Presentation at Massachusetts Sustainable Communities and Campuses Conference

1. Can
Schools
Serve
Community?
Adrian
Dahlin
Director
of
Admissions
+
Marke;ng
April
17,
2014

2. • 10-­‐month
MS
in
Ecological
Design
• Real
design
+
planning
projects
for
paying
clients
– scale:
residen;al,
community
+
municipal
– environment:
rural
+
urban
+
regional
• No
grades;
leave
with
a
professional
porMolio
• Graduates
are
excellent
communicators
– through
presenta;on,
wri;ng
+
graphics
About
Conway

3. • Theore;cal
projects
• Design
compe;;ons
• Hands-­‐on
projects
How
Can
Schools
Serve
Community?

4. • “Helicoptering
in”
• Lacking
historical
perspec;ve
• Incongruent
community
and
student
visions
• Too
strong
agenda
Should
Schools
Seek
to
Serve
Community?

5. • Rural
Studio:
design/build
– Auburn
undergrad
design
students
– Hale
County,
Alabama
– $20K
House
Challenge
Examples

8. • Rural
Studio:
design/build
– Auburn
undergrad
design
students
– Hale
County,
Alabama
• Designing
for
Success
conference
April
25-­‐26
– sponsored
by
SER
and
Conway
– design
charre[e
Examples

9. • Real
projects
for
paying
clients
• Client
buy-­‐in
• Weeks
of
analysis
before
design
solu;ons
• Community
mee;ngs,
public
input
• Public
presenta;ons
3-­‐4
weeks
before
finish
Conway’s
Methodology

10. • Food
Security:
Springfield,
Lowell,
Ajo
AZ,
Northampton,
Franklin
County,
Concord
MA
Conway
Serving
Community

13. • Food
Security:
Springfield,
Lowell,
Ajo
AZ,
Northampton,
Franklin
County,
Concord
MA
• Holyoke:
Green
Streets,
Placemaking
• Public
Parks
• Rail
Trails,
Green
Burial
• Master
Plans
Conway
Serving
Community

15. • Listen
well
• Analyze
first
–
what
do
the
data
show?
• Educate
but
don’t
preach
• Present
alterna;ves
• Listen
well
Community
Design
Principles

16.
“We
can’t
solve
problems
by
using
the
same
kind
of
thinking
we
used
when
we
created
them.”
-­‐Einstein
Thank
You
Adrian
Dahlin
Director
of
Admissions
+
Marke;ng
adrian@csld.edu
|
(413)
369-­‐4044