from my 5 star rated session at the IOD `13 Big Data convention. Aso demo'd QNX's show car with MQTT, MessageSight, Worklight, Big Data Streams, Predictive Maintenance PMQ, Node-RED on Softlayer cloud. Recent webinar where I discuss most of these topics http://www.youtube.com/watch?v=e8iu-bs3T9Q?t=24m25s blog http://mobilebit.wordpress.com twitter at @mobilebit https://twitter.com/MobileBit

1. CONNECTED CAR IS
MOBILE, SOCIAL, BIG DATA, CLOUD
Joe Speed
jspeed@us.ibm.com
@mobilebit on twitter
mobilebit.wordpress.com
linkedin.com/in/joespeed
For more:
mqtt.org
m2m.demos.ibm.com
eclipse.org/paho
ibm.com/messagesight
ibm.co/1e8D7R7 “MessageSight for Developers” free download
bit.ly/1cvsauO YouTube demos & tutorials

3. CONNECTED CAR AT IOD
So0layer
cloud
Predic've
Maintenance

4. CONNECTED CAR IS MOBILE
for reducing driver distraction and improving safety
“Latency is a driver distraction issue” – @rogermud
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Terrible response times are the norm, 15+ seconds
Lack “always connected,” low-latency communications
Slow, unreliable communications
Unnecessary overhead drives up mobile data costs
bit.ly/latencydriverdistraction

5. HTTP IS NOT THE CAR’S FRIEND
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No QoS, no reliable messaging
Heavy, hundreds of bytes of overhead
Not designed for wireless, high latency
Not pub/sub 1:many, many:1, etc
in summary, for connected car HTTP is ..
Slow, heavy, unreliable

6. MOBILE MESSAGING W MQTT
Faster M2M and User Experience
! MQTT pub/sub with QoS - engineered for wireless
! MQTT vs HTTPS on Android 3G
– 93x faster throughput – 13,000 msg/sec on my iPad
– 1/8th network overhead – faster, cheaper
– 1/170th as much battery to receive, 1/11th to send
! Open standard, open source, very fast & reliable
! IBM, Intel, Cisco, SAP, VMware, NIST, Eclipse, Apache,
Red Hat, Software AG, Telit, TIBCO (even Oracle)
! adopted by many automakers and tier-1 suppliers
! eclipse.org/paho C, Java, HTML5 JavaScript

7. FACEBOOK MESSENGER
! 725M mobile users, popular, highly rated, very fast
! Speed of user experience is big competitive advantage
Verizon Wireless Overall
Facebook Messenger
FACEBOOK
(1,052,572)
Source: https:/facebook.com
Source: https://play.google.com/store/apps/details?id=com.facebook.orca
source: http://support.verizonwireless.com/information/app_ranking/apps/facebook-messenger.html

8. FACEBOOK MESSENGER
“.. performance improvements designed to make your
messaging experience even better. To do this without
killing battery life, we used a protocol called MQTT …
designed to use bandwidth and batteries sparingly…
phone-to-phone in hundreds of milliseconds, rather than
multiple seconds.”
- Lucy Zhang, Facebook Engineer
facebook.com/lucyz

9. TRY IT FOR YOURSELF
Facebook Messenger
MQTT
vs
Google Hangouts
MQTT

10. TRY IT FOR YOURSELF
Most 1 star complaints revolve around
slowness and presence services
(who’s online) not working correctly
Google Hangouts
MQTT

11. TYPICAL CONNECTED CAR (NGTP)

12. IBM MESSAGESIGHT FOR FASTER MOBILE
High-speed secure M2M & Mobile Messaging
for MQTT, HTML5 WebSocket, JMS, MQ
+ Mobile
+ Secure
+ Easy
+ Open – MQTT, WebSocket, JMS
+ Speed – µs, millions/second
+ Scale – millions of cars

13. CONNECTED CAR
! 20x faster UX
Insurer
! 5x faster dev
! 10x cheaper
My Mobile
IBM MessageSight
Content
My Car
My Home

14. CONNECTED CAR IS BIG DATA
• cars produce 2GB sensor data every 90 min
• 60M cars manufactured each year
• If driven 4 hours a day ..
103 exabytes

15. PREDICTIVE MAINTENANCE
Improving owner experience
• real-time using sensor data, time-series
• proactive service, i.e. brake issue
• driving better customer service

16. BIG DATA DRIVES AUTONOMOUS
car2cloud2car improves safety & experience
assisted & autonomous driving with real-time big data
autonomous isn’t just about an individual car
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µs decisioning
millions/second
geospatial
correlation
filtering
time-series
trending
m2m.demos.ibm.com

17. CONNECTED CAR IS CLOUD
• Cloud is critical to better driver experience
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Softlayer has given my Connected Car
2x faster web app load times
3x faster M2M & mobile communications
50ms pub/sub round trip from my home
4x faster Big Data Streams decisioning

18. CAR2CAR VIA CLOUD
Speed saves lives
• For driver safety and autonomous driving
• Low-latency pub/sub and decisioning
• geofence, proximity, etc.

19. CONNECTED CAR IS SOCIAL
• Engaging your customer
• What do people think about you?
• Using social chatter to flag defects
• twitter.com/m2mibm

20. WHO IS DOING WHAT
.. that I can talk about
- Connected Car Provider
! mobile2cloud2car w/ “key fob response time”
! demo: hyoutu.be/V1ooTX4aTE8
! Press: NYT, WSJ, Fortune, etc.
- 2nd largest OE supplier
! CEO announced Sept 10 at Frankfurt Motor Show
! IBM Connected Car cloud for “autonomous driving”
! Press: NYT, Bloomberg, CNET, Reuters, etc.
! Can’t yet talk about the others

21. M2M.DEMOS.IBM.COM
IOD live demo, videos and source code
m2m.demos.ibm.com

22. CONNECTED CAR IS
MOBILE, SOCIAL, BIG DATA, CLOUD
Joe Speed
jspeed@us.ibm.com
@mobilebit on twitter
mobilebit.wordpress.com
linkedin.com/in/joespeed
For more:
mqtt.org
m2m.demos.ibm.com
eclipse.org/paho
ibm.com/messagesight
ibm.co/1e8D7R7 “MessageSight for Developers” free download
bit.ly/1cvsauO YouTube demos & tutorials

23. CAR REMOTE
“key fob response time”
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lock / unlock
start / stop
adjust air
horn, alarm
preferences
“find my car”
(more on that later)

24. FIND MY CAR
“you always know where your car is”
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sub second vs other apps 2 minutes
“retained message” for last location
in parallel, ping confirming current location
mobile app subscribes to car location

25. CAR SHARE
Reserve, Drive, Return

26. USER PREFERENCES
Home and work usage