SlideShare une entreprise Scribd logo

Branding in a recession: 2009: Opportunity or Calamity

•
•
J
JoeLePla

What can you do to improve your sales in a recession? How can your brand help?

BusinessTechnologie
1  sur  13
2009: Opportunity or Calamity? Joe LePla Principal jlepla@parkerlepla.com October 30, 2008
ABOUT PARKER LEPLA
Yes! ARE THERE BRANDS THAT THRIVED IN DOWNTURNS?
YOUR CUSTOMER IS IN CONTROL
 
Do more of this…
And less of this…
Grow customer relationships
Emotional resonance Cognitive alignment
BE YOUR PROMISE ON THE INSIDE AND OUT
 
STRATEGIC ROLES Finding families for children Captive audience media We keep men at the top of their game
[object Object],[object Object],[object Object],[object Object]

Recommandé

Sales And Psycology
Sales And PsycologySales And Psycology
Sales And PsycologyKiran Munir
 
Lesson one powerpoint ppt (2)
Lesson one powerpoint ppt (2)Lesson one powerpoint ppt (2)
Lesson one powerpoint ppt (2)MissMiller
 
Sec5i advertising strategies
Sec5i advertising strategiesSec5i advertising strategies
Sec5i advertising strategiesMsTrottier
 
Visualizing brand values - Guide and Template
Visualizing brand values - Guide and Template Visualizing brand values - Guide and Template
Visualizing brand values - Guide and Template IntelligenceBank
 
Tips on making great taglines
Tips on making great taglinesTips on making great taglines
Tips on making great taglinesRehman Siddiq
 
Big Brand Strategies for Small Business - FastTrac Presentation 2012
Big Brand Strategies for Small Business - FastTrac Presentation 2012Big Brand Strategies for Small Business - FastTrac Presentation 2012
Big Brand Strategies for Small Business - FastTrac Presentation 2012EAG
 
How to Create a Perfect Tagline
How to Create a Perfect TaglineHow to Create a Perfect Tagline
How to Create a Perfect TaglineAbhishek Shah
 
Ironing out your brand
Ironing out your brandIroning out your brand
Ironing out your brandSmart Fish Marketing
 

Recommandé

Sales And Psycology
Sales And PsycologySales And Psycology
Sales And PsycologyKiran Munir
 
Lesson one powerpoint ppt (2)
Lesson one powerpoint ppt (2)Lesson one powerpoint ppt (2)
Lesson one powerpoint ppt (2)MissMiller
 
Sec5i advertising strategies
Sec5i advertising strategiesSec5i advertising strategies
Sec5i advertising strategiesMsTrottier
 
Visualizing brand values - Guide and Template
Visualizing brand values - Guide and Template Visualizing brand values - Guide and Template
Visualizing brand values - Guide and Template IntelligenceBank
 
Tips on making great taglines
Tips on making great taglinesTips on making great taglines
Tips on making great taglinesRehman Siddiq
 
Big Brand Strategies for Small Business - FastTrac Presentation 2012
Big Brand Strategies for Small Business - FastTrac Presentation 2012Big Brand Strategies for Small Business - FastTrac Presentation 2012
Big Brand Strategies for Small Business - FastTrac Presentation 2012EAG
 
How to Create a Perfect Tagline
How to Create a Perfect TaglineHow to Create a Perfect Tagline
How to Create a Perfect TaglineAbhishek Shah
 
Ironing out your brand
Ironing out your brandIroning out your brand
Ironing out your brandSmart Fish Marketing
 
Common Advertising Strategies
Common Advertising StrategiesCommon Advertising Strategies
Common Advertising Strategieskjhatzi
 
Taglines or braglines
Taglines or braglinesTaglines or braglines
Taglines or braglinesvikasjainb
 
Advertising Techniques
Advertising TechniquesAdvertising Techniques
Advertising Techniquesgeepatty
 
Adv 435 ch 8 imc
Adv 435 ch 8 imcAdv 435 ch 8 imc
Adv 435 ch 8 imcLen Kornblau
 
Make love not war
Make love not warMake love not war
Make love not warTyrone Tellis
 
