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Digital Customer in Health Care

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Kent State University
Kent State University

Web 2.0 in Health Care as a disruptive technology.

TechnologyHealth & Medicine
1 of 33
 
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Hospital CEO Blog
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Hospital Consumer-Facing blog
[object Object],[object Object],[object Object],[object Object],RSS – Really Simple Syndication RSS to Monitor Content
RSS from a Blogs/Videos Using iGoogle
Hospital and Physician Rating Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Microblogging – Twitter ,[object Object],[object Object],[object Object],[object Object]
Hospital Press Release Twitter Account
Healthcare uses of Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Web 2.0 in Health Care
 
Monitoring ALS progression Functional Rating Scale Forced Vital Capacity PatientsLikeMe
[object Object],[object Object],[object Object]
Use of Social Media for Better Health ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking for Physicians Featured communities
 
Google Health as a Disruptive Model User Generated Health Care
Enterprise 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Trends in Web 2.0
http://ebennett.org/stats/
Consider the Healthcare Consumer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Developing a Strategy - Integrate with marketing strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Developing a Strategy - Experiment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Using Twitter for Press Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Return on Investment - Partnerships ,[object Object],[object Object],[object Object],[object Object]
Blog: ehealth.johnwsharp.com Bookmarks: delicious.com/johnsharp/HIMSS2009

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Digital Customer in Health Care