of
4,000
to replace a
worker
Exercise
reduces
stress
1/2 of all Annual costs of
medical costs absenteeism
could have been are at over
prevented 600 per
employee
175 mil days Fit employees
were lost due are more
to sickness productive
absence in and creative
2006
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11. This is where Feelfit comes in. Feelfit offers your This is all very confusing
company a free employee benefit with no catches. and I have no budget!
Signing up to Feelfit as a ‘featured employer’ is
simple and you can be on the road to a happier,
healthier workforce in less than a day, just follow
these 6 simple steps:
1. Apply to Feelfit to become a ‘Featured Employer’ –
this is completely FREE!
2. Feelfit will create a specific landing page branded
with your company logo
3. You promote this page to your employees via exist-
ing internal channels and ask them to sign-up for
FREE
4. Your employees sign-up to Feelfit for free with and
are giving a special Feelfit credit bonus which they
can use to buy workouts
5. You receive quarterly aggregate reports detailing
key ‘trends’ with your employees activity and health
levels
6. You can then use this data to direct your usual
interventions to where they are most needed (rather
than applying them across the whole organisation
and limiting their effectiveness)
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12. SAMPLE EMPLOYEE WELLNESS REPORT
ALL EMPLOYEES LONDON MIDLANDS
ALL STATS TOTALS ALL STATS TOTALS % EMPLOYEES ALL STATS TOTALS % EMPLOYEES
Total Employees 1,021 Total Employees 653 63.96% Total Employees 368 36.04%
% of Female Employees 64.3% % of Female Employees 61.2% 64.3% % of Female Employees 67.4% 64.3%
% of Male Employees 35.72% % of Male Employees 38.82% 35.72% % of Male Employees 32.62% 35.72%
Total Minutes Active 428,820 Total Minutes Active 224,260 52.30% Total Minutes Active 204,560 47.70%
Total Activities Completed 64,367 56.29% Total Activities Completed 49,985 43.71%
TOP 10 ACTIVITIES TOTALS Total Workouts Completed 3,546 49.62% Total Workouts Completed 3,601 50.38%
feelfitWorkout 21.16% % of Weekly Targets Met 61.14% 72.19% % of Weekly Targets Met 83.24% 72.19%
Walking 20.73%
Cleaning, house 4.53% ALL STATS TOTALS % EMPLOYEES ALL STATS TOTALS % EMPLOYEES
Walking the dog 3.75% feelfitWorkout 24.94% 21.16% Walking 20.99% 20.73%
Powerwalking 2.38% Walking 19.83% 20.73% feelfitWorkout 20.04% 21.16%
Weight lifting 1.97% Weight lifting 4.00% 1.97% Cleaning, house 5.58% 4.53%
Ab crunches 1.95% Cycling > 10 mph 2.66% 1.61% Walking the dog 4.38% 3.75%
Jogging, general 1.84% Ab crunches 2.01% 1.95% Powerwalking 2.74% 2.38%
Cycling > 10 mph 1.61% Jogging, general 1.98% 1.84% Ab crunches 1.94% 1.95%
Aerobics, low impact 1.59% Treadmill run/walk 5-6 mph 1.69% 1.53% Jogging, general 1.80% 1.84%
Walking the dog 1.60% 3.75% Aerobics, low impact 1.61% 1.59%
Cross trainer, heavy 1.55% 0.59% Treadmill run/walk 5-6 mph 1.49% 1.53%
Aerobics, low impact 1.52% 1.59% Aerobics, high impact 1.45% 1.33%
So not only is Feelfit free for
you to offer as an employee
health solution but we can also
provide you with aggregated
management reports which
will identify groups within your
business who may need extra
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13. To sign-up to Feelfit
Where are you going?
of course!
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14. Please contact:
Jason Worthy on 07725 307054 or
jasonworthy@feelfit.com for more details
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