Brand Mantra
Brand MantraBrand Mantra
Brand MantraMOHAMMED SALMAN
 
Branding 2
Branding 2Branding 2
Branding 2Peeyush Mittal
 
Persuasive techniques
Persuasive techniquesPersuasive techniques
Persuasive techniqueskayleighkee
 
short sale
short saleshort sale
short saleHope Elizabeth
 
Brand Mantras and positioning
Brand Mantras and positioning Brand Mantras and positioning
Brand Mantras and positioning Jatin Jalandra
 
Brand positioning part 3
Brand positioning part 3Brand positioning part 3
Brand positioning part 3Vaishnavi Ketharnathan
 
10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales Pros10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales ProsScott Joseph
 
Secrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. PetersonSecrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. PetersonAmanda Peterson
 
10 secrets to make printed flyers
10 secrets to make printed flyers10 secrets to make printed flyers
10 secrets to make printed flyersRuby Print N Pack
 
Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016KPI Consultancy
 
Upselling Workshop
Upselling WorkshopUpselling Workshop
Upselling WorkshopRichard Brooks
 
Advertising techniques review
Advertising techniques reviewAdvertising techniques review
Advertising techniques reviewgeepatty
 
Dave Kurlan leadership slideshare
Dave Kurlan leadership slideshareDave Kurlan leadership slideshare
Dave Kurlan leadership slideshareInsightSquared
 
Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout Mayur Patel
 
Positioning
PositioningPositioning
PositioningAbhishek Srivastava
 
Understanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand KeyUnderstanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand KeyNatalie Griffiths
 
Brand Analytics Workshop
Brand Analytics WorkshopBrand Analytics Workshop
Brand Analytics WorkshopBeloved Brands Inc.
 

Contenu connexe

Tendances

Common Advertising Strategies
Common Advertising StrategiesCommon Advertising Strategies
Common Advertising Strategieskjhatzi
 
Taglines or braglines
Taglines or braglinesTaglines or braglines
Taglines or braglinesvikasjainb
 
Advertising Techniques
Advertising TechniquesAdvertising Techniques
Advertising Techniquesgeepatty
 
Persuasive techniques
Persuasive techniquesPersuasive techniques
Persuasive techniqueskayleighkee
 
Brand Mantras and positioning
Brand Mantras and positioning Brand Mantras and positioning
Brand Mantras and positioning Jatin Jalandra
 
10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales Pros10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales ProsScott Joseph
 
Secrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. PetersonSecrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. PetersonAmanda Peterson
 
10 secrets to make printed flyers
10 secrets to make printed flyers10 secrets to make printed flyers
10 secrets to make printed flyersRuby Print N Pack
 
Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016KPI Consultancy
 
Advertising techniques review
Advertising techniques reviewAdvertising techniques review
Advertising techniques reviewgeepatty
 
Dave Kurlan leadership slideshare
Dave Kurlan leadership slideshareDave Kurlan leadership slideshare
Dave Kurlan leadership slideshareInsightSquared
 
Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout Mayur Patel
 

Tendances (20)

Common Advertising Strategies
Common Advertising StrategiesCommon Advertising Strategies
Common Advertising Strategies
 
Taglines or braglines
Taglines or braglinesTaglines or braglines
Taglines or braglines
 
Advertising Techniques
Advertising TechniquesAdvertising Techniques
Advertising Techniques
 
Adv 435 ch 8 imc
Adv 435 ch 8 imcAdv 435 ch 8 imc
Adv 435 ch 8 imc
 
Make love not war
Make love not warMake love not war
Make love not war
 
Brand Mantra
Brand MantraBrand Mantra
Brand Mantra
 
Branding 2
Branding 2Branding 2
Branding 2
 
Persuasive techniques
Persuasive techniquesPersuasive techniques
Persuasive techniques
 
short sale
short saleshort sale
short sale
 
Brand Mantras and positioning
Brand Mantras and positioning Brand Mantras and positioning
Brand Mantras and positioning
 
