1. Why do some people seem to get so much
more done than others?
How do they do more, achieve more, earn more, and have more?
The answer is they make getting to the heart of things the heart of their
approach. In a world increasingly full of distractions, focus is the
engine of achievement. What do these people focus on? Their ONE
Thing. They have skills that enable them to identify their most
important priority, pinpoint the lead activity to launch them forward
toward that priority, and focus on that small, lead activity—purely—
until it tumbles. A wisely chosen lead activity achieves multiple action
items toward their goal. The lead domino has the power to topple
dominos larger than itself, propelling well-planned achievement,
knocking down the next larger domino, and the next … creating
exponential, geometrically progressive results.
The ONE Thing by Gary Keller and Jay Papasan is all about the
revolutionary skills that enable this most powerful form of focus—
priority planning and achievement. It unveils the surprisingly simple
truth behind extraordinary results. Gary Keller identified that behind
every successful person is their ONE Thing. Once you’ve identified
your ONE Thing, only the ability to dismiss distractions and
concentrate on your ONE Thing stands between you and your goals.
The ONE Thing is about getting extraordinary results in every situation.
The now bestseller leapt to prominence quickly and has already helped
thousands of now productive, happier
professionals.
Gary employed his innovative
perspectives on focus to drive his
own business into first-place territory
previously untraveled by other
companies. Keller Williams Realty
continues to increase its industry
leadership as it has gone global,
winning awards and besting their own
benchmarks, all from utilizing ONE
Thing concepts and techniques.
#1 Wall Street Journal
Bestseller
#1 Amazon
Bestseller
New York Times
Bestseller
USA Today
Bestseller
“What’s the ONE Thing
I can do such that by
doing it everything
else will be easier or
unnecessary?”
GARY KELLER
THE ONE THING

2. The Official, Certified ONE Thing Workshop, under the
leadership of internationally certified ONE Thing trainer, Jeff Cope, is
a results-driven training and coaching program that puts the tools and
techniques from The ONE Thing into the hands of people ready to fire
up their focus for achievement in their professional and personal lives.
Using state-of-the-art interactive exercises, habit-building, and guided
self-discovery techniques, Jeff’s dynamic presentations dismiss the
thieves that steal productivity and usher in high-level skills of
empowered focus and planning.
The ONE Thing One-day Workshop includes:
 The Seven Most Important Areas of Your Life
 The Six Lies Between You and Success
 The Simple Path to Productivity
 The Three Commitments
 Goal Setting to the Now
 The Focusing Question and Habit-building
 Extreme Pareto (Leveraging the 80/20 Rule)
 Extraordinary Results Require a Great Answer
 Team and Individual Alignment Planning with the GPS and
4-1-1 Tools
 Time Blocking
 Five Steps to Getting Purposeful
 The Four Thieves that Rob You of Your Productivity
 Your Big Why
 Putting The ONE Thing to Work
“When you know how
to identify and focus
on your ONE Thing,
the right ONE Thing,
your productivity and
peace will increase
simultaneously, and
your goals will be
attainable.”
LES MCGEHEE, DIRECTOR
ONE THING CERTIFICATION
EMPIRE BUILDERS

3. Powerful Results
Graduates of The ONE Thing Workshop describe stellar results in
their careers and personal lives. Empire Builders receives a river of
reports of happier professionals achieving their goals for their most
important work while at the same time achieving their goals with their
family, spiritual, and personal lives. Response to this training has been
enthusiastic, including large numbers of referrals and repeat business.
Many of the most admired companies on the planet are now engaging
The ONE Thing training and coaching to great effect and the program
is growing exponentially—just like it teaches participants to do.
Groups that embrace The ONE Thing at a leadership level and
company-wide report their productivity and staff satisfaction is soaring.
Research shows that participants:
 Create habits that support and drive their goal-setting and
achievement
 Practice time blocking for their most important work
 Get more accomplished in the seven most important areas of
their lives
 Experience increased alignment with team and company goals
 Become productivity influencers, drawing their teams into their
progress
 Have increased success, happiness, and fulfillment
Experience amazing results. You’ll never go back to the painful hit-
or-miss productivity of the past.
Participant comments:
“The ONE Thing Workshop has supercharged the productivity in my
office. My team time blocks the same hours and supports each other’s
focus.”
“The ONE Thing Workshop helped me to zero in on my true purpose.
Now I have a guiding light as I move forward. The ONE Thing workshop
will help you find yours as well!”
“I have never worked with anyone that has had such an immediate and
significant positive impact on my productivity and clarity as you. I had
extremely high expectations that were more than satisfied.”
“Once you’ve decided
what matters most,
professional time
blocking becomes
your way of making
sure it gets done.”
GARY KELLER
THE ONE THING
“Achievers … have an
eye for the essential
… and always work
from a clear sense of
priority.”
GARY KELLER
THE ONE THING