The challenge of many conferences today is that they are like local, indigenous populations using their native tongue trying to talk to foreign immigrants. The traditional conference experience is out of touch, disconnected and using an outdated model. It fails to connect with today’s generations.
Well, it’s time your conference went EPIC!
Today’s culture wants EPIC communications and experiences. For today’s conferences to succeed, they must step outside of traditional thinking. They have to create new models and experiences that use a four-step EPIC transformational process.
After attending this session, the participant will be able to:
1. Identify the four-step EPIC model for conferences and events.
2. Discuss how conferences can create experiential events.
3. List ways to make conferences more participatory that increase learning and retention.
Rise and fall of Kulula.com, an airline won consumers by different marketing ...
Creating Epic Conferences
1. Photo by Cliff_Baise - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/37889152@N03 Created with Haiku Deck
55. 55
The average household headed by a 65-74
year old spends more on entertainment
than the average household of a 25 year
old.
The New Consumer Paradigm, American Demographics.
97. • Death by Bullets
• Powerpointless presentations
• Cognitive Overload
• Too much text on a slide
• White/light fonts on dark slides
• Great way to lull audience to sleep
• Does not stimulate the brain to learn
• Go against brain-friendly strategies
• Decreases learning
• Death by Bullets
• Powerpointless presentations
• Cognitive Overload
• Too much text on a slide
• White/light fonts on dark slides
• Great way to lull audience to sleep
• Does not stimulate the brain to learn
• Go against brain-friendly strategies
• Decreases learning
• Death by Bullets
• Powerpointless presentations
• Cognitive Overload
• Too much text on a slide
• White/light fonts on dark slides
• Great way to lull audience to sleep
• Does not stimulate the brain to learn
• Go against brain-friendly strategies
• Decreases learning
• Death by Bullets
• Powerpointless presentations
• Cognitive Overload
• Too much text on a slide
• White/light fonts on dark slides
• Great way to lull audience to sleep
• Does not stimulate the brain to learn
• Go against brain-friendly strategies
• Decreases learning