Brand positioning part 3
Brand positioning part 3Brand positioning part 3
Brand positioning part 3
 
10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales Pros10 Ways to Build Rapport for Sales Pros
10 Ways to Build Rapport for Sales Pros
 
Secrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. PetersonSecrets of Strategic Naming - A.C. Peterson
Secrets of Strategic Naming - A.C. Peterson
 
10 secrets to make printed flyers
10 secrets to make printed flyers10 secrets to make printed flyers
10 secrets to make printed flyers
 
Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016Close Deals Faster - 28 September 2016
Close Deals Faster - 28 September 2016
 
Upselling Workshop
Upselling WorkshopUpselling Workshop
Upselling Workshop
 
Advertising techniques review
Advertising techniques reviewAdvertising techniques review
Advertising techniques review
 
Dave Kurlan leadership slideshare
Dave Kurlan leadership slideshareDave Kurlan leadership slideshare
Dave Kurlan leadership slideshare
 
Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout Book review by Al Ries and Jack Trout
Book review by Al Ries and Jack Trout
 
Positioning
PositioningPositioning
Positioning
 

En vedette

Understanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand KeyUnderstanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand KeyNatalie Griffiths
 
Brand Management Training Program
Brand Management Training ProgramBrand Management Training Program
Brand Management Training ProgramBeloved Brands Inc.
 
Brands That Do: Building Behavior Brands
Brands That Do: Building Behavior BrandsBrands That Do: Building Behavior Brands
Brands That Do: Building Behavior BrandsOgilvy
 
Vertical Video POV
Vertical Video POVVertical Video POV
Vertical Video POVOgilvy
 
The Digital Social Contract
The Digital Social Contract The Digital Social Contract
The Digital Social Contract Ogilvy
 
Branding Research Report 2016 - Keep It Usable
Branding Research Report 2016 - Keep It UsableBranding Research Report 2016 - Keep It Usable
Branding Research Report 2016 - Keep It UsableLisa Duddington MSc
 

En vedette (13)

Understanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand KeyUnderstanding Brand And Developing A Brand Key
Understanding Brand And Developing A Brand Key
 
Brand Analytics Workshop
Brand Analytics WorkshopBrand Analytics Workshop
Brand Analytics Workshop
 
Beloved Brands: Who are we?
Beloved Brands: Who are we?Beloved Brands: Who are we?
Beloved Brands: Who are we?
 
Ideal Brand Plan
Ideal Brand PlanIdeal Brand Plan
Ideal Brand Plan
 
Brand Management Training Program
Brand Management Training ProgramBrand Management Training Program
Brand Management Training Program
 
Brands That Do: Building Behavior Brands
Brands That Do: Building Behavior BrandsBrands That Do: Building Behavior Brands
Brands That Do: Building Behavior Brands
 
Marketing Execution workshop
Marketing Execution workshopMarketing Execution workshop
Marketing Execution workshop
 
Brand Positioning Workshop
Brand Positioning WorkshopBrand Positioning Workshop
Brand Positioning Workshop
 
Creative Brief Workshop
Creative Brief WorkshopCreative Brief Workshop
Creative Brief Workshop
 
Vertical Video POV
Vertical Video POVVertical Video POV
Vertical Video POV
 
The Digital Social Contract
The Digital Social Contract The Digital Social Contract
The Digital Social Contract
 
Branding Research Report 2016 - Keep It Usable
Branding Research Report 2016 - Keep It UsableBranding Research Report 2016 - Keep It Usable
Branding Research Report 2016 - Keep It Usable
 
Brand Plan Workshop
Brand Plan WorkshopBrand Plan Workshop
Brand Plan Workshop
 

Dernier

Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876dlhescort
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Falcon Invoice Discounting
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptxnandhinijagan9867
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Sheetaleventcompany
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwaitdaisycvs
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptBusiness Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptP&CO
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...amitlee9823
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...amitlee9823
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...lizamodels9
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizharallensay1
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPanhandleOilandGas
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
 

Dernier (20)

Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptBusiness Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 

Branding in a recession: 2009: Opportunity or Calamity