A connected music scene.

1. y
ave

2. Team
Renan Zanelatto
Jonathan McLinn
Operations & Design
Engineering
musician | engineer | web designer | business strategy
engineer | programming | finance

3. Problem - A Disconnected Music Scene.
Artists Venues
Festivals
www
www
www

4. Solution -
Artists Festivals Venues
A Unified Discovery Platform.
shows
events
releases
media
news
Fans

5. Artists
Competition -
Festivals Venues
Local/Indy music and events
Tickets
Merch
Promo
-
?

6. Market - Music event promotion
17% - Live Nation market share
• only major player
• serves major acts and venues
• small, local events underutilized
“Fans are waiting for something in their
hometown.” -Bob Roux, LiveNation
[1] IBIS World, US Concert and Event Promotion, 2015
[2] U.S. Bureau of Labor Statistics
[3] Eventbrite 2014 Music Festival Study
1
$14.6B Live music concert revenues 5% projected annual growth1
6x Increase in number of independent music acts 2003-12
2
3
Music Event Social Communication Breakdowns
54% occurs pre-event
• artist lineup excitement
• media engagement
23% remote participation
• live media involvement
• future growth expectation
34% increase from 2013
• massive social online
engagement growth

7. Traction - Initial launch event: Norman Music Festival
80,000 attendees
200 musical acts
50+ sponsors
2.6M+ revenues
20 venues
logo
$
unofficial affiliation - primarily working alongside performing acts to promote their involvement

8. Model
Free discovery interface Easily-shared
events and info
on social media
Free profile and
event creation
Tickets, music,
merchandise
revenue cuts
Event interactive media
experiences with revenues
from sponsorship involvement
$
%
+ + live
$

9. 2
1
Growth
2
3
3
3
3
4
4
4
4
?
4
4
Presently entering into
initial market (Okla. City,
OK). Saturation is key to
proving concept and is
eased by the smaller,
less publicized market.
Local tours, events, and
word of mouth will help
aid fuel geographic
growth. This includes
nearby, prominent
markets (Austin, TX).
Current ties to Rochester, NY, where
the music scene mimics OKC. Potential
Northeast growth point.

10. angel.co/mywave • @MyWaveAudio • facebook.com/MyWaveAudio
mywaveaudio.com
info@mywaveaudio.com