Blog-based websites as an option for small business owners to save time, money and have more control. A presentation by John Reddish for the NSA (National Speaker's Association) Winter Conference 2010. http://www.GetResults.com or http://www.JohnReddish.com
4. What Can You Do? “ You can do virtually anything with a blog web site that you can do with a conventional site and your added benefit is that both immediacy and flexibility in making the site(s) work for you is at your fingertips!” - John Reddish A Caveat Emptor Moment: “Beware of so-called social media experts… there are no experts, only enthusiasts, practitioners and avid students.” - David Newman
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9. Supplemental – From Session Buying & Transferring URL’s Site will ask you to provide – Contact data on Owner, Administrator, Technical Contact 2 DNS #’a (where site will be hosted) and, If you want to move it, you must “Unlock” the site. Look for the button to click! Starting A New Site From Scratch, or, Transferring A Site: Set your goals, objectives, decide what you want the site to do (commerce, etc?), draft your site map Then, with this information, you can - Picking Your Theme Search for and select a theme that will do what you want Kick Some “Tires” Use a “free” theme to test your skill, Decide if you can DIY, or if you need help. Enlist the professional support you need. Draft new copy and design and/or identify what you want to migrate. Go Live!
Traditional Designers usually don’t do good SEO. High prices SEO services are usually not worth it. Lots of blog software programs have SEO build in. SEO, though, is not static. .html sites grew up with conventional sites. Blog sites were build looking at the state of the internet much later. Sites were designed, and are updated, to meet the SEO needs of the search engines and the marketplace. Organic search – having a URL with the correct search words in it – if starting from scratch – is a good idea. If not, piggyback on your existing page ranks. organic search 1 – add a blog to your existing site, brings SEO benefits, using a wordpress site and lots of benefits are built in. Adding capability depends on hosting. 2 – single purpose blog with 1-2 key words in it – to help with SEO