4. Add to your LinkedIn Profile
• Key words
–Add key words about your SKAs
• Company Website URL
–Add your website/company web
–Add your blog
• Add Twitter handle
• Claim unique URL on LinkedIn
Default www.linkedin.com/pub/user-name/40/206/341
• Add LinkedIn URL to your email signature block
8. Reply when you connect
Send a not after you accept a connections
9. Build & Use Linked In
• Post
– Links to interesting helpful articles, Updates,
Content, and Likes for other user’s content
• Create content
– Create and post original content, link from you blog
– Comment on others content
• Mention other LinkedIn users & companies in
your updates
• Share LinkedIn content on your Twitter
11. Build & Use Linked In
• Find Groups in your industry or field
• Join Groups
– Areas of interest
– Professional Groups
• Create Groups
– Be active, lead and contribute to group discussions
– Use group announcements
13. Build & Use Linked In
• Create company pages
• Give voice to products/services
• Add recommendation/Ask for
recommendations
• Link videos and Slideshare.com
• Create and monitor groups
• Promote with offers
• Sponsored updates
15. Create a Company Page
Go Interests/Companies & Add a
Company
Must be done from the company email, i.e. me@mycompany.com
16. Using Linked in for Biz Web
Use the Share Plug in for users to your website to post to LI.
Allow LI users to sign into your website with LI log on.
Share content with LI API
18. James McCormack
Visiting Lecturer at BSU
LesserProfessor.com
Partner at
MassMilitaryMarketing.com
and
Co-founder of PlatoonDaddy.com
A listing service for consumers to find Veteran
Owned Businesses